8:00 AM
to 8:50 AM

Running Group for SXSW
19 Attendees
Location Susanna Dickinson House
About  Outside the Susanna Dickinson House, which is near the convention center at 5th and Trinity. Here's a map: http://sn.im/sxswrunrun

10:00 AM
to 11:00 AM

Accessible Flash and Flex Applications
66 Attendees
Location Hilton
About  Developers are increasingly interested in delivering accessible applications that use Flash-based technologies but are uncertain as to what is possible and how to develop and test their applications. This panel will look at best practices and examples, and share information on what's new in Flash accessibility.
Speaker Info  (Sr Prod Mgr Accessibility, Adobe), Alaric Cole (Sr Flash Platform Engineer, Yahoo!), Thea Eaton (Founder, DoodleDoo), Niqui Merret (Jade Hopper)

10:00 AM
to 11:00 AM

Being a UX Team of One
216 Attendees
Location Austin Convention Ctr
About  What's the best way to evolve design ideas quickly? Get together with other designers and brainstorm. The second best way? Adapt the methods of larger UX groups to a team of one. Learn how in this presentation, which shares lightweight techniques for quick and effective brainstorming on your own.
Speaker Info  Leah Buley (Experience Designer, Adaptive Path)

10:00 AM
to 11:00 AM

Ditch the Valley, Run for the Hills
89 Attendees
Location Austin Convention Ctr
About  Many Austinites believe entrepreneurs are no longer required to be in the Valley. This debate will cover where you should start your startup and why.
Speaker Info  John Erik Metcalf (co-founder, Conjunctured), (CEO, Brazen Careerist), (Hyper9), (Consultant Intl Business, Youku.com), (Managing Dir, Fast Company TV )

10:00 AM
to 11:00 AM

Edupunk: Open Source Education
89 Attendees
Location Austin Convention Ctr
About  DIY teachers around the world are using open source course management systems, open access textbooks, and other open source tools to buck the chains and limitations of corporate education software. This panel of edupunks will rock the show by discussing the movement, its challenges, and its future.
Speaker Info  Dave Lester (Center for History & New Media), Jim Groom (Instructional Technologist, University of Mary Washington), Gardner Campbell (Baylor University), Stephen Downes (Researcher, National Research Council Canada), Barbara Ganley (Dir, Digital Explorations)

10:00 AM
to 11:00 AM

Is Spec Work Evil? The Online Creative Community Speaks
137 Attendees
Location Austin Convention Ctr
About  The 'no-spec' movement has long held sway in the design community but the web has created a new model for design that allows a freer exchange of ideas and inspiration ?€” and more ways to enter the design profession than ever before. What does social creativity look like?
Speaker Info  Mike Samson (crowdspring.com), David Carson (davidcarsondesign), Jeff Howe (Editor, Wired Magazine), Jeffrey Kalmikoff (Chief Creative Officer, skinnyCorp/Threadless), Jeremiah Owyang (Analyst, Forrester)

10:00 AM
to 11:00 AM

Neocartography: Mapping Design and Usability Evolved
121 Attendees
Location Hilton
About  Designers are dropping maps into their applications with little concern for usability or design and users are getting "Google Map fatigue". We need to move beyond the simple pin-dropping and consider appropriate mapping interfaces. This panel will look at the current and emerging tools to provide compelling geographic interaction and visualization.
Speaker Info  Andrew Turner (Mapufacture), Michal Migurski (CTO, Stamen Design), David Heyman (Axis Maps LLC), Elizabeth Windram (Senior User Experience Designer, Google)

10:00 AM
to 11:00 AM

No Budget to Low Budget
14 Attendees
Location Austin Convention Ctr
About  What happens when a zero-dollar, guerilla filmmaker gets a small budget for a project? What are the most important things to spend that extra money on?Felicia Day (The Guild), Michael Nigro (producer), Jason Nunes (jasonunes.com), Meghan Scibona, moderator (Small Media Extra Large), Kevin Sullivan (Asia Minor Productions)
Tags  film panel

10:00 AM
to 11:00 AM

Playing On! Interface Lessons from Games
95 Attendees
Location Austin Convention Ctr
About  Games live or die by their interface. A modern video game is a complex, layered world of information, social interactions, rules and controls - yet, even young kids can master them.So what interface lessons can the web-world learn from games? We will give you 10.
Speaker Info  Jake Cressman (Sr User Experience Producer, CISCO Media Solutions Group), Matthew Franklin (Independent Creator), Nicole Lazzaro (Pres, XEODesign Inc), Brian Robbins (Studio Head Fuel Games Denver, Fuel Industries), John Mark Josling (Interaction Designer, eBay Inc)

10:00 AM
to 11:00 AM

Tangible Interactions in Urban Spaces
121 Attendees
Location Austin Convention Ctr
About  The transition from physical to virtual spaces means that there is less opportunity to physically interact in public spaces. Historically public spaces were used for celebration, today they are used for anonymous mobile calls. We would like to explore the ways in which the tangible aspect of physical space might be re-introduced into our virtual interactions through an exploration and discussion of - among other things - responsive architecture.
Speaker Info  Mouna Andraos (Electronic Crafts), Francesca Birks (Foresight Sr Analyst, Arup), Molly Wright Steenson (Girlwonder, Princeton University School of Architecture), Ben [neb] Cerveny (Strategist & Advisor, AFK Stamen Gamelayers etc)

10:00 AM
to 11:00 AM

That's Not My Name: Beating Down Online Misogyny
56 Attendees
Location Austin Convention Ctr
About  This panel explores the complex and violent ways that women are treated online, specifically feminists when they speak publicly about politics. Presenting some of the lead feminist voices on the internet we will discuss and share our war stories while offering tips for how to survive the anti-feminist internet.
Speaker Info  Ann Friedman (Editor, Feministing.com), Amanda Marcotte (Exec Editor, Pandagon.net), Samhita Mukhopadhyay (Editor, Feministing.com), Cecily Walker (Web Svcs Librarian, Vancouver Public Libary)

10:00 AM
to 11:00 AM

VC Secrets: Plan B for Fundraising
108 Attendees
Location Austin Convention Ctr
About  Entrepreneurs, angels and VCs all doling out secrets they've learned from the trenches. This lightning round robin of tips will include bite size tid-bits of insider techniques, strategies and ideas on what entrepreneurs need to prepare when courting VCs. Follow on twitter at "#vcSecrets
Speaker Info  Larry Chiang (Pres/CEO, duck9.com), Ken Howery (Managing Partner, Founders Fund), Sharon Wienbar (Managing Dir, Scale Venture Partners), Rob Hayes (Partner, First Round Capital)

10:00 AM
to 11:00 AM

Version Control: No More Save As...
151 Attendees
Location Hilton
About  No longer something just big companies do, version control can be just as useful for small teams and even one-man bands. This panel will discuss what tools are available, differing approaches to controversial topics like branching, and whether to use hosted or in-house.
Speaker Info  Matt Mullenweg (Automattic/WordPress), Karen Nguyen (Web Developer, Yahoo!), Zach Nies (VP Prod Dev, Rally Software Development), Joe Pezzillo (joepezzillo.com), Derek Scruggs (SurveyGizmo)

10:00 AM
to 10:30 AM

West of Eden: The End of Innocence at Apple Computer
42 Attendees
Location Austin Convention Ctr
About  It seems unthinkable today - but nearly a quarter-century ago, when personal computers were still new and everybody listened to music on a Walkman, Steve Jobs was cast out of Apple. The year was 1985. IBM and Microsoft dominated the world of computing. The revolutionary Macintosh, launched with such fanfare just a year earlier, appeared to be foundering. And Jobs, the guiding force at Apple from the beginning, seemed not just expendable but a threat to the company he'd built. Apple had been the archetype of a New Age in American business, a company started in a garage by two California whiz kids who took as their emblem the "perfect fruit," the symbol of knowledge since the Garden of Eden. Yet it was quickly evolving into the Fortune 500 corporation that would drive out its founders and replace them with a pin-striped East Coast marketing executive. What was behind such a move? West of Eden ? a national best-seller when it was first published in 1989, now updated with a new introduction that links these events to the present - tells how Jobs lured John Sculley from Pepsi-Cola to lead Apple into the future, only to find himself pushed into exile. High-level power struggles, executive paranoia, corporate intrigue - these were far from the entrepreneurial innocence of Apple's early years. But this is more than a tale of corporate upheaval. It is a story of America in the '80s, when computers seemed threatening, when conformity ruled in the corporate suites, when a desire to change the world was almost automatically suspect. It is the story of a visionary's fall.
Speaker Info  Frank Rose (Contributing Editor, Wired Magazine)

10:30 AM
to 11:30 AM

Social Media Marketing
222 Attendees
Location Austin Convention Ctr
About  If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.
Speaker Info  (VP/ Co-Founder, Digital Voodoo Inc)

11:00 AM
to 12:26 PM

Made In China
34 Attendees
Location Alamo Ritz 1
About  Slinkys, Pet Rocks, Ant FarmsÉbehind each of those great novelties is the story of a great Novelty Inventor. 'Made In China' is the story of one such inventor. Johnson, a self-styled novelty inventor from a small town in East Texas, is determined to bring his big idea Ð "a humorous domestic hygiene product" - to the world. Johnson's journey takes him to the Mecca of the novelty world: China, where anything is possible and everything has its price. Lost in the backstreets of Shanghai, Johnson discovers that it takes more than a million dollar idea to make it to the big time. It takes guts, determination, and a fist full of sneezing powder.

11:00 AM
to 12:20 PM

Motherland
7 Attendees
Location Alamo Lamar 2
About  Six diverse and remarkable women, each grieving the loss of a child, travel to rural South Africa to work as volunteers in an effort to find some positive meaning in the wake of their tragedies. The group, strangers to each other before the trip began but bound by the painful experience they share, contribute to and learn from a culture that deals with mourning in a way very different from what they're accustomed to in America. For 17 days on the other side of the world, these women cry and laugh, grieve and celebrate, and talk more openly than ever before about the kids they adored. And for the first time since their children's deaths, together in the Motherland, each woman finds hope and healing in the company of others who truly understand her experience.

11:00 AM
to 12:30 PM

Youssou Ndour: I Bring What I Love
17 Attendees
Location Paramount
About  A vibrant, soulful and in-depth look at one of the world s most popular and inspiring musicians, Senegalese hero Youssou Ndour, YOUSSOU NDOUR: I BRING WHAT I LOVE was shot over two years and across three continents. Following the Grammy-winning African icon as he releases his most ambitious album, EGYPT, a best-selling record in which, for the first time, Ndour sings about Islam. Upon release in Senegal, the album was considered blasphemous, bringing Ndour, perhaps the most popular Muslim artist in the world, face to face with the contradictions of his own religion.

11:00 AM
to 12:00 PM

BMI Presents: Film Music, the Bastard Child of Post Production
40 Attendees
Location Austin Convention Ctr
About  Film music drives audience emotions, and individual scenes can be defined by a particular song or music cue. Essential as it is, film music is often under budgeted and misunderstood. Hosted by BMI, this roundtable discussion will explore effective tactics for finding a film's sound as well as the practical realities for licensing source material.
Speaker Info  John Anderson (CEO Creative Svcs/Lifestyle, Hunnypot), Ron Mann (Sphinx Productions), Doreen Ringer-Ross (VP Film/TV Rels, BMI), Paul Haslinger (Haslinger Productions Inc), Linda Kordek (The Agency Group), Michelle Belcher (GM, West Coast/Head of Film & TV, Primary Wave Music Publishing), (BMI)
Tags  film panel

11:00 AM
to 12:30 PM

Mentors: Programmers
2 Attendees
Location Austin Convention Ctr
About  Festivals and markets are as vital as ever, in today's filmmaking scene. Learn what to do - and more importantly, what not to do - when it comes to festival submissions, festival attendance, and beyond.

Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.
Speaker Info  Brian Ackerman (Programming Dir, Jacob Burns Film Center), Gabriel Wardell (Exec Dir, Atlanta Film Festival), Sky Sitney (Dir of Programming, Silverdocs), Shaz Bennett (Festival Consulting, shazbennett.com), Torsten Hvas (Roskilde Cinema), Cameron Yates (Documentary Programmer, NewFest Film Festival), Laurent Rejto (Founder/Dir, Woodstock Film Festival)
Tags  film panel

11:00 AM
to 12:00 PM

Mini-Meeting: Casting/Directing Actors
7 Attendees
Location Austin Convention Ctr
About  Filmmakers will get first rate advice on how to find the best actors and actors will learn what filmmakers are seeking. Indie film casting directors will show you how to find the best and be the best.
Speaker Info  Beth Sepko (Casting Dir, Beth Sepko Casting & 3rd Coast Extras), Heather Collier (Agent/Owner, Collier Talent Agency), Steve Graham (Sag Dir Online Casting, Screen Actors Guild)
Tags  film panel

11:00 AM
to 12:00 PM

Working With the Guilds
8 Attendees
Location Austin Convention Ctr
About  They are a very big part of the mainstream film business, and there is a lot of information about them everyone should know. They are the Guilds: Directors Guild of America, Screen Actors Guild, and the Writers Guild of America. Representatives of each will come together at SXSW for a session to explain and discuss the different services they offer both veteran and novice filmmakers.
Speaker Info  Darrien Gipson (Natl Dir, SAGIndie), Lisa Layer (Special Assignments Exec, Directors Guild of America), Kay Schaber Wolf (Independent Film Exec, Writers Guild of America West), (SAG)
Tags  film panel

11:00 AM
to 1:00 PM

Kodak Sunday Brunch
94 Attendees
Location Brush Square Park: West Tent
About  Sit back and enjoy the breakfast taco bar and a mimosa/Bloody Mary with Kodak and the film industry elite. Filmmaker or Panelist Badge Required

11:30 AM
to 11:45 AM

A. Effect
Location Alamo Lamar 1
About  Two actors struggle to woo the same girl with their knowledge of Brecht and Scorsese. A. Effect is loosely scripted and highly improvised as the actors adlibbed the majority of their dialogue and contributed ideas to their characters throughout the process of production. The characters were based on who the actors were in real life so they were essentially playing themselves and adding to the realism to blur the lines of narrative filmmaking.

11:30 AM
to 11:38 AM

Non-Love-Song
2 Attendees
Location Alamo Lamar 1
About  On the last day of summer before heading off to college, two 18-year old best friends attempt to connect as adults and for the first time in their lives share a real moment.

11:30 AM
to 12:53 PM

Reel Shorts 3
7 Attendees
Location Alamo Lamar 1
About  'Thompson', directed by Jason Tippet. Since second grade Matt and Ryan have shared the bond of speech impediments, weapons, and things that go fast. But as their last days of high school speed by, the two friends find that their go-carts, dirt bikes, and RC cars can't outrun adulthood.

'The Better Half', directed by Rebecca Rodriguez. A disconnected man keeps a mysterious pair of mannequin legs in his room in NYC. Encounters with three women gradually reveal the origin and importance of the legs and ultimately raise the question, can you ever get all of someone?

'Unlimited', directed by Andrew Luis. A travelogue that follows Ben, a young Chinese immigrant, as he cobbles together an existence selling the cast-offs of others.

'Thick as Thieves', directed by Chris Demarais. When a successful businessman encounters an eccentric mugger in an alley, he decides that maybe banking isn't really his forte.

'Non-Love Song', directed by Erik Gernand. On the last day of summer before heading off to college, two 18-year old best friends attempt to connect as adults and for the first time in their lives share a real moment.

'Wing It', directed by Julio Quintana. When a drug deal goes wrong and a violent confrontation seems inevitable, two guardian angels must decide whether to take action to protect their guys, or risk losing their wings.

'The Golden Pose', directed by Lance Alton Troxel. A street performer grapples with artistic perfection...and mimes.

'A. Effect' directed by Mike Ott. Two aspiring actors do their best to woo the same girl with their knowledge of Brecht and Scorsese.

11:30 AM
to 11:45 AM

The Better Half
1 Attendees
Location Alamo Lamar 1
About  Gordon keeps a mysterious pair of mannequin legs in his bedroom. Encounters with three women gradually reveal his fixation and ultimately ask the question: Can you ever have all of someone?

11:30 AM
to 11:38 AM

The Golden Pose
Location Alamo Lamar 1
About  A street performer grapples with artistic perfection ... and mimes.

11:30 AM
to 12:54 PM

The Way We Get By
14 Attendees
Location Austin Convention Ctr
About  A captivating and intimate look at three senior citizens in America as they struggle with the losses that come with growing old and the uplifting ways they rediscover their reasons for living. By greeting nearly one million U.S. troops at a tiny airport in Maine, Bill Knight, Joan Gaudet, and Jerry Mundy find the strength to overcome their own personal battles and demonstrate the meaning of community at a time when most Americans have lost faith in their country.

11:30 AM
to 11:38 AM

Thick as Thieves
1 Attendees
Location Alamo Lamar 1
About  While walking through an alley on his way home from his job as a bank teller, Marshall Jones is jumped by Emmanuel, a scraggly yet intimidating hoodlum. However, once Emmanuel notices an odd commonality, the two become unexpected partners in crime. Sort of.

11:30 AM
to 11:40 AM

Thompson
Location Alamo Lamar 1
About  Since second grade Matt and Ryan have shared the bond of speech impediments, weapons, and things that go fast. But as their last days of high school speed by, the two friends find that their go-carts, dirt bikes, and RC cars can't outrun adulthood.
The story follows two best friends through a rough patch in their relationship. Matt is working hard to become a professional fisherman and finish his senior year of high school. Ryan was recently expelled from Hart High for calling in a bomb threat. As the year winds down, Ryan is running out of options while his best friend Matt is moving on in a different direction.

11:30 AM
to 11:40 AM

Unlimited
1 Attendees
Location Alamo Lamar 1
About  An impressionistic evocation of nighttime New York, Unlimited explores the hidden backrooms and marginal neighborhoods of the city as Ben, a young Chinese immigrant, cobbles together an existence selling the cast-offs of others.

11:30 AM
to 11:37 AM

Wing It
Location Alamo Lamar 1
About  When a drug deal goes wrong and a violent confrontation seems inevitable, two guardian angels must decide whether to take action to protect their guys, or risk losing their wings.

11:30 AM
to 12:30 PM

AJAX Accessibility: An ARIA Duet
64 Attendees
Location Hilton
About  Accessible Rich Internet Applications (ARIAs) are not just possible but freely obtained through open source techniques. ARIA developer Becky Gibson will demonstrate ARIA coding techniques and existing toolkits to solve real world challenges posed by accessible technology advocate Sharron Rush.
Speaker Info  Sharron Rush (Exec Dir, Knowbility.org), Becky Gibson (Web Accessibility Architect, IBM)

11:30 AM
to 12:30 PM

Blackboards or Backchannels: The Techno-Induced Classroom of Tomorrow
118 Attendees
Location Austin Convention Ctr
About  The traditional classroom: obsolete? Chalkboards, lectures, and even teachers may be on their way out as social technology enters the classroom. How do kids want technology integrated into the curriculum? Or do they even want it? Five students speak out to debate the potential for Wikis, backchannels, and social tech, and dispute tomorrow's r/evolution in teaching and learning.
Speaker Info  Alex Leavitt (Boston University), Kelly Sutton (Founder, HackCollege), Kabren Levinson (Philosopher, Technologist, Artist, Bard College), Archana Ramachandran (Campus Ambassador, Radar/Tiny Pictures/UT Austin), Diana Kimball (The Digital Natives Project, Harvard College)

11:30 AM
to 12:30 PM

Branded Entertainment: Brands Driving Content
124 Attendees
Location Austin Convention Ctr
About  Television and Radio stations were invented to deliver advertising content to consumers. How are today's companies and artists working together to bring their messages to the world. Are advertisers taking advantage of filmmakers or are filmmakers using these new revenue streams to bankroll their art?
Speaker Info  Jess Search (CEO, Channel 4 BRITDOC Foundation), Karol Martesko-Fenster (GM/Publisher , Babel Networks Ltd), Sara Pollack (YouTube), (Pres1, IFC/Sundance Channel), Kent Rees (VP, Mktg, IFC)

11:30 AM
to 12:30 PM

Breaking Boundaries: Mobile Web Access in Emerging Economies
73 Attendees
Location Austin Convention Ctr
About  In many regions, the mobile phone is the primary tool for Web access. As mobile Web connections increase in developing nations the impact will be significant. This panel examines the differences between mobile Web access in developing and developed regions and how the mobile Web can affect social development.
Speaker Info  G Kofi Annan (Principal, Annansi LLC), Charles McCathieNevile (Chief Standards Officer, Opera Software), Matt Womer (Mobile Web Initiative Lead Americas, World Wide Web Consortium), David Rogers (OMTP Ltd)

11:30 AM
to 12:30 PM

Can Social Media End Racism?
45 Attendees
Location Austin Convention Ctr
About  The tangled issues of race and privilege in our society come to a boiling point on the internet. Exploring the complicated place of race in society, this presentation examines the ideas of race in the digital environment with a specific focus on social media.
Speaker Info  Kety Esquivel (New Media Mgr, NCLR), Jay Smooth (Ill Doctrine), Phil Yu (Angry Asian Man), Latoya Peterson (Editrix, Racialicious.com)

11:30 AM
to 12:30 PM

Design for the Wisdom of Crowds
276 Attendees
Location Austin Convention Ctr
About  People are often dumb, so how can crowds be wise? James Surowiecki laid the groundwork in his book, "The Wisdom of Crowds." In this solo presentation, Derek Powazek will apply those ideas to the web, concentrating on how to design websites that empower people to work together to create something truly awesome.
Speaker Info  Derek Powazek (Grand Poo-Bah, Powazek Productions)

11:30 AM
to 12:30 PM

EA Dead Space: A Deep Media Case Study
59 Attendees
Location Austin Convention Ctr
About  This in-depth case-study reveals the method and the madness behind Electronic Arts use of cross platform marketing to communicate separate, self-contained elements of the much anticipated release of their first survival horror game, Dead Space. For this release, EA packaged a comic book, a prequel DVD, and an online experience in order to build, create, and cultivate an audience around the Dead Space brand prior to the official 'street date' launch.
Speaker Info  Ian Schafer (CEO, Deep Focus), Chuck Beaver (Sr Producer, Electronic Arts), Andrew Green (Online Mktg Mgr, Electronic Arts), Frank Rose (Contributing Editor, Wired Magazine), Ben Templesmith (Dir, Singularity7)

11:30 AM
to 12:30 PM

How to Create a Great Company Culture
164 Attendees
Location Hilton
About  Talk with other successful entrepreneurs about the do's and don'ts of building a company culture. Take home a list of specific ideas you can implement to make your employees perform better and increase their loyalty. What's the rationale behind providing free drinks, catered meals or free cab rides? How much strategy and financial information is appropriate to share with the entire company? Can employees work from home? How do you celebrate your successes? Find out what really works and what is just a waste of time and money.
Speaker Info  (CMO, BazaarVoice), Jason Black (CEO/Chairman of BOD, Boundless Network)

11:30 AM
to 12:30 PM

Journey to the Center of Design
216 Attendees
Location Austin Convention Ctr
About  User-centered design was born in the 1980s, amidst a world filled with frustration with blinking VCR clocks and computer command lines. Up until this time, developers focused on making the devices work, giving little heed to how they'd be used. Terms like "user friendly" and "easy to use," buzzwords for the UCD movement, soon became as common as "new and improved" on laundry soap.Fast forward 25 years and it now seems the foundations of user-centered design are now disintegrating. Notable community members are suggesting UCD practice is burdensome and returns little value. There's a growing sentiment that spending limited resources on user research takes away from essential design activities. Previously fundamental techniques, such as usability testing and persona development, are now regularly under attack. And let's not forget that today's shining stars, such as Google, Facebook, Twitter, and the iPod, came to their success without UCD practices.Is it time for user-centered design to evolve into something else? Or is there something else happening in our world of experience design that makes UCD obsolete? Should something else occupy the center of design?These are just the questions that Jared Spool likes to answer. We guarantee a journey that shouldn't be missed.
Speaker Info  Jared Spool (Founding Principal, User Interface Engineering)

11:30 AM
to 12:30 PM

Kick-Ass Mash-Ups with Punk Rock APIs
106 Attendees
Location Hilton
About  Tired of re-inventing the wheel? Wish there was a single grand unified API layer over everything? In this panel we'll gather data from a dozen different popular sites and services and present it all under a single API, using nothing but stone knives, bear skins, free online tools, and client-side JavaScript.
Speaker Info  Kent Brewster (Web Guy, Yahoo!)

11:30 AM
to 12:30 PM

Making Whuffie: Raising Social Capital in Online Communities
211 Attendees
Location Austin Convention Ctr
About  This talk gets to the heart of how people interact and exchange information in online communities: through social capital, or as Cory Doctorow calls it, Whuffie. The key to growing customers in online communities is through growing your social capital. You will learn the 5 lessons of raising Whuffie through online communities in this presentation.
Speaker Info  Tara Hunt (Intuit)

11:30 AM
to 12:30 PM

Moms Who Tech
52 Attendees
Location Austin Convention Ctr
About  Women spent $90 billion on gadgets and influenced 61% of all consumer electronics purchases in 2007 (Laptop Magazine, August 2008). Moms are power users of technology and social networking, coding their own websites, texting their babysitters, installing wireless routers, blogging and using Facebook. This panel discussion examines the gadgets and social media moms use to manage their careers,families and friendships.
Speaker Info  Beth Blecherman (Founder, TechMamas.com), Shireen Mitchell (ED, Digital Sisters/Women Wired In)

11:30 AM
to 12:30 PM

OpenID, OAuth, Data Portability and the Enterprise
134 Attendees
Location Hilton
About  The debate over identity, data and authentication is gaining ground in the social networking world. The more difficult discussion regarding enterprises and Web 2.0 has yet to start. Businesses realize that they must protect the data of their company, employees and customers. Join brave leaders from several Web Application companies that are beginning the discussion, ?Are OpenID and OAuth good for the enterprise?"
Speaker Info  Bob Blakely (The Burton Group), Danny Kolke (Etelos, Inc.), Joseph Smarr (Chief Platform Architect, Plaxo Inc), Kaliya Hamlin (Super Hero, Identity Woman)

11:30 AM
to 12:30 PM

Security for the Social Set
33 Attendees
Location Hilton
About  The social web provides rich ground for attackers to exploit; the bigger your site gets, the more likely a target you are. We'll share real-world examples of common attack patterns and how to guard againstthem. Web developers and anyone with a stake in the security of an online product will learn something new and useful.
Speaker Info  Ed Finker (funkatron.com)

11:30 AM
to 12:30 PM

Social Networking in Health: e-Patients, Data & Privacy
57 Attendees
Location Austin Convention Ctr
About  With the rise of social networking in health, the inevitable questions arise about patient's data and privacy. But such networks also allow for aggregating data which can help people spot trends and changes in their own health. This discussion panel will discuss the pros and cons of such networking tools.
Speaker Info  John Grohol (PsychCentral.com)

11:30 AM
to 12:30 PM

Social Patterns and Antipatterns For the Win
134 Attendees
Location Austin Convention Ctr
About  Designing social experiences is harder than it looks. Proven social patterns (Leave Unfinished, Leveling Up, Bozofilter) can help you be more successful. Social antipatterns (Password Antipattern, Ex-boyfriend Bug) are predictable pitfalls.Learn from the hard-won lessons of others to foster successful, fun, productive online social experiences.
Speaker Info  Christian Crumlish (Pattern Detective, Yahoo!), Erin Malone (Principle, Tangible User Experience)

11:30 AM
to 12:30 PM

Taking Responsibility for the Quality of Your Life
101 Attendees
Location Austin Convention Ctr
About  How can we live so that the things that drive us to be great don't make us miserable every step of the way? Most quality of life talks focus on how managers can improve the lives of their staff, but this discussion will look at the perspective of everyone else - covering ways to think about goals, expectations, boundaries, and how to take control of your own personal happiness. Come share your methods for seeking the elusive zen of work/life balance.
Speaker Info  Brian Yeung (User Experience Program Manager, )

11:30 AM
to 12:30 PM

Violating the Warranty on Your Touch Computing Device
51 Attendees
Location Austin Convention Ctr
About  Simple touch computing is taking the world by storm in desktop, mobile, and environmental computing. The best and brightest are taking their gloves off, drawing inspiration from Star Wars to James Bond, and going beyond the conventional bounds of touch computing. See what design and technology leaders are doing next with technology like Microsoft Surface and other touch computer platforms. This panel is sponsored by Microsoft.
Speaker Info  Chris Bernard (User Experience Evangelist, Silverlight/Microsoft), Joe Engalan (Dir of Dev, Vectorform), Erik Klimczak (Creative Dir, Clarity Consulting), Joe Olsen (CEO, Phenomblue), Dan Thompson (Developer, Silverlight (PP)/Manifest)

11:30 AM
to 12:30 PM

Why Is Professional Blogging Bloodsport for Women?
67 Attendees
Location Austin Convention Ctr
About  For professional female bloggers, writing online can get painfully personal - and so can the criticism. Oversharing, sex-blogging, fameballs, Tumblettes, Jezebelism - why is it (still) so difficult to be a woman online?
Speaker Info  Rebecca Fox (Managing Editor, mediabistro.com), Rachel Sklar (Abrams Research/The Daily Beast/Charitini)

12:00 PM
to 1:30 PM

AMAC @ The Hideout: Austin Film Society
5 Attendees
Location Hideout
About  A program of short films from the Austin Film Society's community of filmmaker-members.

12:00 PM
to 1:31 PM

ExTerminators
25 Attendees
Location Alamo Lamar 3
About  "Ex-terminators" is a black comedy centering on Alex (Graham), a lonely accountant whose one act of rage results in her being sentenced to court ordered therapy. There she meets Stella (Coolidge), the owner of a small extermination business who uses her car as a weapon; and Nikki (Heard), a dental technician with the face of an angel and the mind of a sociopath. Together these women will form their own 'silent revolution', wrecking havoc on the men of Texas.

12:00 PM
to 1:26 PM

St. Nick
8 Attendees
Location Alamo Ritz 2
About  St. Nick is the story of a brother and sister on the run. He's eleven, she's nine. They've left their home for some unknown reason, and are living in the woods, hiding in barns and sheds, doing what they can to survive. As the bitter Texas winter sets in, they strike up residence in an abandoned house and, for a brief, bittersweet period, manage to escape the harsh realities of their circumstances.

12:00 PM
to 2:00 PM

AllHat...No Cattle (#allhat)
19 Attendees
Location Allen's Boots
RSVP Required  Click here
About  Shopping for hats, boots, buckles and brunch...a great time of mixing and mingling.

12:00 PM
to 7:00 PM

Turn2Live Launch + SIMS Benefit
36 Attendees
Location Momo's
RSVP Required  Click here
About  Turn2Live & The SIMS foundation are throwing a 2 day benefit event hosting some of Austin's most talented local musicians including: Randy Weeks, Dustin Welch, Gina Chavez, Eleisha Eagle, Blaze, Dan Dyer and Suzanna Choffel.
Info  whatsup@turn2live.com

12:30 PM
to 1:30 PM

1:00 PM
to 2:00 PM

From Script to Screen
35 Attendees
Location Austin Convention Ctr
About  The road between the conception of an idea to its translation onto screen is a long one. From the pen touching the paper to the cutting-room floor, there are an amazing number of steps that must be taken, and money that must be spent to complete a screenwriter's original vision. Find out from industry professionals when that road is one worth taking, and if it is, how that road is navigated.
Speaker Info  Suzanne Weinert (Writer/Producer, Flatiron Pictures), Sarah Green (Producer, Sarah Green Film Corp), Patricia Aufderheide (Professor, Center for Social Media American University), Tim McCanlies (Writer/Dir, The 2 Bobs), Catherine Hardwicke ()
Tags  film panel

1:00 PM
to 2:30 PM

Mentors: Filmmakers
6 Attendees
Location Austin Convention Ctr
About  Every filmmaker has a story to tell. Get advice, or share those stories with experienced filmmakers.

Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.
Speaker Info  Ian Cheney (Dir/producer, WD Films), Ti West (Glass Eye Pix), (ZBi), Nathan Zellner (Zellner Bros), Curt Ellis (Producer, Wicked Delicate Films), Barry Jenkins (Filmmaker, Medicine For Melancholy)
Tags  film panel

1:00 PM
to 2:00 PM

Mini-Meeting: Soundtracks
16 Attendees
Location Austin Convention Ctr
About  We will discuss basic music clearance issues targeted at independent film and made-for-web projects. We'll primarily focus on the whats, whys and hows of obtaining basic sync and master use rights, as well as licensing music from independent artists.
Speaker Info  Chris Castle (Partner, Christian L Castle Attorneys), Nikki Rowling (Titan Music Group)
Tags  film panel

1:00 PM
to 2:00 PM

Self Distribution Not All by Yourself
26 Attendees
Location Austin Convention Ctr
About  Mention the words "self-distribution" to an independent filmmaker, and weeks filled with envelope stuffing, print shuttling, and Quickbook keystroking come to mind. But, these days, a DIY approach to distribution doesn't actually mean that you have to do it all yourself. Join veterans of the distribution wars as they help you understand the network of deals and alliances that filmmakers can strike themselves in order to get their films in front of audiences.
Speaker Info  Scott Macaulay (Editor, Forensic Films), Chris Hyams (Founder&CEO, B-Side Entertainment Inc), Richard Abramowitz (Abramorama), Jon Reiss (Filmmaker & Consultant, Hybrid Cinema), Caitlin Boyle (Semi-Theatrical Distribution Consultant, Paradigm Consulting)
Tags  film panel

1:00 PM
to 4:00 PM

Facebook Developer Garage Austin
193 Attendees
Location Pangea
About  Join us for a deep-dive into Facebook Platform including the latest information on Facebook Connect, networking and a serious Q&A. To request an invite or get more info check out http://www.facebook.com/sxsw.

1:00 PM
to 2:00 PM

indieWIRE Presents: Meet the SXSW Filmmakers
7 Attendees
Location Apple Store
About  Join critically-acclaimed filmmakers Javor Gardev, Barry Jenkins, Joe Maggio, Matthew Newton, and Joe Swanberg for a group discussion, moderated by indieWIRE editor in chief Eugene Hernandez, of their work and new technologies in film distribution. The films these directors are screening at this year's SXSW festival will be simultaneously available nationwide on demand through IFC Festival Direct, as part of a special initiative by IFC Films and SXSW. The films include Javor Gardev's neo-noir "Zift", Bulgaria's official 2009 Oscar entry; Barry Jenkins' Independent Spirit and Gotham award-nominated "Medicine For Melancholy"; Joe Maggio's poignant drama "Paper Covers Rock"; the U.S. premiere of Matthew Newton's dark comedy "Three Blind Mice"; and the world premiere of Joe Swanberg's "Alexander The Last."

1:30 PM
to 3:06 PM

Artois the Goat
22 Attendees
Location Alamo Ritz 1
About  Lab technician Virgil Gurdies embarks on an epic quest to create the greatest goat cheese the world has ever known, and reclaim the heart of his beloved Angie. She has taken a new job in Detroit and to follow her means signing his life over to his soul-sapping career in artificial flavor additives. To stay behind and pursue his newfound passion for fine artisanal goat cheese, is to risk losing her forever. Despite his lack of resources, experience, or basic competency in the field of agriculture, Virgil heads for the hills (literally) with a felonious German baker, a grave-digging hermit, and a tiny white goat named Artois. With Angie awaiting his imminent return and a conference of the International Cheese Consortium just a few months away, he has no choice but to go for broke. Throw away everything he has on a gamble: That, before it is too late, he can craft a cheese that will change the world. A cheese that will buy him a new life. A cheese of destiny.

1:30 PM
to 2:58 PM

True Adolescents
15 Attendees
Location Alamo Lamar 2
About  Meet Sam Bryant (Mark Duplass of The Puffy Chair and Humpday). He's an aging Seattle rocker with no job, no record deal, and no place to stay until he finds some room at his aunt's house in the suburbs. He's also the last guy anyone would pick to take two teens camping for some quality dude time. Written and directed by Craig Johnson, marking his feature directorial debut, TRUE ADOLESCENTS is a warm and spirited coming of age story that also stars newcomers Brett Loehr and Carr Thompson, and Academy-Award nominee Melissa Leo (Frozen River).

1:30 PM
to 3:30 PM

WordPress BBQ Meetup
240 Attendees
Location Conjunctured
RSVP Required  Click here
About  Come chat up some folks behind your favorite blogging platform at Austin's very first coworking space, Conjunctured! There will be some tasty BBQ, beverages and cupcakes served up for you party people! This event is open to the public, so no need for a SXSW badge to join the fun!
Tags  Free Food

1:45 PM
to 3:32 PM

My Suicide
49 Attendees
Location Paramount
About  Archie Williams (Gabriel Sunday) is a 17-year old media geek who has suddenly found himself the most talked-about kid in school. He has announced that he's going to kill himselfÑ on cameraÑ for a class project. His classmates, parents, Sierra- the most beautiful girl in school (Brooke Nevin), and a 'Shady Bunch' of shrinks, doctors, pill-pushers, and counselors descend on Archie. Some are hoping to save him, some want to imitate him, others try to push him over the brink. Archie films every moment of his high school experience, hiding nothing from his audience: realities of life, death, violence, sex, drugs, and the intense media overload and hypocrisy that bombard all teenagers.

2:00 PM
to 3:30 PM

AMAC @ The Hideout: Reel Women
2 Attendees
Location Hideout
About  A selection of short films made by REEL WOMEN members including CC Stinson, D.J. Morrison, Gabriela Quijano, Mary Tucker, Kathy Davis, Sally & Kelly Jackson, Alpha, Karen Aptekar, Cheryal Loosmore. Included are narratives and documentaries ranging from a parody of a scene from a Coen Brothers' film to a plea for governmental support for medical funding for foster children.

2:00 PM
to 3:40 PM

Animated Shorts
13 Attendees
Location Alamo Lamar 1
About  Milbe '(Mite), directed by Karl Tebbe. A short animation about a grandmother, Oma Grete, and gigantic house dust mites that threaten to destroy the world. 6:00

'Birth', directed by Signe Baumane. A young woman is pregnant and afraid to give birth. For a consolation and advice she goes to older women but their stories scare her even more.

'Rosa Rosa', directed by Félix Dufour-Laperrire. While war is thundering at the gates of the city, Rosa and her lover live serenely together, trying to preserve a fragile normality.

'Luca Brasi Sleeps with the Fishes', directed by Simon Hawkins. What may possibly have happened to Luca Brasi after he was assassinated. 3:00

'Sweet Dreams', directed by Kirsten Lepore. A stalwart cupcake escapes from his native land to discover what lies beyond the sugar skyscrapers and candy-condos. His violent shipwreck on a foreign shore forces him to adapt to a new lifestyle. 10:00

'Photograph of Jesus', directed by Laurie Hill. Looking for photographs of Jesus, yetis and Hitler in 1948? Help is at hand with this documentary-fantasy based on true stories of requests for impossible images. 4:00

'Solitude Past', directed by My Sandstrom, Ingrid is the loneliest woman in the world. She feels sorry for herself and begrudges others their happiness. When she gets close to another person she can no longer deal with her emotions and is swallowed up by her longing.

'Haunted House', SXSWClick Winner

'Tourist', directed by Matthew K. A tourist fights the crowds as he attempts to snap the perfect picture of New York. In a city full of landmarks, there will always be someone to ruin your shot. 4:00

'Here's the Stapler if You Need It', directed by Lance Myers. It's Lester's first day on the job at Copy-O's copy shop and his manager has given him one very important directive: don't let the customers use the big paper cutter in the back. 2:00

'Hollerings: 3 Stories in Wood', directed by Lara Gallagher. The quiet anxieties of wood. 5:00

'You're Outa Here', directed by George Griffin. A feisty descendant of Betty Boop has finally had enough: she kicks out her clueless boyfriend while delivering a taunting, full-throated indictment, based on the barrelhouse rhythm of Fats Waller. 5:00

'Trepan Hole', directed by Andy Cahill. A dance between figures, clay, thought and sexuality.

'Paradoxes and Oxymorons', directed by Kate Raney. An animated version of John Ashbery's poem "Paradoxes and Oxymorons." Narrated by DJ Spooky.

'Shaman', directed by Luc Perez. Waiting for the bus on a rainy day in Copenhagen, the old shaman Utaaq sees a rare bird from his past. This makes him reminisce his youth, and a beautiful tale about the forces of nature begins.

2:00 PM
to 2:11 PM

Birth
1 Attendees
Location Alamo Lamar 1
About  Amina, a young woman (17) is pregnant and afraid to give birth. For a consolation and advise she goes to older women but their stories scare her even more.

2:00 PM
to 2:10 PM

Haunted House
1 Attendees
Location Alamo Lamar 1
About  The Haunted House is a bastardization of the classic comedy story, told from the perspective of scum-bag puppets and their terrible deaths.

2:00 PM
to 2:04 PM

Hollerings: 3 Stories in Wood
Location Alamo Lamar 1
About  Detailed, handcrafted dioramas set the stage for the quiet anxieties and revelations of three faceless wooden characters. Still photographs, slight animation, and an empathetic narrator cast emotions on an otherwise motionless world of meals spent alone, over-priced kitchen gadgets, and insincere apologies.

2:00 PM
to 2:06 PM

Milbe
1 Attendees
Location Alamo Lamar 1
About  MILBE (MITE) is a short animation film about my grandmother, Oma Grete, and gigantic house dust mites that threaten to destroy the world.

2:00 PM
to 2:01 PM

Paradoxes and Oxymorons
Location Alamo Lamar 1
About  An animated interpretation of John Ashbery's poem "Paradoxes and Oxymorons." A meditation on shapes, lines and language.

2:00 PM
to 2:06 PM

Photograph Of Jesus
3 Attendees
Location Alamo Lamar 1
About  Looking for photographs of Jesus, yetis and Hitler in 1948? Help is at hand with this documentary-fantasy based on true stories of requests for impossible images. Real-life archives become the stage where fact and fiction collide, belief runs amok and unruly images have a life of their own.

2:00 PM
to 2:08 PM

Rosa Rosa
Location Alamo Lamar 1
About  A married woman has an affair. She gets pregnant by her lover and they live serenely together, although war is thundering towards their city. Despite lineups, traffic jams and shortages they manage to live a peaceful life with their little girl. Rosa Rosa is the interweaving of individual and collective fates via a love story told by the couple themselves. It consists partly of reworked photos, the images superimposed on each other to create a stylized realism in which public and private spaces overlap. With its evocative soundtrack and plain, simple narration, this film by director Félix Dufour-Laperrire offers a touching look at happiness in hard times.

2:00 PM
to 3:30 PM

Shaman
1 Attendees
Location Alamo Lamar 1
About  Utaaq, an old Inuit, is at a bus stop in Copenhagen when he spots a bird from his native Greenland above his head Ð a rare visitor to these climes. It reminds him of his youth: As a young hunter, Utaaq discovered that a qivitoq was using a tupilak to kill local hunters. Tupilaks are magical creatures that obey their masters. Utaaq went off into the mountains where he became a shaman, and on his return, he used his powers to destroy the qivitoq. Back to Utaaq at the bus stop, we see a weary old man nostalgically watching the bird É

2:00 PM
to 3:30 PM

Skip and Lester: Here's the Stapler if You Need It
Location Alamo Lamar 1
About  It's Lester's first day on the job at Copy-O's copy shop and his boss has given him only one directive: don't let the customers use the big paper cutter in the back.

2:00 PM
to 2:03 PM

Snake
Location Alamo Lamar 1
About  Deceptively playful, Snake is a film about stubbornness in the face of change. The film chronicles a failure to deal with time (and teeth) passing while using appealing characters and sounds to glorify the obdurate attempt to replace what is lost.

2:00 PM
to 3:30 PM

2:00 PM
to 2:09 PM

Sweet Dreams
2 Attendees
Location Alamo Lamar 1
About  This stop-motion animation, made almost entirely with real food, tells the tale of a stalwart cupcake yearning to find something beyond his world of sugar cube skyscrapers and frosting-covered friends. When his makeshift boat crashes on foreign shores, he makes a shocking discovery that changes him forever.

2:00 PM
to 2:04 PM

The Godfather Musical: Luca Brasi Sleeps with the Fishes
1 Attendees
Location Alamo Lamar 1
About  "The Godfather Musical Part III: Luca Brasi Sleeps with the Fishes" is the third and final installment of a Godfather-inspired musical. Part III imagines what happened to Luca Brasi after his assassination.
Animation by Richard Ramazinski

2:00 PM
to 2:04 PM

Tourist
1 Attendees
Location Alamo Lamar 1
About  A tourist braves the busy city streets as he tries to snap the perfect photo of New York, only to find that the Big Apple seems to be a bit camera shy. In a city full of landmarks, there is always someone there to ruin his shot. Action! Intrigue! Sightseeing! Animated on location in New York City.

2:00 PM
to 2:06 PM

Trepan Hole
Location Alamo Lamar 1
About  Andy Cahill abstractively drew the lines well on surrealistic discourse about a fission and unification, so this animation could be fully said to be 'synthetic'. Stripes wrap not only his clays, but also my whole impression, and the hole remains as a sort of obsession in the brain.
- Shon Kim, Film Programmer

2:00 PM
to 3:38 PM

Wake Up
13 Attendees
Location Austin Convention Ctr
About  One day four years ago Jonas Elrod woke up with the inexplicable ability tosee and hear angels, demons, auras and ghosts. The documentary WAKE UPfollows his journey across the country and overseas for the next three yearsto find out why.

2:00 PM
to 3:30 PM

You're Outa here
Location Alamo Lamar 1
About  A feisty descendant of Betty Boop tells her no-good boyfriend to hit the road, her litany of complaints set to the barrelhouse rhythm of Fats Waller. "You're Outa Here" starts with stride-master Dick Hyman playing the high-voltage intro to "The Minor Drag." Our animated leading lady strides forth to make her case for the immediate ejection of her boyfriend from their apartment. Her cat clock, dog and pet piranha also demand his exit. She attempts to oust him from his Barcalounger, badgers him to start packing, and recounts his various shortcomings. He's lazy, he sleeps around, he called her doorman "Pancho" and her Uncle Bob "a queer." The film includes two rotoscope dance sequences. This Neo-Soundie was sung by Lorraine Feather, who also wrote the lyrics, and animated by George Griffin.

2:00 PM
to 3:00 PM

CSS3: What's Now, What's New and What's Not?
273 Attendees
Location Austin Convention Ctr
About  This panel explores how major browsers implement CSS3. The focus is on finding effective and efficient methods for developers to unleash their creativity while maintaining cross-browser compatibility. The panel covers current implementations, future plans from the major browser vendors and some discussion of the current progress on the standard itself.
Speaker Info  Molly Holzschlag (Pres, Opera Software), David Baron (Mozilla), Hakon Wium Lie (Opera Software), Sylvain Galineau (Program Mgr, Microsoft)

2:00 PM
to 6:00 PM

Society of Digital Agencies (SoDA) unConference
47 Attendees
Location Austin Convention Ctr
About  "The Inflection Point - How the recent changes in technology, culture and economics are changing the game." Join us in a casual setting and lend your thoughts and opinions to these important discussions in this interactive session.

2:00 PM
to 3:00 PM

Sunday Keynote: Stephen Baker / Nate Silver Interview
495 Attendees
Location Austin Convention Ctr
About  Fivethirtyeight.com was one of the biggest winners in the 2008 November election, successfully predicting the Obama landslide. Veteran BusinessWeek columnist Stephen Baker talks with Nate Silver, the man who's statistical analysis powered the site.
Speaker Info  Stephen Baker (The Numerati, BusinessWeek), Nate Silver (Founder&Pres, fivethirtyeight.com)

2:00 PM
to 3:00 PM

Tips and Tricks for Making the Most of Creative Suite 4
108 Attendees
Location Austin Convention Ctr
About  Join Greg Rewis, author and industry-renowned Adobe evangelist, to learn how to get the most out of Creative Suite 4. Greg will show you hidden features in Photoshop, Flash, Dreamweaver, and more. During his performance, and it will be a performance I'm sure, he'll also show you his favorite time-saving tips and tricks, and who knows what else you'll walk away with ? hint. hint. You certainly won't want to miss this fun and informative session. This panel is sponsored by Adobe.
Speaker Info  Greg Rewis (Creative Solutions Evangelism, Adobe), (Evangelist, Adobe)

2:00 PM
to 3:00 PM

Dustin Welch
7 Attendees
Location Momo's
Host Organization(s)  Turn2Live + Sims Foundation's
Info  whatsup@turn2live.com
Tags  Ages 18+

2:30 PM
to 4:01 PM

45365
8 Attendees
Location Alamo Lamar 3
About  '45365' (pronounced: four, five, three, six, five) explores the congruities of daily life in an American town Ð Sidney, Ohio. Through a patient and inquisitive look at the lives and landscapes that make up this community of 20,000 people, it captures the complexities and ambiguities of their shared experience. Conclusions are left to the audience as the component characters speak and act for themselves, as themselves. These storylines eventually coalesce into a mosaic of faces, places, and events. It is an inquiring look at everyday life in middle America.

2:30 PM
to 3:42 PM

Letters to the President
20 Attendees
Location Alamo Ritz 2
About  Exclusive access film about President Ahmadinejad of Iran, and what life is like under his regime. The film takes as its narrative thread the letters that supposedly ten million Iranians have written to the President.

3:00 PM
to 4:00 PM

A Stanley Kubrick Panel with Jan Harlan
96 Attendees
Location Austin Convention Ctr
About  Producer Jan Harlan has earned his place in cinema history through his close association with the legendary Stanley Kubrick. Film Critic and TV host Elvis Mitchell will be talking to Harlan about his collaborations with Kubrick, from the aborted Napoleon biopic, through producing masterpieces including Barry Lyndon (1975) and The Shining (1980). This is a unique opportunity to witness a great unsung hero of cinema, and a glimpse into one of the great artistic minds of the 20th century, from the man who knew him best.
Speaker Info  Elvis Mitchell (Film Critic, NPR), Jan Harlan (Producer, )
Tags  film panel

3:00 PM
to 4:00 PM

Building Your Team
21 Attendees
Location Austin Convention Ctr
About  Completing a film is something to be proud of. Now the real work begins: you've got to make sure people see it. Moving from the world of art into one of marketing, sales and distribution is no small feat. Listen to panelists share their experience, expertise, and mistakes while discussing what to do once the camera stops rolling. From hiring a sales agent (or not) to distribution strategies to delivering your film and managing the rights, a filmmaker's job is never over.
Speaker Info  Jared Moshe (Partner, Sidetrack Films), Allen Bain (Producer, The 7th Floor), Mike Thompson (The Missile Site)
Tags  film panel

3:00 PM
to 4:00 PM

It Must Be Sold
9 Attendees
Location Austin Convention Ctr
About  Now what? You've made a film. To alleviate the stress of figuring out the next steps yourself, you may want to find someone to help. Who will help you? The answer is almost nobody. Embrace the despair, stop wallowing in your misery and find a sales agent. There are not many of them, but despite industry chatter about self distribution, they can be your one and only path to bringing your film to the masses waiting to embrace your vision. And if you can't? If you're still going it alone, you will need to know what the important questions are. Details will be explained, illusions shattered and secrets revealed: a guided tour through the mysterious jungle of sales, distribution and general strategic thinking to get your film out into the world.
Speaker Info  Josh Braun (Submarine Entertainment)
Tags  film panel

3:00 PM
to 3:30 PM

Learning Rails
80 Attendees
Location Austin Convention Ctr
About  While most books written about Rails cater to programmers looking for information on data structures, "Learning Rails" targets web developers whose programming experience is tied directly to the Web. Rather than begin with the inner layers of a Rails web application--the models and controllers--this unique book approaches Rails development from the outer layer: the application interface. You'll learn how to create something visible with Rails before reaching the more difficult database models and controller code. With "Learning Rails," you can start from the foundations of web design you already know, and then move more deeply into Ruby, objects, and database structures. This book will help you: Present web content by building an application with a basic view and a simple controller, while learning Ruby along the way Build forms and process their results, progressing from the simple to the more complex Connect forms to models by setting up a database, and use Rails' ActiveRecord to create code that maps to database structures Use Rails scaffolding to build applications from a view-centric perspective Add common web application elements such as sessions, cookies, and authentication Build applications that combine data from multiple tables Create simple but dynamic interfaces with Rails and Ajax. Once you complete "Learning Rails," you'll be comfortable working with the Rails web framework, and you'll be well on your way to becoming a Rails guru.
Speaker Info  Simon St Laurent (Editor, O'Reilly Media)

3:00 PM
to 4:30 PM

Mentors: Writers
10 Attendees
Location Austin Convention Ctr
About  Every film starts as an idea. Getting that idea onto the page can present a range of unanticipated challenges for the uninitiated. Meet with accomplished writers who can offer insight into how to realize a project of your own.

Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.
Speaker Info  Chris Mass (Writer, ), Owen Egerton (Writer, ), Steve Harrigan (), Alex Smith (Filmmaker, Ranchwater Productions), Yaphet Smith (Writer, Keysmith Story Company)
Tags  film panel

3:00 PM
to 4:00 PM

Trade Show Bar Happy Hour
197 Attendees
Location Austin Convention Ctr
About  The SXSW Trade Show Bar is back! Enjoy drinks during trade show hours with happy hour (complimentary drinks) from 3pm-4pm each day.

3:00 PM
to 4:00 PM

Gina Chavez
4 Attendees
Location Momo's
Host Organization(s)  Turn2Live + Sims Foundation's
Info  whatsup@turn2live.com
Tags  Ages 18+

3:30 PM
to 4:30 PM

Appfrica: How Web Applications Are Helping Emerging Markets Grow
88 Attendees
Location Austin Convention Ctr
About  Everything we thought we knew about Africa is wrong. Technology is leading growth, developmental aid is hurting it. The continent is incredibly rich while the people remain poor. How is technology (specifically the web and mobile devices) changing the narrative of sustainable economic growth in the African diaspora?
Speaker Info  Jonathan Gosier (Dir, Appfrica), Erik Hersman (Co-founder, Ushahidi), David Kobia (Ushahidi), Rose Shuman (Founder, Open Mind - Question Box), TMS Ruge (Founder, Project Diaspora)

3:30 PM
to 4:30 PM

Designing Our Way Through Web Forms
203 Attendees
Location Hilton
About  Although forms make the Web go around, they are often ugly due the generic way in which browsers display them, not to mention irritating to our site's visitors when they don't work as expected. In this session, panelists will provide specific details on ways to successfully create compelling forms for your users.
Speaker Info  Christopher Schmitt (Web Design Specialist, Heat Vision), Eric Ellis (VP Sr Designer, Bank of America), Kimberly Blessing (Senior Web Development Manager, Comcast Interactive Media)

3:30 PM
to 4:30 PM

From Flickr and Beyond: Lessons in Community Management
402 Attendees
Location Austin Convention Ctr
About  Companies across industries are developing and fostering online communities, recognizing the benefits of connecting with customers on the Web. Unfortunately, not all communities thrive to become a successful vehicle for businesses. Leaders of top online communities from Flickr to Facebook will discuss top best practices for managing online communities.
Speaker Info  Heather Champ (Dir of Community, Flickr), Mario Anima (Dir Online Community, Current TV), Matthew Stinchcomb (VP Community, Etsy Inc), Jessamyn West (Dir of Operations, MetaFilter), (YouTube)

3:30 PM
to 4:30 PM

Game Design Competition / Casual Games
46 Attendees
Location Austin Convention Ctr
About  The Casual game design category from the 2009 ScreenBurn at SXSW Game Design Competition will have an hour-long panel, composed of four professional and modern game industry experts, to judge and provide meaningful game design feedback. Each of the four finalists will present a 5 minute PowerPoint or Keynote presentation followed by 5 minute Q&A by the panelists. This is intended to be an accelerated simulation of what companies endure when pitching game concepts to publishers. Finally, a grand prize winner in each category will be determined by jury vote and audience reaction. The winner of the competition will be interviewed by attending press, and will be featured in a conversation with an industry professional at Studio SX on Monday, March 16.
Speaker Info  (Ubisoft), (Arkane Studios), (CEO, Divide by Zero Games)

3:30 PM
to 4:30 PM

Get Me Rewrite! Developing APIs and the Changing Face of News
101 Attendees
Location Austin Convention Ctr
About  In the past year, several major media producers have rolled out APIs to open up and remix their content. This panel assembles several noted developers of media APIs to discuss their experiences with the process: the technical hurdles, the internal arguments, the surprising ways in which people have discovered new ways of looking at the news.
Speaker Info  Jacob Harris (Sr Software Architect, The New York Times), Brad Stenger (Research Dir, Wired.com), Daniel Jacobson (Dir of Application Dev, National Public Radio), John Donovan (Founder, Daylife)

3:30 PM
to 4:30 PM

iPhone Development for Experienced Web Developers
135 Attendees
Location Hilton
About  A technology case study of combining an online Web service API with a native iPhone application. Specifically for experienced Web developers, we'll provide an introduction to Objective C and the iPhone platform, and cover technical details from the Web services API design to URL loading and parsing on the iPhone.
Speaker Info  Jordan Lev (Sr Web Developer, Babcock & Jenkins), Joshua Siler (VP Technology, Babcock & Jenkins)

3:30 PM
to 4:00 PM

Kaimira
11 Attendees
Location Austin Convention Ctr
About  High over China, twelve-year-old Mei travels with the Sky Village, a community of hot-air balloons floating above an Earth where animals battle robots for control. Beneath the ruins of Las Vegas, thirteen-year-old Rom is commandeered to fight biotech creatures forthe entertainment of a mercenary crowd. Mei and Rom have never met, but they both carry the Kaimira gene, entwining aspects of human, beast, and machine within their very DNA. They must find the courage to balance the powers that lurk within -- and overcome terrifying outside forces -- if they are to survive and save the ones they love.In a future where people live in hot air balloons and in underground cities children must find the courage to balance the powers that lurk within if they are to survive and save the ones they love.
Speaker Info  Chris Rettstatt (Dir of Story Dev, Star Farm Productions)

3:30 PM
to 4:30 PM

Marketing Meets New Media: Building Your Audience Online
154 Attendees
Location Austin Convention Ctr
About  How are filmmakers, musicians, and artists building their brand online in today's crowded New Media environment? Increasingly, it has become an artists' own imperative to promote themselves, as distributors pay more attention to the bottom line and less to building the profile of the filmmaker. If you have to take matters into your own hands, what are the techniques for building and maintaining a loyal audience of fans online? What resources are at your disposal and how are social networking sites like Facebook organizing a new generation? Join moderator Scott Kirsner (Editor, CinemaTech / Author, "The New Digital Audience") and learn how to capitalize on big opportunities at the click of a mouse.
Speaker Info  Burnie Burns (Rooster Teeth Productions), Scott Kirsner (Editor, CinemaTech), Brett Gaylor (Filmmaker, RiP: A Remix Manifesto), Jonathan Coulton (Jonathan Coulton), Natasha Wescoat (Artist/Blogger, Natasha Wescoat Inc), Markos Moulitsas (Kos Media)

3:30 PM
to 4:30 PM

Mashup Spirituality & The Belief Buffet
31 Attendees
Location Austin Convention Ctr
About  For those burned-out on organized religion, the web allows us to customize our belief systems and personalize faith. Is this Spiritual Evolution? Or the end of Sacred? (HugNation @end)
Speaker Info  John Styn (Digital Explorer, lifestudent.com)

3:30 PM
to 4:30 PM

Old Media Finds New Voice Through Twitter
132 Attendees
Location Austin Convention Ctr
About  Statesman.com and Austin360.com are Twittering news and entertainment daily - and we're not pushing an RSS feed. We're using Twitter the way it is meant to be used: as an interactive, personality-driven tool. The response has been overwhelmingly positive. Is this the life raft for Traditional Media?
Speaker Info  Robert Quigley (Internet Editor, Austin American-Statesman), Daniel Honigman (Tribune Interactive)

3:30 PM
to 4:30 PM

Post Standards: Creating Open Source Specs
59 Attendees
Location Hilton
About  Many of the most interesting new formats on the web are being developed outside the traditional standards process; Microformats, OpenID, OAuth, OpenSocial, and originally Jabber ?€” four out of five of these popular new specs have been standardized by the IETF, OASIS, or W3C. But real hackers are bringing their implementations to projects ranging from open source apps all the way up to the largest companies in the technology industry. While formal standards bodies still exist, their role is changing as open source communities are able to develop specifications, build working code, and promote it to the world.It isn't that these communities don't see the value in formal standardization, but rather that their needs are different than what formal standards bodies have traditionally offered. They care about ensuring that their technologies are freely implementable and are built and used by a diverse community where anyone can participate based on merit and not dollars. At OSCON last year, the Open Web Foundation was announced to create a new style of organization that helps these communities develop open specifications for the web. This panel brings together community leaders from these technologies to discuss the "why" behind the Open Web Foundation and how they see standards bodies needing to evolve to match lightweight community driven open specifications for the web.
Speaker Info  David Recordon (Six Apart Ltd), Dawn Foster (Consultant/Owner, Fast Wonder), Eran Hammer-Lahav (Yahoo!), David Rudin (Microsoft), Dare Obasanjo (Program Mgr, Microsoft)

3:30 PM
to 4:30 PM

Regional Whuffie Building: Attracting Innovation to Your City
62 Attendees
Location Austin Convention Ctr
About  It used to be a given that you need to move to center like Silicon Valley to have a successful startup. Not so much anymore. This panel is about the people who are creating centers of innovation all over North America and how they are doing it.
Speaker Info  Tony Bacigalupo (Co-founder, New Work City), Geoff DiMasi (Principal, P'unk Avenue), Julie Duryea (Owner/Founder, souk (coworking)), Susan Evans (Co-founder & Owner, Office Nomads), Matthew Wettergreen (Founder, Caroline Collective)

3:30 PM
to 4:30 PM

So You Wanna Write a Tech Book?
45 Attendees
Location Hilton
About  "Everyone has a book inside them," the saying goes--but should yours stay there? Panel members, including acquisition editors and best-selling authors (and maybe even an agent), will cover everything you'll need to know so you can submit a proposal for the next big tech best-seller.
Speaker Info  Dori Smith (dori.com)

3:30 PM
to 4:30 PM

Social Media: If You Liked it, Then You Should Have Put a Digg on It...
184 Attendees
Location Austin Convention Ctr
About  ?and then shared it on Facebook, tweeted about it on Twitter with a tinyurl, posted about it on your blog, and made a loyal video consumer testimonial that took off virally on YouTube. Social media is a powerful marketing tool. And that's all well and good for sexy products like slick music videos or the latest purse Jessica Simpson is carrying, but what if you're a traditional marketer from the Fortune 500? What if you are selling tax services? What if you are a retailer who built your success on circulars and print ads? Or a company selling luxury in a recession? Does social media have any business in serious business? We say yes. If you StumbleUpon this session, we'll show you how. This panel is sponsored by Razorfish.
Speaker Info  Chris Bowler (VP Social Media Lead, Razorfish), (Director of Online Marketing, Carnival Cruise Lines), (VP Digital Marketing, H&R Block), (Digital Media Mgr, Avenue A/Razorfish/JCPenney)

3:30 PM
to 4:30 PM

The Web In Higher Education: What's Different?
71 Attendees
Location Austin Convention Ctr
About  Being a web worker in higher education has unique challenges: Shoestring budgets, campus politics, the generation gap between faculty and students, and serving disparate audiences. Come learn about the web in higher education -- and what lessons the higher education web can teach the broader web world.
Speaker Info  Brad Ward (Co-Founder, BlogHighEd.org), Dylan Wilbanks (Web Producer, University of Washington School of Public Health)

3:30 PM
to 4:30 PM

Venture Capital for Long Tail Entrepreneurs
59 Attendees
Location Hilton
About  'Venture Capital for the Long Tail' describes the need for a fundamentally different, economically viable model for creating and funding micro-businesses. Venture capital needs a new model to adapt to declining costs to start businesses, the impact of Generation Y and increased personal and corporate transparency and sharing.
Speaker Info  Taylor Davidson (Unstructured Ventures)

3:30 PM
to 4:30 PM

We Have Been Objectified: Identity, Consumerism, and the Future of Designed Objects
162 Attendees
Location Austin Convention Ctr
About  A discussion with a panel of industrial design experts about our complex relationship with the objects that surround us. This panel follows the premiere of "Objectified", a film by director Gary Hustwit examining the role of industrial design in contemporary culture. Moderated by Stuart Constatantine of Core77, the panel will include Mr. Hustwit, Tim Brown of IDEO, Davin Stowell of Smart Design, and New York Times Magazine columnist and author Rob Walker.
Speaker Info  Tim Brown (CEO/Pres, IDEO), Stuart Constantine (Vp, Core77), Gary Hustwit (Director, Objectified), Davin Stowell (CEO & Founder, Smart Design), Rob Walker (Buying In)

3:30 PM
to 4:30 PM

What Do I Do With Myself, Now that the Economy Has Collapsed?
163 Attendees
Location Austin Convention Ctr
About  They say the tech economy ebbs and flows on a 7 year cycle, and if that's true, we're just about over the peak and into the down cycle for companies and employees alike. So what are we to do with ourselves, when it all comes crashing down around us? This panel's been through a downturn or two and will have some specific recommendations about how to get the most out of it, both personally and professionally.
Speaker Info  Andy Baio (Writer/Coder, Waxy.org), Lane Becker (Pres, Get Satisfaction Inc), Ben Brown (Internet Rockstar, XOXCO), Jane Mount (20x200), Michael Sippey (VP Prod, Six Apart Ltd)

3:30 PM
to 4:30 PM

When Worlds Collide: Human Centered Design Meets Agile Development
114 Attendees
Location Austin Convention Ctr
About  What is agile development and how does it work with the human-centered design and research process? Learn how designers and developers can work together in this rapid paced environment.
Speaker Info  Maria Giudice (CEO/Founder, Hot Studio), Alon Salant (Principal, Carbon Five)

3:30 PM
to 4:30 PM

Your Personal Blog is Dead
95 Attendees
Location Austin Convention Ctr
About  Do you Twitter, Flickr, or Facebook? Then you could be guilty of blogicide. Users of those and other social networking applications are accused of helping to kill off the personal blog. And that may not be so bad. In this interactive session, we'll present the evidence. You be the jury.
Speaker Info  Marlynn Schotland (CEO, Mamapreneurs Inc), Alain Schotland (Creative Svcs Supervisor, Standard Insurance Company)

4:00 PM
to 5:30 PM

A Vida Politica
1 Attendees
Location Hideout
About  In the struggle for your rights can hair be a weapon?
A Vida Politica is about Negra Jho, a larger than life activist from Salvador, Brazil. Her form of activism is hairdressing, and she uses it to engage and empower her many clients and admirers.

4:00 PM
to 5:30 PM

Bitch Academy
10 Attendees
Location Hideout
About  Young women in St. Petersburg are going to school again. They want to learn how to seduce, marry and control men. They want to learn how to be a successful bitch. Bitch academy/ Vixen Academy is a tragicomic documentary of the early Russian capitalism, which determines in an atmosphere of fear and hope, the dreams and intimacies of it's young generations.
Social relationships in Russian society have changed a great deal in recent years. In this turbulent period, the country's own conception of its women has come under great pressure, and this has major consequences for how men and women get along with each other. What is expected of you as a young woman these days? And even more importantly, how can you make sure to appeal to the contemporary, successful Russian man? The answer to these questions is the Bitch Academy, a training school for the modern-day gold digger.The male course instructor employs unorthodox methods. Boosted by his advice, exercises and role play, a striking game unfolds between him and his female students. In an atmosphere of sexism and abuse of power, a world of lust and temptation is created in which there's only room for the most ruthless seductress. The students emulate that image, but behind their sexy masks lurks a world of great uncertainty and sorrow.Filmmaker Alina Rudnitskaya only observes. Together with her crew, she snakes her way around the tiny classroom and films a shocking portrait of a society adrift.

4:00 PM
to 5:30 PM

Children of the Eclipse
2 Attendees
Location Hideout
About  In February 2008, hundreds of children and their families converge on Queens Hospital in Jessore. They come from all over Bangladesh, but these children have one thing in common -- they each suffer from disfiguring cleft lips and palates. For the duration of a five day 'camp,' local plastic surgeons operate on the children in an effort to mend their lips and speech habits. But Bangladeshis are not accustomed to hospitals -- the pressure can be too much for the waiting parents.

4:00 PM
to 5:30 PM

Forty Men for the Yukon
1 Attendees
Location Hideout
About  German-born Frank Erl, a 75 year-old gold miner and English-born Geordie Dobson, an 82 year-old saloon owner live isolated in the outskirts of the Yukon Territory, Canada. Surviving tragedies, war, divorce and the construction of a 38,000 beer-bottle house, they now face the universal decision of how to move forward in life.
In keeping with the character and mood of the northern Yukon, FORTY MEN FOR THE YUKON is a patient and observational look at two men who have spent their lives moving at their own pace and exploring where their interests take them.

4:00 PM
to 5:30 PM

Home
Location Hideout
About  What drives our fascination with the ownership of bricks and mortar? The film explores ideas of home through the voice of Joe McGarry, Director of Homeless charity Arlington House in Camden. In his poetic monologue he reflects on his life of transience as a homeless person and his search for the meaning of 'home'. His mantra offers a philosophical perspective in the idea that 'Homelessness' and the 'home' lie within us, rather than in our material wealth or through our physical possessions.

4:00 PM
to 5:30 PM

King of Laughter
5 Attendees
Location Hideout
About  In the 1950s people laughed 18 minutes a day on average, now the average is 6 minutes. Belachew Girma is determined to try and turn this round. Belachew currently holds the world record for the longest laugh, ninety solid minutes without stopping. He believes that he can speared his message of positivity to anyone he meets. 'King of laughter' tests his theory by sending Belachew on a laughter journey through Britain's saddest town.

4:00 PM
to 5:30 PM

Lies
1 Attendees
Location Hideout
About  Three perfectly true stories about lying.

4:00 PM
to 5:30 PM

Pockets
1 Attendees
Location Hideout
About  This short documentary explores the common pocket. It is a universal part of our everyday lives. We all keep items in our pockets to take them from point A to point B, to keep them safe, to keep them close by for ease of use, to give us good luck, to remind us something. What lies within our pockets often reveals more about us than we would expect. It is an insight into our personality, personal lives and social background.

4:00 PM
to 5:13 PM

Sons of a Gun
9 Attendees
Location Alamo Lamar 2
About  Lance, Craig, and Ubaldo live with schizophrenia. They also live with Larry, their alcoholic caretaker/"dad". And even though they aren't related by blood, they've lived together as a family for 20 years. Through intimate access to this unique family, the documentary SONS OF A GUN follows them as they get evicted, move into a cramped motel room, joke around, and scramble to find a new home before their family self-destructs.

4:00 PM
to 5:20 PM

SXGlobal Shorts
7 Attendees
Location Hideout
About  'King of Laughter', UK, directed by Nick Hillel, In the 1950's people laughed an average 18 minutes a day, now the average is 6 minutes. World Laughter Master Belachew Girma from Ethiopia believes he can turn this around in Britain's saddest town, Walsall.

'Lies', Sweden, directed by Jonas Odell. Three perfectly true stories about lying.

'A Vida Politica', Brazil, directed by Katrina Mansoor. Negra Jho is a larger than life activist from Salvador, Brazil. Her form of activism is hairdressing, and she uses it to engage and empower her many clients and admirers.

'Children of the Eclipse', Australia, directed by Zane Lovitt. In February 2008, hundreds of children and their families converge on a hospital in Bangladesh. They each suffer from disfiguring cleft lips and palates. For the duration of a five day camp, local plastic surgeons operate on the children in an effort to mend their lips and speech habits.

'Home', UK, directed by Chris Allen. What is the true meaning of 'home' in the 21st Century?

'Forty Men for the Yukon', Canada, directed by Tony Massil. A patient and observational look at two men who have spent their lives moving at their own pace and exploring where their interests take them.

'Pockets', UK, directed by James Lees. What do the contents of your pockets say about you?

'Bitch Academy', Russia, directed by Alina Rudnitskay. Young women in St. Petersburg are going to school again. They want to learn how to seduce, marry and control men. Bitch academy/ Vixen Academy is a tragicomic documentary of early Russian capitalism, which proliferates in an atmosphere of fear and hope, the dreams and intimacies of its young generations.

4:00 PM
to 4:30 PM

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
269 Attendees
Location Austin Convention Ctr
About  'The amount of knowledge and talent dispersed among the human race has always outstripped our capacity to harness it. Crowdsourcing corrects that, but in doing so, it also unleashes the forces of creative destruction.' - From Crowdsourcing First identified by journalist Jeff Howe in a June 2006 Wired article, 'crowdsourcing' describes the process by which the power of the many can be leveraged to accomplish feats that were once the province of the specialized few. Howe reveals that the crowd is more than wise?it's talented, creative, and stunningly productive. Crowdsourcing activates the transformative power of today's technology, liberating the latent potential within us all. It's a perfect meritocracy, where age, gender, race, education, and job history no longer matter; the quality of work is all that counts; and every field is open to people of every imaginable background. If you can perform the service, design the product, or solve the problem, you've got the job. But crowdsourcing has also triggered a dramatic shift in the way work is organized, talent is employed, research is conducted, and products are made and marketed. As the crowd comes to supplant traditional forms of labor, pain and disruption are inevitable. Jeff Howe delves into both the positive and negative consequences of this intriguing phenomenon. Through extensive reporting from the front lines of this revolution, he employs a brilliant array of stories to look at the economic, cultural, business, and political implications of crowdsourcing. How were a bunch of part-time dabblers in finance able to help an investment company consistently beat the market? Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in revenue every year? The answers lie within these pages. The blueprint for crowdsourcing originated from a handful of computer programmers who showed that a community of like-minded peers could create better products than a corporate behemoth like Microsoft. Jeff Howe tracks the amazing migration of this new model of production, showing the potential of the Internet to create human networks that can divvy up and make quick work of otherwise overwhelming tasks. One of the most intriguing ideas of Crowdsourcing is that the knowledge to solve intractable problems?a cure for cancer, for instance?may already exist within the warp and weave of this infinite and, as yet, largely untapped resource. But first, Howe proposes, we need to banish preconceived notions of how such problems are solved. The very concept of crowdsourcing stands at odds with centuries of practice. Yet, for the digital natives soon to enter the workforce, the technologies and principles behind crowdsourcing are perfectly intuitive. This generation collaborates, shares, remixes, and creates with a fluency and ease the rest of us can hardly understand. Crowdsourcing, just now starting to emerge, will in a short time simply be the way things are done.
Speaker Info  Jeff Howe (Editor, Wired Magazine)

4:00 PM
to 6:00 PM

Cupcake Social 2.0 at SXSW
218 Attendees
Location Tiniest Bar in Texas
RSVP Required  Click here
About  Cupcakes + Tech= Cupcake Social 2.0 Come eat cupcakes with bloggers, developers, foodies, founders, new media nerds, social media geeks and sweet people. Cupcakes Take The Cake is having a Sunday social at Tiniest Bar in Texas. Free cupcakes (while supplies last) Cash Bar. Sponsors include FoodBuzz, Hey Cupcake, Toot Sweet Cupcakes
Host Organization(s)  Cupcakes Take The Cake
Limited Capacity  Max 100 attendees
Info  nichelle@gmail.com

4:00 PM
to 6:00 PM

SXSW Block Party
481 Attendees
Location SXSW Trade Show
About  The Block Party, modeled after the popular pub crawl, is a new addition to the 2009 Trade Show. Talk with exhibitors in a festive atmosphere and enjoy complimentary appetizers and beverages.

4:15 PM
to 5:47 PM

The Overbrook Brothers
28 Attendees
Location Alamo Ritz 1
About  Jason comes home for Christmas and his arch-rival brother, Todd, has a big surprise waiting for him -- but it's not a gift. It's secret information: The reason why Jason has always been the "least favorite" child, and it sends our hero on a hilarious cross-country journey to find out the truth about himself and his family.

4:30 PM
to 4:33 PM

100 mg
Location Alamo Lamar 1
About  Peeking with a passive curiosity that lingers a little too long. Then we go in and things begin to change.

4:30 PM
to 6:12 PM

American Violet
24 Attendees
Location Paramount
About  Based on true events in 2000, AMERICAN VIOLET tells the astonishing story of Dee Roberts (critically hailed newcomer Nicole Beharie), an African American single mother living in Texas. District attorney (Academy Award nominee Michael O'Keefe) leads an extensive drug bust sweeping her housing project, and Dee soon discovers she has been wrongfully charged as a drug dealer. Despite her mother's urgings (Academy Award nominee Alfre Woodard), and with her freedom at stake, she chooses to fight the district attorney. Joined in an alliance with an ACLU attorney (Tim Blake Nelson) and former local narcotics officer (Will Patton), Dee risks everything in a battle that forever changes her life and the Texas justice system. AMERICAN VIOLET also stars Emmy Award winner Charles S. Dutton and Xzibit.

4:30 PM
to 4:52 PM

BigBand
1 Attendees
Location Alamo Lamar 1
About  BigBand is a journey into contemporary urban world that happens among situations that are theoretically distant in time and space but come together with radical turns of the narrative. In this way a zapping effect that transports the audience from one place to the next and challenges them to create the relationship between the scenes is created, forcing a reflection on our society's day-to-day paradoxes, like the transformation of our environment, the passage of time and urban chaos.

4:30 PM
to 6:00 PM

Cattle Call
Location Alamo Lamar 1
About  Cattle Call is a high-speed animated documentary about the art of livestock auctioneering. Structured around the mesmerizing talents of 2007 Man-Sask Auctioneer Champion, Tim Dowler, and using a variety of classic and avant-garde animation techniques (including stop-motion, cut-outs, open-exposures, hole-punching and rubbing lettraset directly on the celluloid) filmmakers Maryniuk and Rankin have created images as dazzlingly abstract, absurd and adrenalizing as the incredible language of auctioneering itself. This hallucinogenic study of what Werner Herzog has termed 'the poetry of capitalism,' will induce near-bovine levels of dumbfoundedness in all those who gaze upon it.

4:30 PM
to 4:54 PM

Chronicles of a Professional Eulogist
5 Attendees
Location Alamo Lamar 1
About  World Premiere! Sarah Jane Lapp's semi-fictional, hand-drawn animation, scored by Mark Dresser and made possible by interviews with eulogists galore, follows a eulogist-in-training and his encounter with the interstitial spaces our communal memories create between mortality and immortality. A decade in the making, a portion of this film exhibited internationally, won a Black Maria Jurors' Choice Award, and, yes, screened both with SXSW 2006 and on SXSWPresents/PBS.

4:30 PM
to 4:41 PM

Dear Texas Highways
2 Attendees
Location Alamo Lamar 1
About  Dear Texas Highways is a cinematic sequence of still photographs that illustrate a darkling letter written to Texas Highways magazine.
The narrated letter is a fractured rumination of a disintegrating consciousness.
The photographic images are an interpretation of the visual climate thatthe narrator navigates over the arc of a single day on the road.
Dear Texas Highways is at once an absurdly cryptic suicide note and an appeal for redemption and mercy.

4:30 PM
to 5:44 PM

Experimental Shorts
7 Attendees
Location Alamo Lamar 1
About  'The Idiot Stinks', directed by Helder Sun. Animation, Angst, Media, Martians and Miscommunication.

'Turning Trick', directed by Kaja H. Lejon. Five girls are in a park. At first it looks like they are playing hide and seek but it quickly develops into something quite different.

'Cattle Call', directed by Matthew Rankin. A high-speed animated documentary about the art of livestock auctioneering.

'Dear Texas Highways', directed by Shaun Roberts. A suicide note with a happy ending.

'100 MG', directed by Mike Kash. A meditation on the first couple weeks of starting antidepressants.

'Bigband', directed Daniel Calvo. A journey into contemporary urban world that forces a reflection on our society's day-to-day paradoxes.

'The Nature Between Us', directed by William Campbell. In a swirl of spray paint, sweet bike tricks, sloppy joe's and young love, a bonkers back-alley gang stumble upon a tiny secret world, creating a reality bending mash up of culture and style.

'Chronicles of a Professional Eulogist', directed by Sarah Jane Lapp. An animator's immortality project.

4:30 PM
to 4:31 PM

The Idiot Stinks
Location Alamo Lamar 1
About  Animation Angst. Media, Martians and Miscommunication.
35 mm scratch on film lasting 1 minutes and 45 seconds, directed by Helder K. Sun with sound by Shinro Ohtake / EYE.

4:30 PM
to 4:34 PM

The Nature Between Us
Location Alamo Lamar 1
About  An old VHS camera reveals a bonkers back-alley gang, struggling for a sense of identity. In a swirl of spray paint, sweet bike tricks, sloppy joe's and young love, they stumble upon a tiny secret world, creating a reality bending mash up of culture and style. As the two worlds collide, the characters discover The Nature Between Us.

4:30 PM
to 4:36 PM

Turning Trick
Location Alamo Lamar 1
About  In a scene from Truffaut«s Les Mistons from 1957, fiveboys chase each other, then stop abruptly and pretend toshoot at one another. One by one, they fall to the ground. InTurning Trick, we see five girls in a park. At first it looks likethey are playing hide and seek but it quickly develops intosomething quite different.

4:30 PM
to 5:30 PM

Dan Dyer
13 Attendees
Location Momo's
Host Organization(s)  Turn2Live + Sims Foundation's
Info  whatsup@turn2live.com
Tags  Ages 18+

4:45 PM
to 6:08 PM

Garbage Dreams
35 Attendees
Location Austin Convention Ctr
About  Filmed over four years, GARBAGE DREAMS follows three teenage boys Ð Adham, a bright precocious 17 year old; Osama, a charming impish 16 year old; Nabil, a shy artistic 18 year old Ð born into the trash trade and growing up in the world's largest garbage village, a ghetto located on the outskirts of Cairo. It is a world folded onto itself, an impenetrable labyrinth of narrow roadways camouflaged by trash; it is the home to 60,000 'Zaballeen'(or 'Zabbaleen'), arabic for 'garbage people.'
When their community is suddenly faced with the globalization of its trade, each of the teenage boys is forced to make choices that will impact his future and the survival of his community.

4:45 PM
to 6:00 PM

HugNation
43 Attendees
Location Austin Convention Ctr
About  Take a few minutes to re-calibrate your spirit and 'Hug it out' with Halcyon! HugNation is a brief moment of shared intention to combat the fear-based media onslaught. Using the web as a framework, people world-wide take a break from the bustle of the week and come together to remember that regardless of what you see on the news, "The world would rather hug you than hurt you." - Make sure to join us just outside room 5C for HugNation.
Speaker Info  John Styn (Digital Explorer, lifestudent.com)

5:00 PM
to 6:20 PM

Brock Enright: Good Times Will Never Be The Same
4 Attendees
Location Alamo Ritz 2
About  Brock Enright, and his girlfriend Kirsten Deirup drive from Brooklyn, NY to her family's cabin in Mendocino, CA to prepare for his first solo show at a prominent New York gallery. As Enright struggles to produce what could be his most significant work, his relationship with Kirsten, her family, and the gallery is strained by his violent, explicit, and challenging creation.

5:00 PM
to 6:34 PM

Three Blind Mice
12 Attendees
Location Alamo Lamar 3
About  Three young Navy officers hit Sydney for one last testosterone-packed night on land before being shipped over to the Gulf to fight. Sam has been mistreated at sea and is going AWOL, Dean has a fiancée and the future in-laws to meet, and Harry just loves playing cards. Throughout the night the boys lose each other, find themselves, and along the way discover courage, friendship and redemption.

5:00 PM
to 6:00 PM

Are PR Agencies a Dying Breed?
134 Attendees
Location Austin Convention Ctr
About  In a world riddled with ADD, where TMI blogging and DIY reporting are the norm, are PR agencies still relevant? All sides will discuss the Pros & Cons of public relations in the digital age.
Speaker Info  Karly Hand (Owner, Karly Hand), Erin Portman (Consultant, Erin Portman PR), Brian Solis (PR 2.0), Peter Shankman (Pres, HARO)

5:00 PM
to 6:00 PM

Beyond Blogging: Using Your Skills For Bigger and Better Things
84 Attendees
Location Austin Convention Ctr
About  After a couple of years as a professional blogger, I realized I had some new and unique skills. For instance I could: write, promote, analyze traffic and SEO trends, build community, network in the social network and media communities, and much more. Many bloggers don't realize it, but these skills can be used to propel them to other careers. I took the knowledge I gained as a blogger for hire, and founder of the number online community and resource for freelance writers, Freelance Writing Jobs, and used it to land an awesome full time job as BlogTalkRadio's Community Manager. As more businesses realize they need to create an online presence, more jobs for community managers, social networkers, corporate bloggers and more will open up. What skills did you learn while blogging - and how can you use them to advance your career?
Speaker Info  Christina Jones (Community Dir, Beautyfix.com), Deborah Ng (Community Mgr, )

5:00 PM
to 6:00 PM

Digital Narc'ing
40 Attendees
Location Hilton
About  How companies and people are mining data to rat you out and make decisions about you (and everything else).
Speaker Info  Michael Fertik (CEO, reputationdefender.com)

5:00 PM
to 6:00 PM

Game Design Competition / AAA
32 Attendees
Location Austin Convention Ctr
About  The AAA game design category from the 2009 ScreenBurn at SXSW Game Design Competition will have an hour-long panel, composed of four professional and modern game industry experts, to judge and provide meaningful game design feedback. Each of the four finalists will present a 5 minute PowerPoint or Keynote presentation followed by 5 minute Q&A by the panelists. This is intended to be an accelerated simulation of what companies endure when pitching game concepts to publishers. Finally, a grand prize winner in each category will be determined by jury vote and audience reaction. The winner of the competition will be interviewed by attending press, and will be featured in a conversation with an industry professional at Studio SX on Monday, March 16.
Speaker Info  (CEO, Arkane Studios), (VP Business Dev, Foundation 9 Entertainment), Souris Hong-Porretta (VP of Interactive Media, Entertainment Media Ventures), Kain Shin (IGDA)

5:00 PM
to 6:00 PM

How MacGyver Would Do Design Research
194 Attendees
Location Austin Convention Ctr
About  If you've ever tried to execute a research-driven UX or design project for a client, you've probably found that research/testing and budgets mix about as well as oil and water. Learn how to make effective design and UX decisions when resources are limited, be it time or money.
Speaker Info  M Jackson Wilkinson (Viget Labs)

5:00 PM
to 6:00 PM

How Not To Be Evil (Even By Accident)
118 Attendees
Location Austin Convention Ctr
About  Everyone starts with good intentions (well, almost everybody). But when your Net idea goes huge, or the bottom line lurches, we're all tempted to cut corners on that hip "don't be evil" pledge. Panelists from the Electronic Frontier Foundation and elsewhere reveal how you can stop your future self from betraying you, your values -- and your users.
Speaker Info  Danny O'Brien (eff.org), Eva Galperin (Referral Coord, EFF)

5:00 PM
to 6:00 PM

How Social Networks Are Killing the Revolution
172 Attendees
Location Austin Convention Ctr
About  Social networking sites today do as much for real world action as paint on the walls does for the structural integrity of your home. Come discuss how we are creating a false majority-view mentality and how to overcome this to achieve large scale change in the world.
Speaker Info  Steve Swedler (Chief Prod Guy, Gangplank), Jeremy Tanner (@Penguin), Todd Huffman (Nucleator, BIL Conference), Shannon Paul (New Media, Detroit Red Wings)

5:00 PM
to 6:00 PM

Make it So (Sexy): Lustful Design in Mainstream Science Fiction
66 Attendees
Location Austin Convention Ctr
About  As part of their ongoing analysis of interfaces in science fiction, the authors will share and discuss a collection of video clips depicting visions of sex-related technologies in mainstream science fiction. Discussion will address the questions these scenes and what their presence in the larger film or television show.
Speaker Info  Nathan Shedroff (Program Chair MBA in Design Strategy, CCA), Chris Noessel (Sr Consultant, Cooper)

5:00 PM
to 6:00 PM

New Think for Old Publishers
141 Attendees
Location Austin Convention Ctr
About  This is not a discussion of whether ebooks are killing treebooks, or whether it's possible to get cozy with an Amazon Kindle. It's about how participatory culture and the online world interact with good olde book publishing.Clay Shirky, author of Here Comes Everybody, Deborah Schultz, and fellow panelists will share with the audience a variety of perspectives on what's going right and what's going wrong in publishing, assess success of recent forays into marketing digitally, digital publishing, and what books and blogs have to gain from one another. Penguin Group (USA), which houses some 40 plus imprints and publishes an extremely broad variety of physical and digital products?everything from William Gibson's first ebook in the 90's to Michael Pollan's In Defense of Food to Charlaine Harris' Sookie Stackhouse novels (the source for HBO's True Blood)?is deeply involved in exploring ways that old and new media might better collaborate. Audience members are invited to speak up about what they think book publishers could/should be doing to better provide relevant information and content to blogs, websites, and online communities. Come tell old media what you want and how you want it.
Speaker Info  Clay Shirky (ITP), John Fagan (Mktg Dir, Penguin Group (USA)), Deborah Schultz (Founder/Chief Catalyst, deborahschultz.com), Peter Miller (Dir of Publicity, Bloomsbury USA), Ivan Held (Pres GP Putnam's Sons, Penguin Group (USA))

5:00 PM
to 6:00 PM

Pitfalls and Opportunities: How to Fund a Startup
51 Attendees
Location Hilton
About  In an era when venture capital has become reluctant to fund young companies, angel investors have helped keep the startup environment thriving in Central Texas. With comprehensive experience in a wide array of industries, the Central Texas Angel Network (CTAN) offers not only capital, but also guidance and mentorship to innovative entrepreneurs. CTAN is dedicated to providing quality early-stage investment opportunities for accredited Central Texas angel investors by assisting, educating and connecting promising companies with the resources needed to raise money, grow, and succeed in today's business world. Find out what these investors are looking for and what to avoid when seeking outside investments.
Speaker Info  Jamie Rhodes (Chair, Central Texas Angel Network), (Liahona Ventures)

5:00 PM
to 6:00 PM

Sex Ed Online: How Teens Self Savvy
31 Attendees
Location Austin Convention Ctr
About  Information about sexuality is out there as it never was before. How do kids sort through and use it? Bring your questions, fears and hopes and generational quandaries. Sexy prizes for the best questions.
Speaker Info  Karen Kreps (Author, Net Ingenuity), Karen Rayne (Adolescent Sexuality Today)

5:00 PM
to 6:00 PM

Twitter for Marketers: Is It Still Social Media?
250 Attendees
Location Austin Convention Ctr
About  Is social media only about connecting people? Can it connect companies with potential customers? Hear from some of the top companies using Twitter to connect with customers why they've turned to Twitter and other social media tools for marketing and branding purposes.
Speaker Info  Ricardo Guerrero (Founder, Stwittergy.com), Morgan Johnston (Mgr Corp Comm, JetBlue Airways)

5:00 PM
to 6:00 PM

Video Blogging: Turning Wine into Gold
228 Attendees
Location Austin Convention Ctr
About  Gary will be discussing his knowledge and expertise about video blogging and self branding in the ever growing world of online video blogging. This can be done through a Q&A or a live taping of the WLTV at SXSW 2009, followed by a Q&A. Gary's rabid fan base will generate a lot of energy and attention at the festival.
Speaker Info  Gary Vaynerchuk (Host/Founder, Wine Library TV), Jenna Wortham (Staff Reporter, New York Times)

5:00 PM
to 7:00 PM

Make Out With Violence Party
83 Attendees
Location The Belmont
RSVP Required  Click here
About  Celebrating the award winning new indie film and Official SXSW Film Selection "Make Out With Violence" Featuring Free Drinks , Music from the film, Giveaways and a live performance from Full Service Music artists Mr. Lewis and the Funeral Five. * Drinks are limited and are first come, first served.
Info  nextbignashville@mac.com

5:00 PM
to 5:30 PM

Professional CSS Book Signing
26 Attendees
Location South by Bookstore @ ACC
About  Book signing by authors Christopher Schmitt, Cindy Li, and Mark Trammell

5:00 PM
to 7:00 PM

RIGHT-by-Southwest Conservative & Libertarian Happy Hour
20 Attendees
Location Moonshine Patio Bar & Grill
About  Drink and celebrate RIGHT as we bring together conservative / libertarian technology and creative professionals at the SXSW Interactive Festival. Our special guest will be Texas Railroad Commissioner Michael Williams. NOTE: Please be there at 5pm SHARP as Michael Williams will speak in the early part of the program .

5:00 PM
to 8:00 PM

SXSW Filmmaker BBQ
83 Attendees
Location Maggie Mae's
About  Join ASCAP, 5 Alarm Music, and the Montana Film office for the Fourth Annual ASCAP BBQ to celebrate music in film, while enjoying great food and live music. 5-6:30pm Private Reception - Filmmaker or Panelist Badge Required

6:00 PM
to 6:04 PM

A Hospital Bathroom
2 Attendees
Location Carver Center
About  Two strangers have a short and terrible conversation in a hospital bathroom.

6:00 PM
to 6:04 PM

Cloudburst
2 Attendees
Location Carver Center
About  In hopes that someone will find the tape, a passionate girl narrates the filming of her tornado suicide.

6:00 PM
to 6:05 PM

Fatal Fortune Cookie
3 Attendees
Location Carver Center
About  After receiving a fortune cookie unlike any other, Sam finds himself dreading his own death by a gift he will receive the following day. "Fatal Fortune Cookie" will take you on a nail-biting ride with an ending that will leave you speechless.

6:00 PM
to 6:02 PM

Fresh Fruit
2 Attendees
Location Carver Center
About  'Fresh Fruit' is about the secret lives of fruit living in a refrigerator. An apple and a pear discuss topics ranging from the end of the world to the meaning of existence. However, their secret lives are destroyed when interrupted by a hungry human.

6:00 PM
to 6:02 PM

Making Perfect
2 Attendees
Location Carver Center
About  A struggling beginner musician finds inspiration from his teacher.

6:00 PM
to 7:30 PM

Mirror
2 Attendees
Location Carver Center
About  "Mirror" tells the story of Sadri who, while visiting a Middle Eastern city, enters a shop filled with rugs, trinkets, and other interesting items for sale. He stumbles across a mirror which becomes magical. He finds himself dragged through the mirror to an alternate world of monsters, where curiosity puts him in a bad situation.

6:00 PM
to 6:05 PM

Miss Tilford
2 Attendees
Location Carver Center
About  Milton, a geeky high school student obtains a magical Aztec idol that grants him three wishes. He bases all wishes on his desire for his hot teacher, Miss Tilford. She notices him. She kisses him. But his final wish is more than final.

6:00 PM
to 6:04 PM

One More Chance
1 Attendees
Location Carver Center
About  Sarah has had enough of James. He's more interested in hanging out with his friends and playing video games than spending time with her. When she tells him she wants to break up, he talks her into giving him one more chance...or so he thinks.

6:00 PM
to 7:30 PM

Performance Evaluation
2 Attendees
Location Carver Center
About  After a surprising end to his relationship with his girlfriend, Chris struggles to find the reasoning in her actions. In Performance Evaluation, you learn that just about anything can be professional.

6:00 PM
to 6:04 PM

6:00 PM
to 6:01 PM

Save The Arts
1 Attendees
Location Carver Center
About  This 60 second public service announcement covers what the true meaning of art is to students from various areas. Their passion for the arts is powerful and cannot be stopped. "Without art, we're lost"

6:00 PM
to 7:30 PM

Snowblind
5 Attendees
Location Hideout
About  Rachael Scdoris is 23, and has been legally blind since birth. Shes racing in her third Iditarod, the grueling 1,100 mile dog sled race in Alaska the toughest race in the world. This film follows her for the year leading up to the race, as she trains herself and her team of dogs for the epic ordeal of Iditarod 2008, fifteen days of ice and exhaustion and danger and exhilaration. We learn about the sport, and we get to know the dogs their different personalities and their different roles in the sled team. We get to know her fellow Iditarod racer Joe, her visual interpreter in the race and a great Iditarod champion in his own right, as well as their fellow Iditaracers, a community of quirky denizens of Americas last frontier. We get to know Rachaels family, particularly her father Jerry, with whom she has a tempestuous relationship. But most of all we get to know Rachael, her tenacity and courage, and the obstacles she faces both from outside and from within herself that she has to overcome to do the impossible. In the course of this, we see through her eyes and find ourselves inhabiting the same world of blindness that she lives her entire life in. We too become Snowblind.
The forbidding grandeur of Alaska in midwinter is the backdrop for Rachaels race in March 2008. Everything comes together in an action-packed drama, a truly American epic, as this amazing heroic young woman experiences the agony and the ecstasy of trying to win the Last Race On Earth, against all odds.

6:00 PM
to 7:10 PM

Texas High School Shorts
4 Attendees
Location Carver Center
About  'Cloudburst'Director: John Gordon
'Fatal Fortune Cookie'Director: Garrett Sullivan
'One More Chance'Mitch Collier
'Miss Tilford'Director: Beck Olp and Bryan Lawson
'Mirror' Director: Rachel Racanelli
'Zach'Director: Whitney Steele
'The Last Pageant'Director: Jason Broussard
'Save the Arts'Director: Nicole Prian
'Puppy Love'Director: Joseph Walsh
'Making Perfect'Director: Alan Michnoff
'A Hospital Bathroom'Director: Miguel Johnson
'Fresh Fruit'Director: Edward Kelley
'The Transcendence of Gabriel'Director: Sam Cooke
'Performance Evaluation'Director: Breannah Gibson
'When Life Gives You Lemons'Director: Jordan Haro
'Umbrella'Director: Ryan Kline
'Unearthed'Director: Adrian Scarborough

6:00 PM
to 6:05 PM

The Last Pageant
1 Attendees
Location Carver Center
About  As Celina Masterson prepares for her final pageant, five competitors attempt to hide internal and external scars that may prevent the all important victory. As the competitive brutality intensifies from all five angles, Celina's past catches up with her. But it's her last laugh and her final cut that ends it all. Forever.

6:00 PM
to 6:05 PM

The Transcendence of Gabriel
1 Attendees
Location Carver Center
About  Gabriel is both an outcast of his high school and of society as a whole who wants nothing more out of life than to be a duck. He embarks on a quest to transcend the boundaries of human existence by imitating what he sees as "his own kind". The film is about the isolation and compromise that comes with the realization of an unattainable dream.

6:00 PM
to 6:05 PM

Umbrella
2 Attendees
Location Carver Center
About  A lonely teacher finds love with the help of an umbrella.This is the first festival screening of the film.

6:00 PM
to 6:04 PM

Unearthed
1 Attendees
Location Carver Center
About  An excavation team unearths an unusual canine lupus species which is well-preserved. Spirits are high until things... and people begin to go missing.

6:00 PM
to 6:02 PM

When Life Gives You Lemons
2 Attendees
Location Carver Center
About  A boy (Thost) pursues his self-proclaimed true love (Lewin) only to face rejection. All the while, a shy girl (Ramsdell) watches the boy with a deep infatuation for him. It is only after he learns the hard way, the boy discovers what really is "true love".

6:00 PM
to 6:05 PM

Zach
1 Attendees
Location Carver Center
About  Do you remember that kid in high school that knew everyone, and did everything; well that's Zach. He's a cool guy, everyone loves him and so will you. Experience the life of Zach and his fun teenage adventures. But the mystery of Zach will always live.

6:00 PM
to 9:00 PM

Austin Werewolf
43 Attendees
Location Karma Lounge
About  Come and join us for drinks and Werewolf at the swanky Karma Lounge! We have a much bigger space this year and should be able to play 3 or 4 games at one time. Werewolf is a variation of the classic Mafia game: http://en.wikipedia.org/wiki/Mafia_(party_game)
Tags  Ages 21+

6:00 PM
to 8:00 PM

Clay Shirky Party
188 Attendees
Location Firehouse Lounge
About  Reception with Clay Shirky following the New Think for Old Publishers panel.

6:00 PM
to 8:00 PM

Harpoon Happy Hour
26 Attendees
Location Red 7
RSVP Required  Click here
About  Thirsty? $5 is a paltry price to pay for quality beer, and all the money collected goes towards the Children's Music Fund. Here's your chance for your drinking habit to help out a great cause, plus you'll get a look at the prizes that will up for raffle throughout the night at Red 7. Watch the newest online content from Scene-Stealers and Plus1TV, as well as trailers from award-winning SenoReality short films!

6:00 PM
to 8:00 PM

PBS' Interactive Social Media & Online Video Studio
149 Attendees
Location PBS Studio
About  Join us for conversation, food & drinks, music, and special guests. For updates join PBS Engage/SXSW event on Facebook.

6:00 PM
to 10:00 PM

SXSW Interactive 2009 High Ed Web Meetup/TweetUp
52 Attendees
Location Buffalo Billiards
RSVP Required  Click here
About  Each year, strangers from around the higher education sector (and now the twittersphere) run rampant on Austin's infamous 6th street during SXSWi. Catch up with your colleagues in the education sector and make new friends at the 3rd Annual High Ed Meetup/Tweetup this year at Buffalo Billiards.

6:00 PM
to 7:30 PM

SXSW Web Awards Pre-Party
397 Attendees
Location Hilton Hotel (6th Floor)
About  Speculate on who will take home a coveted Web Award at the official pre-party . Complimentary beverages and delicious food will get you warmed up for the main event to follow.

6:00 PM
to 7:00 PM

Suzanna Choffel
9 Attendees
Location Momo's
Host Organization(s)  Turn2Live + Sims Foundation's
Info  whatsup@turn2live.com
Tags  Ages 18+

6:15 PM
to 7:39 PM

Bomber
23 Attendees
Location Alamo Lamar 2
About  A bittersweet comedy about love, family and dropping bombs on Germany. Lovelorn son Ross finds himself trapped in a nightmare road-trip with his parents when he agrees to drive his 83 year old father to Germany, so that the old man can apologize to a village he accidentally bombed during the war.

6:30 PM
to 7:30 PM

Noelle Hampton
7 Attendees
Location Jovita's
About  FREE M&S and Sin City Social Club Show! at Jovita's 6:30-10:30pm FREE and open to the public
Info  ms@msmusicmgt.com

7:00 PM
to 8:46 PM

Adventureland
87 Attendees
Location Alamo Lamar 1
About  It's the summer of 1987, and James Brennan (Jesse Eisenberg), an uptight recent college grad, can't wait to embark on his dream tour of Europe. But when his parents (Wendie Malick and Jack Gilpin) announce they can no longer subsidize his trip, James has little choice but to take a lowly job at a local amusement park. Forget about German beer, world-famous museums and cute French girls-James' summer will now be populated by belligerent dads, stuffed pandas, and screaming kids high on cotton candy. Lucky for James, what should have been his worst summer ever turns into quite an adventure as he discovers love in the most unlikely place with his captivating co-worker Em (Kristen Stewart), and learns to loosen up.

7:00 PM
to 8:33 PM

Humpday
34 Attendees
Location Alamo Ritz 1
About  A farcical comedy about straight male bonding gone a little too far.

7:00 PM
to 8:00 PM

Afriparty
10 Attendees
Location Maudie's Hacienda
About  A gathering of social entrepreneurs and techies using their brains in developing countries around the world.

7:00 PM
to 12:00 AM

The 2009 Avalonstar Bowling Extravaganza
116 Attendees
Location The 300 Austin
RSVP Required  Click here
About  The bowling extravaganza that started in 2006 has seen 3 years, over 750 bowlers more than 1500 attendees. Year 4 is upon us and we're gearing up for another great gathering. As always, we're dedicated to making sure we offer an awesome night of food, drinks, friends and bowling. However, learning from our past events, we've decided to relax the tournament format that we've used in the past. No longer will players be required to rush to the 300 Austin as soon as the clock strikes 7:00. You're free to bowl as much as you'd like whenever you can make it (since, for another year, the start of our event clashes with the Web Awards).
Host Organization(s)  Revyver / Avalonstar Events
Info  bryan@avalonstarevents.com
Tags  All Ages

7:15 PM
to 8:30 PM

Say My Name
15 Attendees
Location Austin Convention Ctr
About  In a hip hop and R'n'B world dominated by men and noted for misogyny, the unstoppable female lyricists of Say My Name speak candidly about class, race, and gender in pursuing their passions as female MCs. This worldwide documentary takes viewers on vibrant tour of urban culture from hip hop's birthplace in the Bronx, to grime on London's Eastside and all points in between. Featuring interviews and performances from a diverse cast including Remy Ma, Jean Grea, Erykah Badu, Estelle and newcomers Choc Thai, Invincible and Miz Korona, this powerful doc delves into the personal stories of women balancing professional dreams with the realities of poor urban communities, race, sexism, and motherhood. These are women turning adversity into art.

7:30 PM
to 9:02 PM

Modern Love Is Automatic
19 Attendees
Location Alamo Ritz 2
About  Lorraine Schultz works as a nurse in a doctor's office. Every day she rides the bus to work, listens to her co-workers gossip, comes home. None of it really matters. After finding an issue of Shackled Monthly on the bus, Lorraine is drawn into a secret, seedy world of lonely men, cheap motel rooms, and whips and chains. Meanwhile, her roommate Adrian's dreams of becoming a glamorous fashion model are cut short when the only employment she can find is showcasing mattresses in a strip mall. Will Lorraine's secret life as a dominatrix be revealed? Will Adrian sell enough mattresses to be featured in the big coupon spread? In pursuing their hidden desires and misguided dreams, both girls find their paths crossing in ways they never expected. Yeah. Sure. Okay.

7:30 PM
to 9:05 PM

Sin Nombre
36 Attendees
Location Paramount
About  Sin Nombre, the winner of the Directing Award and the Excellence in Cinematography Award in the U.S. Dramatic Competition at the 2009 Sundance Film Festival, is an epic dramatic thriller written and directed by Student Academy Award winner Cary Joji Fukunaga in his feature debut. The filmmaker's firsthand experiences with Central American immigrants seeking the promise of the U.S. form the basis of the Spanish-language movie.

7:30 PM
to 9:03 PM

Sorry, Thanks
12 Attendees
Location Alamo Lamar 3
About  Upon visiting her ex's to collect her belongings, Kira returns anxiously to dating and immediately collides with the disheveled Max. Disaster looms when Max (already taken) decides to dabble in two new pursuits: an obsessive-tending interest in Kira, and the mystery of whether he may in fact be an ass. Kira, meanwhile, fights to win a job she's far too smart for, then sabotages her only meaningful romantic prospect when a friend lays it on the line. Shot in San Francisco's Mission District, featuring the comic duo of Wiley Wiggins & Andrew Bujalski (who plays the best friend on the frontlines of Max's emotional shortcomings), and introducing newcomers Kenya Miles & Ia Hernandez. "Sorry, Thanks" charts turmoil, deep fallibility and the wreckage of self-delusion. In a laughy kind of way.

7:30 PM
to 9:00 PM

SXSW Web Awards Ceremony
431 Attendees
Location Hilton Hotel (6th Floor)
About  The Web Awards Ceremony is the centerpiece of evening activities at the SXSW Interactive Festival. This year's emcee is "conscious comic and vigilante pundit" Baratunde Thurston. The SXSW Web Awards are presented by Adobe, Web Awards Supporting Sponsors are Convio and All Web Leads.

8:00 PM
to 9:30 PM

Sounds Like Teen Spirit
20 Attendees
Location Hideout
About  'Sounds Like Teen Spirit' is the warmly comic story of childhood, innocence, teen-dreams and singing off-key. Following a group of loveable losers on their journey to the world's largest children's song-writing contest, 'Sounds Like Teen Spirit' celebrates the underdog spirit of heroic amateurism in what Variety describes as an 'irresistible crowd pleaserÉ delightful'.

8:00 PM
to 12:00 AM

Fray Cafe 9
39 Attendees
Location Red Eyed Fly
About  Fray Cafe 9 continues the tradition of true, personal stories told before a live audience at SXSW. This year, our ninth, we have a new host: author, storyteller and Fray veteran Kevin Smokler. Featured speakers this year include Clarence Smith (www.doyouknowclarence.com) who tore it up last year with a story about climbing stairs behind a pregnant woman, Fray veteran Michael Buffington (grockit.com), Librarian Supertar Jessamyn West (www.librarian.net) and book-editor-to-the-stars (Jaimie Oliver, Kristin Gore, Chris Anderson) Will Schwalbe. As always, we will have our open mic, so bring your own true story to tell, or just come and enjoy the stories of your friends and neighbors.

8:00 PM
to 12:00 AM

Pool 2.0
38 Attendees
Location Buffalo Billiards
About  Pool 2.0 is a billiards tournament in which tech company teams compete for a prize to be donated to a charity of their choice. Featuring music by Middle Distance Runner and Pandora
Host Organization(s)  Social Media Club

8:00 PM
to 12:00 AM

Tumblr IRL Party
230 Attendees
Location Cedar Street Courtyard
About  Drink 'til you stumblr. Come hang out IRL for the biggest party we've ever thrown, with live music and special guests. Give your username at the door for open bar!

8:00 PM
to 9:00 PM

Austin Hartley-Leonard
6 Attendees
Location Jovita's
About  FREE M&S and Sin City Social Club Show! at Jovita's 6:30-10:30pm FREE and open to the public
Info  ms@msmusicmgt.com

8:45 PM
to 10:10 PM

Burma VJ
15 Attendees
Location Alamo Lamar 2
About  Armed with small handy cams, undercover Video Journalists in Burma keep up the flow of news from their closed country despite risking torture and life in jail. Their material is smuggled out of Burma and broadcast back via satellite. 'Joshua', age 27, becomes tactical leader of a group of reporters, as Buddhist monks in September 2007 lead a massive uprising. Foreign TV crews are banned from the country, so it's left to Joshua and his crew to keep the revolution alive on TV screens all over. As government intelligence understands the power of the camera, the VJs become their prime target.

9:00 PM
to 2:00 AM

Austin Tweetup
281 Attendees
Location Aces Lounge
About  Come join Austin "Tweeps" for an epic Tweetup! We've rented out the entire place to welcome our Twitter friends from out of town.

9:00 PM
to 11:00 PM

Bacon Flavored Interactive After Party
192 Attendees
Location Red 7
About  A benefit for the Children's Music Fund. Live entertainment and raffle drawings throughout the night. Catch a buzz, win stuff"? and support a great cause.

9:00 PM
to 11:00 PM

FG Squared Party
204 Attendees
Location Lucky Lounge
About  Hightail it over to the FG SQUARED shindig. It's gonna be aces--grab a highball on the house and knock back some buckshot with Austin's interactive marketing big leaguers. We'll have a cool cat spinning all of Frank's favorites, plus we're playing BINGO (you heard me, Daddy-O.) Swing, baby!

9:00 PM
to 4:00 AM

The PureVolume House
134 Attendees
Location The PureVolume.com House
RSVP Required  Click here
About  The PureVolume.com House

9:15 PM
to 10:52 PM

The Immaculate Conception of Little Dizzle
19 Attendees
Location Alamo Ritz 1
About  When Dory's life seems like it's going down the drain, a strange 'new life' takes shape inside him and he learns that sometimes you don't have to find meaning, it grows in you.

9:30 PM
to 10:55 PM

Four Boxes
18 Attendees
Location Alamo Lamar 1
About  Trevor Grainger, Amber Croft and Rob Rankrus run Go Time Liquidators Ð an ambulance-chasing eBay auction business. In a dead man's destroyed suburban house they start watching a bookmarked surveillance-cam website called fourboxes.tv. If fourboxes.tv isn't just more internet BS, then a crazed creep they call Havoc is building enough bombs to, like, kill everybody.

9:30 PM
to 10:54 PM

RiP: A Remix Manifesto
54 Attendees
Location Austin Convention Ctr
About  In RiP: A remix manifesto, Web activist and filmmaker Brett Gaylor explores issues of copyright in the information age, mashing up the media landscape of the 20th century and shattering the wall between users and producers.The film's central protagonist is Girl Talk, a mash-up musician topping the charts with his sample-based songs. But is Girl Talk a paragon of people power or the Pied Piper of piracy? Creative Commons founder, Lawrence Lessig, Brazil's Minister of Culture Gilberto Gil and pop culture critic Cory Doctorow are also along for the ride.A participatory media experiment, from day one, Brett shares his raw footage at opensourcecinema.org, for anyone to remix. This movie-as-mash-up method allows these remixes to become an integral part of the film. With RiP: A remix manifesto, Gaylor and Girl Talk sound an urgent alarm and draw the lines of battle.Which side of the ideas war are you on?

9:30 PM
to 1:30 AM

Facebook friends.get Party
524 Attendees
Location Pangaea
About  Do you develop, design or dance like a superstar? Facebook is hosting a party with live entertainment for our developers and partners. Stay up-to-date on all the SXSW activities at http://www.facebook.com/sxsw.

9:30 PM
to 10:30 PM

Shawn Nelson
3 Attendees
Location Jovita's
About  FREE M&S and Sin City Social Club Show! at Jovita's 6:30-10:30pm FREE and open to the public
Info  ms@msmusicmgt.com

10:00 PM
to 11:20 PM

Anvil! The Story of Anvil
29 Attendees
Location Alamo Lamar 3
About  At fourteen years old, best friends Lips and Robb Reiner made a pact to rock together forever. Their band Anvil, hailed as the 'demi-gods of Canadian metal,' influenced a musical generation including Metallica, Slayer and Anthrax. Though Anvil never made it, they never stopped playing or believing. Following a calamitous European tour, Lips and Robb, now well into their fifties, set off to record their thirteenth album, 'This is Thirteen,' in one last attempt to fulfill their boyhood dream.

10:00 PM
to 11:35 PM

Women In Trouble
33 Attendees
Location Paramount
About  A serpentine day in the life of ten seemingly disparate Los Angeles women: a porn star, a psychiatrist, a flight attendant, a masseuse, a bartender, a mother, a a daughter, a pair of call girls, etc. All of them with one thing in common: Trouble.

10:00 PM
to 12:00 AM

Film Florida Fish Fry
85 Attendees
Location The Wave
About  Enjoy a taste of Florida and the Bahamas with Film Florida. What goes better with a cold brew than beer-battered fried fish, conch fritters, key lime tarts, and more!

10:00 PM
to 1:00 AM

Google Reader/Blogger Party
440 Attendees
Location Six Lounge
About  Official Google Party. Bring an SXSW Interactive Badge, or find one of us or the Blogger team at the conference for an invitation. We'll be donning some schwag, so keep an eye out.

11:00 PM
to 12:30 AM

Brüno Sneak Peek
35 Attendees
Location Alamo Lamar 1
About  Come early to guarantee admission.
No badge needed! Free! (A select number of SXSW Badge Holders will have priority access)
Vassup!

11:00 PM
to 12:24 AM

The Ceremony
6 Attendees
Location Alamo Ritz 2
About  Psychology major, Eric Peterson has just landed the opportunity of a lifetime. To secure his dream job, Eric needs only provide a last minute paper to appease his superiors. As he prepares for graduation, he encounters a mysterious find left behind by a roommate; a gothic book called, The Ceremony. The book is too difficult to ignore for the intellectual Peterson who believes he has found the perfect case study for his report. However, his curiosity soon builds from initial interest to precarious obsession as the book's contents create a world where reality has begun to fade. As night falls, Eric finds himself imprisoned within a mental state of confusion as his home seems to have been overcome by a seemingly malevolent force.A film that dares to challenge traditional thrillers, The Ceremony creates a vivid mystery surrounding a young man's circumstances as he struggles to identify what is happening around him, or what could be happening... from within.

11:30 PM
to 2:00 AM

11:59 PM
to 1:28 AM

A Film With Me In It
4 Attendees
Location Alamo Ritz 1
About  Mark (Mark Doherty) is having a bad day. A struggling actor, he's just been through the ordeal of yet another fruitless audition for a bit part in a movie. With his long-suffering girlfriend about to walk out and his landlord ready to evict him he's only got his best mate Pierce (Dylan Moran) and their joint ambition of writing a career-breaking film to sustain him.

Life's not easy, but things are about to get worseÉmuch worse, and then someone dies and things get really bad!

11:59 PM
to 1:29 AM

Drag Me to Hell (Work in Progress)
59 Attendees
Location Paramount
About  NO CAMERAS ALLOWED INTO THIS SCREENING. CELL PHONES WITH CAMERAS ARE OKAY.Director Sam Raimi (Spider-Man trilogy, Evil Dead series) returns to the horror genre with Drag Me to Hell, an original tale of a young woman's desperate quest to break an evil curse.

Christine Brown (Alison Lohman) is an ambitious L.A. loan officer with a charming boyfriend, professor Clay Dalton (Justin Long). Life is good until the mysterious Mrs. Ganush (Lorna Raver) arrives at the bank to beg for an extension on her home loan. Should Christine follow her instincts and givethe old woman a break? Or should she deny the extension to impress her boss, Mr. Jacks (David Paymer), and get a leg-up on a promotion? Christine fatefully chooses the latter, shaming Mrs. Ganush and dispossessing her of her home.

In retaliation, the old woman places the powerful curse of the Lamia on Christine, transforming her life into a living hell. Haunted by an evil spirit and misunderstood by a skeptical boyfriend, she seeks the aid of seer Rham Jas (Dileep Rao) to save her soul from eternal damnation. To help the shattered Christine return her life to normal, the psychic sets her on a frantic course to reverse the spell. As evil forces close in, Christine must face the unthinkable: how far will she go to break free of the curse?

11:59 PM
to 1:50 AM

Ong Bak 2
32 Attendees
Location Alamo Lamar 2
About  The first ONG BAK hit the world like a heat-seeking guided missile. A missile in the shape of Tony Jaa, touted as the new Bruce Lee and the can't-miss martial-arts superstar of his generation. This prequel, set in medieval Thailand, features Jaa as a young nobleman who masters many martial arts disciplines in his journey of revenge. Expect stand-up-in-your-seat excitement as Jaa flies through the air; twisting, turning and demonstrating the utmost contempt for the laws of gravity. And now that he has added a full range of martial-arts styles to his repertoire, Jaa is twice as deadly and twice as exciting.

11:59 PM
to 1:35 AM

Pontypool
11 Attendees
Location Alamo Lamar 1
About  Grizzled morning radio legend Grant Mazzy has pissed off a lot of people in the radio business. That's why he finds himself announcing school closures and traffic reports from the basement headquarters of 'The Beacon' in the icy remote hamlet of Pontypool. On his way to work on a particularly frigid Valentine's Day morning, Mazzy is accosted by a dazed and mumbling woman banging at his car window who then suddenly disappears into the blizzard. As the workday continues, Mazzy and his radio station staff slowly discover that this seemingly innocuous occurrence may be linked to bizarre outbreaks of murder and bloody mayhem throughout the town. Veteran character actor Stephen McHattie (Hollis Mason/Nite Owl in the upcoming Watchmen movie) delivers a brilliant performance within the structure of writer Tony Burgess' taut War-of-the-Worlds-inspired script. Pontypool deftly sidesteps genre clichés and conventions, delivers plenty of white-knuckle suspense and enough post-movie-conversation fodder to last you to the end of the festival.

11:59 PM
to 1:33 AM

The Horseman
16 Attendees
Location Alamo Lamar 1
About  The Horseman is the feature-length debut from 26 year old Australian director Steve Kastrissios. This raw, action-filled revenge drama, which received awards for both Best Australian Film and Best Australian Director at the 2008 Melbourne Underground Film Festival, signals the emergence of a serious new talent. The Horseman tells the story of Christian Forteski (played by veteran Australian actor Peter Marshall) whose drug addicted daughter dies after appearing in an amateur porn video. Christian deals with his grief by burning, kicking, smashing and stabbing his way through the network of pornographers involved in the video. The Horseman is a lean, tight film that boils down the revenge formula to its most essential, time-tested elements: an engaging story, interesting characters, and a powerful dose of skull-pounding violence