2:00 PM
to 3:00 PM
Everything You Know About Web Design Is Wrong
328 Attendees
Location
Austin Convention Ctr
About Just as early filmmakers struggled to break free from the conventions of live theater, after 10+ years Web designers are still trapped in the structures of the past. Forget pages, linear text and other archaic vestiges of design's print ancestry; the separation of content from presentation has already changed everything.
Speaker Info Dan Willis (Consultant, Sapient)
Tags interactive panel
2:00 PM
to 3:00 PM
Getting the Most Out of SXSW Film
27 Attendees
Location
Austin Convention Ctr
About In addition to all things Interactive, SXSW also hosts a giant film conference and festival. Learn how to make meaningful connections with all the movie professionals in town for the event.
Speaker Info Kevin Kelly (Contributing Editor, Spout), Michael Lerman (Natural Causes), PJ Raval (Unraval Pictures), Agnes Varnum (Communications Mgr, Austin Film Society), Amy Dotson (Producer & Managing Dir of Programming, IFP)
Tags interactive panel
2:00 PM
to 3:00 PM
Minority Report is Real
131 Attendees
Location
Austin Convention Ctr
About Sci-fi movies have long-celebrated beautiful, tangible, and immersive computer interfaces. Explore the interplay between fanciful Hollywood productions, one-off information visualizations, and useful real-world applications.
Speaker Info Ben Rigby (Mobile Voter), Barrett Fox (Creative Dir, COCO Studios), (distant-galaxy.com)
Tags interactive panel
2:00 PM
to 3:00 PM
My Boss Doesn't Get It: Championing Social Media to the Man
226 Attendees
Location
Austin Convention Ctr
About We all know that social media is the best thing since sliced bread, right? Then why is it so hard to explain the value of social media to people who don't get it? Join our panelists, who have successfully championed social media initiatives, for a discussion of what works and what doesn't when it comes to selling social media to your boss or clients. This panel is sponsored by Small World Lab.
Speaker Info (VP of Product Mgmt, Small World Labs), Peter Kim (Sr Partner, Dachis Corporation), (Founder/CEO, Small World Labs), (Sales & Business Dev Expert, CreativeAgencySecrets.com), (Web Interaction and Usability Specialist, Small World Labs/American Heart Association)
Tags interactive panel
2:00 PM
to 3:00 PM
The Conference Networking Catalyst
111 Attendees
Location
Austin Convention Ctr
About One of the main reasons people attend conferences is "the networking opporutnities", but many leave feeling they did not make any real contacts. Thom Singer will educate and inspire the audience to make connections and get more out of their time at SXSW.
Speaker Info Thom Singer (Author/Speaker, New Year Publishing)
Tags interactive panel
2:00 PM
to 3:00 PM
User Generated Content: State of the Union
222 Attendees
Location
Austin Convention Ctr
About It's been a few years since YouTube and Flickr have dropped on the scene. Now almost everyone you know is creating content and posting it online. With the idea of User Generated Content now proven and the infrastructure in place where are we today? The same old questions keep popping up. "Where do you make money?" "How do you stand out?" and "Where do you find the time?" The panel will take a look at these questions and others as we explore the ever changing landscape of User Generated Content. This panel is sponsored by Ideagin.com
Speaker Info Dean Mccall (Founder, IdeaGin), Stephen Newman (Chief Exec Officer, Mouth Watering Media), (Mosso: The Rackspace Cloud), (Pres, IncSpring), (Ceo, Topix)
Tags interactive panel
2:30 PM
to 3:30 PM
GameChangers - Improvisation for Business in the Networked World
87 Attendees
Location
Austin Convention Ctr
About As we move from the rigid, hierarchical organizations of the Industrial Age to the fluid, non-linear models of the Networked World, GameChangers have never been more important or essential. Whenever teamwork, creativity, flexibility and problem-solving skills are necessary for success, these players step up. They develop relationships that are good for business. They pay careful attention to details and at the same time have expansive worldviews. They are quick-on-their-feet, unflappable and in tune with their teammates, stakeholders and the marketplace. They are the top performers in any organization the best managers, the most resourceful employees, the culture-shapers. They play the game and make things happen. In short, GameChangers are masters of improvisation in business. Turn yourself and your brand into a GameChanger. All it takes is improvisation!
Speaker Info Mike Bonifer (Gamechanger, GameChangers LLC)
Tags interactive panel
3:00 PM
to 3:30 PM
The Essential Guide to Open Source Flash Development
76 Attendees
Location
Austin Convention Ctr
About What do the Adobe Flex and ActionScript compilers; the award-winning 3D Flash library, Papervision3D; the native data format for Flash, SWX; and the excellent Flash streaming and interactive server, Red5 have in common? They're all open source. And they're all introduced in this book by the project leads themselves.Contrary to its popular perception as a closed platform, the Flash Platform has an active and thriving grassroots open source community and a plethora of open source projects. In this session, Aral Balkan, founder of OSFlash.org and creator of SWX, will give you an overview of what's possible with open source Flash with examples from the book.
Speaker Info Aral Balkan (CEO, Naklab)
Tags interactive panel
3:30 PM
to 4:30 PM
F@ck Stats, Make Art
72 Attendees
Location
Austin Convention Ctr
About Via a pictorial journey through his own career of creating grassroots art and publications, renegade social media producer and writer Dave Olson will extol, encourage and explain the importance oftaming the intimidation, solving conundrums and digging deep to muster authentic creative self expression in the digital era.
Speaker Info Dave Olson (Dir of Fan Communities, MovieSet.com)
Tags interactive panel
3:30 PM
to 4:30 PM
Games By the People, For the People
70 Attendees
Location
Austin Convention Ctr
About We are on the precipice of a new age in independent gaming, with more options than ever before for developers at every level to bring their dreams to life and share them with a public that is ravenous for new and innovative ideas. Stop focusing on all of the challenges that exist for indie developers in the world of big budget sequels, and explore the enormous user-generated content opportunities available to anyone interested in game design. Whether your goal is to make millions, or just get your ideas out into the world, this panel has something for you.
Speaker Info Gareth Davis (Games Platform Mgr, Facebook Inc), Steve Demeter (CEO, demiforce.com), Boyd Multerer (GM, Microsoft), Scott Steinberg (Managing Partner, DigitalTrends.com), Lee Uniacke (CRO, Kongregate)
Tags interactive panel
3:30 PM
to 4:30 PM
How to Rawk SXSW: The Basics
282 Attendees
Location
Austin Convention Ctr
About Geared particularly to first-time attendees to SXSW Interactive, this panel focuses on how registrants can leverage all the different elements of the event to achieve your personal and professional goals.
Speaker Info Glenda Bautista (Agendacide), Baratunde Thurston (Guru, The Onion), John Styn (Digital Explorer, lifestudent.com), Zadi Diaz (Exec Producer, EPIC FU), Ernie Hsiung (Blogger, littleyellowdifferent.com)
Tags interactive panel
3:30 PM
to 4:30 PM
Oooh, That's Clever! (Unnatural Experiments in Web Design)
324 Attendees
Location
Austin Convention Ctr
About Find inspiration in the ridiculous. See technological quirks as opportunities. Try something previously unheard of with your site design. Laugh in the face of convention. Use and abuse CSS in ways never before imagined. Get away with it. And if it doesn't work, try something else instead.
Speaker Info Paul Annett (Designer, Clearleft Ltd)
Tags interactive panel
3:30 PM
to 4:00 PM
Roo'd
18 Attendees
Location
Austin Convention Ctr
About Learn how a first-time novelist got 12 thousand readers a month and an international book deal using the Creative Commons license, and is now using that experience to break big media's deadlock - through collaboration with the crowd.
Speaker Info (Hax Enterprises)
Tags interactive panel
3:30 PM
to 4:30 PM
Running W/ SXSWissors: Building ARGs Everybody Can Play
71 Attendees
Location
Austin Convention Ctr
About Want to know what's up with the sexy students running around SXSW? Want to win badges to SXSW 2010? Play Running with SXSWissors, the kick-ass, irreverent interactive online multimedia game where you'll explore the conference, network and make new friends, and maybe even take your pants off in public. At this session, you'll learn insider tips and tricks on how to rock Running with SXSWissors, score an invite to the hottest VIP party at SXSW, and win those free 2010 badges. You'll hear from the co-founders of The Go Game, the masterminds behind Running with SXSWissors, and how they transformed their game-playing dreams into an international multimillion dollar company.
Speaker Info (The Go Game), (The Go Game)
Tags interactive panel
3:30 PM
to 4:30 PM
The Ecosystem of News
165 Attendees
Location
Austin Convention Ctr
About It is now conventional wisdom that the newspaper as we have come to know it for last century is over, or will be in a matter of years. The question is whether we're going to spend our time grieving over the loss, or whether we're going to use this moment as an opportunity to invent something even better. We're inevitably moving from the "paper of record" model to a something more distributed, a news ecosystem, but that doesn't mean we can't consciously define the shape of that system. So let's figure out what values we want to preserve from the older newspaper paradigm, and what values we want to improve upon -- and then let's go build it!
Speaker Info Steven Johnson (outside.in)
Tags interactive panel
4:00 PM
to 4:30 PM
The Principles of Beautiful Web Design
244 Attendees
Location
Austin Convention Ctr
About Tired of making web sites that work absolutely perfectly but just don't look nice? If so, then The Principles of Beautiful Web Design is for you. A simple, easy-to-follow guide, illustrated with plenty of full-color examples, this book will lead you through the process of creating great designs from start to finish. Good design principles are not rocket science, and using the information contained in this book will help you create stunning web sites.
Speaker Info Jason Beaird (Front-End Developer, Cyberwoven)
Tags interactive panel
4:30 PM
to 5:00 PM
Career Renegade: How To Make A Great Living Doing What You Love
257 Attendees
Location
Austin Convention Ctr
About Career Renegade is 288 pages of kick-ass, real-world, seriously actionable strategies, resources and case-studies that walk you through the process of building your career around the activities, settings and people that make you come alive. Steering clear of new-age, self-help fluff, this veritable renegade roadmap dives squarely into how to turn nearly any passion into real money (often online), build a powerhouse personal brand, rally the cynics to your cause and leverage your passion, knowledge and platform to make a great living doing what you love?even in this economy.
Speaker Info Jonathan Fields (Career Renegade/Awake @ The Wheel)
Tags interactive panel
5:00 PM
to 6:00 PM
Buzz Out Loud Podcast Taping
39 Attendees
Location
Austin Convention Ctr
About Buzz Out Loud is CNET's premiere daily podcast hosted by Natali Del Conte, Tom Merritt, and Jason Howell. They cover all the tech news with their own and their audience's takes on what it all means, often with hilarity ensuing. They'll cover the top SXSW stories with special guests. If you want to understand what's happening in the tech world, especially at SXSW, you need to listen to Buzz Out Loud.
Speaker Info (Exec Editor, CNET)
Tags interactive panel
5:00 PM
to 6:00 PM
Funologists Live & In Person: Guerilla Game Research
76 Attendees
Location
Austin Convention Ctr
About If you work at a game company, research means understanding play, not analyzing boring spreadsheets. Meet Big Fish Games and Pogo funologists and learn how listening and watching gamers transforms product and web design. We share different innovative guerilla (discount) and traditional research methods to inspire user-centered design.
Speaker Info Julie Ratner (Research Mgr, Big Fish Games), Erica Firment (User Experience Designer, Second Life), Tracy Fullerton (Professor, USC Interactive Media), Jason Schklar (Founder & Principal Consultant, Initial Experience Consulting), (VP of Digital Strategy, Publicis in the West)
Tags interactive panel
5:00 PM
to 6:00 PM
Plan B: Can an Ad Guy Bring Bike Sharing to America?
120 Attendees
Location
Austin Convention Ctr
About In increasingly turbulent times, it seems like more and more of us are wearing an extra hat or two in an effort to make a difference. Maybe that explains why Crispin Porter + Bogusky, one of the world's most respected advertising firms, has joined with Humana and Trek bicycles in an audacious plan to bring bike sharing to America with a new venture called B-cycle. All three companies share one common goal: positive cultural change. It's estimated that the U.S. could save 462 million gallons of gasoline a year by increasing cycling from 1% to just 1.5% of all trips. B-cycle can change the way we get around. And that can change our communities, our heath, our environment, and our future. Find out more about B-cycle and why Alex recommends we all begin sticking our noses in places where they don't belong.
Speaker Info Alex Bogusky (Co-Chairman, Crispin Porter+Bogusky)
Tags interactive panel
5:00 PM
to 6:00 PM
Reduce MySpace Between Waist & Thighs So Wiki Live Longer
27 Attendees
Location
Austin Convention Ctr
About Is being too 'plugged in' 24/7 destroying your health? There's good news: web 2.0 technologies can help you optimize your fitness! Come learn and discuss.
Speaker Info David Eckoff (President, Revolutionary Ventures), Biray Alsac (Health/Fitness Educator, FITTmaxx Institute)
Tags interactive panel
5:00 PM
to 6:00 PM
Social Engineering: Scam Your Way Into Anything or From Anybody
319 Attendees
Location
Austin Convention Ctr
About This session will give you all insider tips to use social engineering, the art of manipulating people into divulging information, to make friends and influence people. The panel will present tricks on how to scam your way into ANYTHING, whether it's a business meeting or a hot-ticket event.
Speaker Info Brian Brushwood (Host, Revision3/Scam School)
Tags interactive panel
5:00 PM
to 6:00 PM
That Doesn't Suck! Inspiring Creativity With Spore
54 Attendees
Location
Austin Convention Ctr
About Spore took the concept of creating and sharing User-Generated Content in video games a step farther than any other game. The creation of multiple in-game editors that were easy (and fun) to use and the sharing of the resulting creativity via a social networking model had unique challenges. The team behind the networked features had to be flexible and iterative to modify the sharing, searching and ratings system in order to surface the best stuff and inspire continued growth for the community. In this talk, Caryl will describe the systems and the inspiration behind them - and show some of the coolest stuff made by the community.
Speaker Info Caryl Shaw (Producer, Maxis)
Tags interactive panel
5:00 PM
to 5:30 PM
The Vision Board: The Secret to an Extraordinary Life
59 Attendees
Location
Austin Convention Ctr
About Find out who you are and achieve what you most want in life with The Vision Board. Through the exercises and inspirational success stories included in this book, you can clarify your true vision and create a personal vision board. Learn the five secrets to living the life of your dreams.
Speaker Info Joyce Schwarz (Author, JCOM)
Tags interactive panel
5:00 PM
to 6:00 PM
Try Making Yourself More Interesting
272 Attendees
Location
Austin Convention Ctr
About There are no cheat codes for community. No Charles Atlas shortcuts to make your pet project the one to rule them all. Want people to think you're awesome? Be awesome. This panel promises a bullshit-free look at how you might tune out the jibber jabber, tune in to those who matter, put your head down and make your online service a little bit more epic each day. We'll dissect Bike Hugger, Photojojo, Metafilter, and other examples of Web charm for what *you* can do. Today, and tomorrow. And the day after. Which is how you will become what you want to be.
Speaker Info DL Byron (Publisher, Bike Hugger), Amit Gupta (Founder, Photojojo), Brian Oberkirch (Small Good Thing), David Rees (mnftiu.cc), Kristina Halvorson (Pres, Brain Traffic)
Tags interactive panel
6:30 PM
to 7:30 PM
Brave New Dating
98 Attendees
Location
Austin Convention Ctr
About The dating protocol as we know it has become outmoded. The web has changed the dynamics of our social circle. Just as courtship was replaced by dating, should we now redefine dating or move to a post-dating world? Discover a new approach focused on the outcome rather than the process.
Speaker Info Ryan McMinn (Microsoft), Ali Watkins (Rough & Tumble Industries)
Tags interactive panel
6:30 PM
to 7:30 PM
Spying 2.0: Can America Compete With Web-Savvy Enemies?
93 Attendees
Location
Austin Convention Ctr
About Accelerating technology cycles leave the US intelligence community gasping. Twitter, cloud computing, folksonomies, Loopt... can America's sclerotic intelligence machinery compete as our enemies adopt cheap, fast-evolving open-source and web 2.0 intel strategies?
Speaker Info Amy Senger (Sr Research Analyst, LMI)
Tags interactive panel
10:00 AM
to 11:00 AM
Civic Technologies and the Future of the Internet
90 Attendees
Location
Austin Convention Ctr
About Jonathan Zittrain warns how the migration to closed systems will end innovation on the Internet and facilitate unsettling new kinds of control and offers solutions for avoiding this web lockdown.
Speaker Info Jonathan Zittrain (Professor of Law, Harvard Law School, Berkman Center for Internet & Society)
Tags interactive panel
10:00 AM
to 11:00 AM
Emerging From a Recession with Emerging Media Intact
97 Attendees
Location
Austin Convention Ctr
About Experience emerging technologies revolutionizing the digital world and glimpse what today would look like if we hadn't developed emerging technology from a few years past. This panel is sponsored by Razorfish.
Speaker Info David Polinchock (Brand Experience Lab), Patrick Moorhead (Dir Emerging Media, Razorfish)
Tags interactive panel
10:00 AM
to 11:00 AM
Even Faster Web Sites
207 Attendees
Location
Austin Convention Ctr
About Steve is the author of High Performance Web Sites and the creator of YSlow, the Firebug extension. Now working at Google, Steve discusses the next set of best practices he's developed, including advanced techniques for loading JavaScript, where not to place inline scripts, and the importance of using multiple domains to improve web performance.
Speaker Info Steve Souders (Member of Technical Staff, Google)
Tags interactive panel
10:00 AM
to 11:00 AM
How Not To FAIL At Web Services
118 Attendees
Location
Hilton
About Believe it or not both Amazon and Flickr have failed miserably at Web Services. In this talk we'll take a look at their failures, show how they could be fixed, and show how to properly use REST principles to create Web Services that don't fail.
Speaker Info Gregg Pollack (Code Monkey & Media Producer, Rails Envy)
Tags interactive panel
10:00 AM
to 11:00 AM
IM Video Journalism
56 Attendees
Location
Austin Convention Ctr
About With video online all the rage, UK-based international award winning video journalist David Dunkley Gyimah deconstructs video journalism and posits his cinematic brand known as IMVJ. Described by Apple Pro as a one man hurricane http://www.apple.com/uk/pro/profiles/gyimah/ Ex BBC David talks technique, workflow, and swift turnaround factual feature making.
Speaker Info David Dunkley Gyimah (Sr Lecturer VJ, Univeristy Westminster)
Tags interactive panel
10:00 AM
to 11:00 AM
Interactive Beyond the Screen: Branding in Four Dimensions
136 Attendees
Location
Austin Convention Ctr
About This talk covers the future of brand and design innovation in an increasingly fragmented world. It's not a discussion on new or emerging technologies, but rather a conversation about new and emerging mindsets.
Speaker Info Jamie Monberg (Interactive Dir, Hornall Anderson)
Tags interactive panel
10:00 AM
to 11:00 AM
Is Privacy Dead or Just Very Confused?
161 Attendees
Location
Austin Convention Ctr
About While many assert that "privacy is dead," the complex ways in which people try to control access and visibility suggest that it's just very confused. Rather than throwing the baby out with the bath water, let's discuss people's understanding and experiences of privacy and find ways to 2.0-ify it.
Speaker Info danah boyd (Researcher, Microsoft Research), Judith Donath (MIT Media Laboratory), Siva Vaidhyanathan (Assoc Professor, University of Virginia), Alice Marwick (PhD Candidate, New York University)
Tags interactive panel
10:00 AM
to 11:00 AM
Making Web Widgets Accessible: Tools and Techniques
75 Attendees
Location
Hilton
About Browser vendors, code library developers, and Ajax gurus demo best practices for making widgets and dynamic web content accessible. You'll also see how they're implementing W3C's new Accessible Rich Internet Applications Suite, WAI-ARIA (nearing completion or done by SXSW 2009!). Get tips and tricks for next generation web accessibility.
Speaker Info Michael Cooper (Accessibility Prod Mgr, W3C - World Wide Consortium), Shawn Henry (W3C Web Accessibility Initiative (WAI)), Catherine Laws (IBM), Thomas Logan (VP of Product Development, HiSoftware), Richard Schwerdtfeger (Distinguished Engineer, IBM)
Tags interactive panel
10:00 AM
to 10:30 AM
Service-Orient or Be Doomed! How Service Orientation Will Change Your Business
44 Attendees
Location
Austin Convention Ctr
About Have you ever wondered why business books and periodicals rarely talk about technology? Business books do go so far as to credit technology with helping to make businesses work, and the business news covers technology companies, but never talks about the technology itself. Is it because publishers think that technology is just too, well, technical for a business audience? Or because they think that technology isn't a relevant or important topic for business discussions? Or, perish the thought, maybe these business publishers themselves don't discuss technology because they were the jocks back in high school, and technology has always seemed to be of interest only to the nerds.In this book, Service-Orient or Be Doomed! How Service Orientation Will Change Your Business, we take aim at all three of these positions and lay each of them finally to rest. We make the case that technology is vitally important to today's business. Dot-com bubble or not, every company those business periodicals covers technology throughout the organization. In fact, surprisingly for a couple of self-described nerds, the authors speak more about how emotions and human nature trip companies up than technology does but argue for the merging of IT and business and using Service-Oriented approaches as the territory in which to plant the flag of neutrality first. Certainly this book goes a long way toward being the manual that business and IT can use.
Speaker Info Ronald Schmelzer (ZapThink)
Tags interactive panel
10:00 AM
to 11:00 AM
Strong Gaming Communities: Text vs. Speech
31 Attendees
Location
Austin Convention Ctr
About This panel brings together academics and game designers to fight out the future of the MMO interface. Should text continue to be the default way that people communicate in virtual worlds? Is the spoken word more natural and more laden with emotional cues, or more destructive of the magic circle?
Speaker Info Matthew Bellows (VP Consumer Svcs, Vivox Inc), Amy Jo Kim (shufflebrain.com), Joe Miller (VP, Platform/Tech Dev, Linden Research Inc), Dmitri Williams (USC), Richard Vogel (Co-Studio Dir, Bioware)
Tags interactive panel
10:00 AM
to 11:00 AM
The Seven Rules for Great Web Application Design
259 Attendees
Location
Hilton
About In this lively and interactive session, Robert Hoekman, Jr., the author of 'Designing the Obvious' and 'Designing the Moment', uses the audience to reveal the 7 essential design principles for achieving great application design and the psychology behind them. And he does it all without a single bullet point (gasp!).
Speaker Info Robert Hoekman Jr (CEO/Principal Experience Designer, Miskeeto LLC)
Tags interactive panel
10:00 AM
to 11:00 AM
Tips For Making Ideas Happen
294 Attendees
Location
Austin Convention Ctr
About The Behance Team is focused on organizing and boosting productivity in the creative world. We have interviewed hundreds of the most productive creative people and teams that are actually able to MAKE IDEAS HAPPPEN. We now want to share the "tips" and insights from our research with creative and entrepreneurial people that want to make ideas happen.
Speaker Info Scott Belsky (CEO, Behance)
Tags interactive panel
10:00 AM
to 11:00 AM
Transatlantic Troubleshooting: Getting into Europe's New Media Market
52 Attendees
Location
Austin Convention Ctr
About The European market with over 500 million citizens is an enormous single market, with the UK providing a natural first-step for US companies looking to expand East-wards. After all, we share (pretty much) the same language. Challenging economic times mean the search for lucrative new markets is more important than ever. Quiz the panel and discover what it's like to do business in the UK and Europe, how to find partners, and stay gaffe-free. Get the skinny on the fast-moving tech, mobile and games scene. This panel is sponsored by Chinwag.
Speaker Info Mike Butcher (UK Editor, TechCrunch), Mike Teasdale (Planning Dir, Chinwag/Harvest Digital), Stewart Townsend (Mgr Startups EMEA, Sun Microsystems), Aleks Krotoski (Sector Champion New Media, Chinwag/UKTI), Nigel Eccles (CEO, Hubdub.com)
Tags interactive panel
10:30 AM
to 11:00 AM
Social Media Marketing
227 Attendees
Location
Austin Convention Ctr
About 'Social Media Marketing' is the start of a conversation about marketing communications using social media forms ? including internet sites and mobile telecommunication sources. The book discusses the importance of data and analytics both in helping to monetise these media, and in improving the way that the owners of these media market themselves. Marketers wishing to communicate with customers, or potential customers via social media need to adopt a new set of skills and techniques to be effective. The need for dialogue and involvement, for engagement, is paramount. This book discusses solutions that allow marketers to target and measure their activities within social media.
Speaker Info Alan Moore (Founder, Smlxl Ltd)
Tags interactive panel
11:00 AM
to 11:30 AM
Diary of a Sex Fiend: Girl with a One Track Mind
1 Attendees
Location
Austin Convention Ctr
Speaker Info Zoe Margolis (Blogger/Author, Girl With a One-Track Mind)
Tags interactive panel
11:00 AM
to 11:30 AM
The Digital Future of Philanthropy: Engaging Donors with Online Video
100 Attendees
Location
Austin Convention Ctr
About Non-profit organizations, which rely heavily on creating a relationship and emotional connection with potential donors, are shifting gears by sending out their message through online video. The Web is providing people more opportunities to contribute their time and money than ever before. To stay competitive, non-profits are learning learn to harness the power of the Web to attract and maintain volunteer and donor attention."The Digital Future of Philanthropy: Engaging Donors with Online Video,' is a simple and easy guide to understanding the benefits of utilizing video as part of the marketing mix. Quotes from industry experts are positioned with vivid photographs from the authors' international video assignments.
Speaker Info Jessica Kizorek (CEO, Kizorek Inc)
Tags interactive panel
11:30 AM
to 12:30 PM
Blog on Company Time and Get Promoted
90 Attendees
Location
Austin Convention Ctr
About How many bloggers are underutilized in their day jobs? This session shows bloggers how to take over or start their company's blog for instant promotion and industry-wide fame. Learn tools and techniques for taking on the title of Chief Blogging Officer and then making your company's blog a massive success.
Speaker Info Daniel Hope (Consultant, Tracksuit CEO)
Tags interactive panel
11:30 AM
to 12:30 PM
Bootstrap Your Startup
109 Attendees
Location
Hilton
About Dell, Oracle, Microsoft and Virgin were bootstrap companies that were able to get started without raising traditional venture capital. Bootstrapping is not just capital efficient, it has many other positive influences on your business and your potential to profit from its success. Learn why you should consider the bootstrap method and ask questions of a successful bootstrap entrepreneur.
Speaker Info Bijoy Goswami (Ceo, Aviri), (Founder, Austin Art Start)
Tags interactive panel
11:30 AM
to 12:30 PM
Change v2
135 Attendees
Location
Austin Convention Ctr
About Obama has awoken a once in a century passion for reform. What will it take to make it work? What would "work" mean?
Speaker Info Lawrence Lessig (Stanford Law School)
Tags interactive panel
11:30 AM
to 12:00 PM
Cinematic Game Secrets for Creative Directors and Producers
32 Attendees
Location
Austin Convention Ctr
About Cinematography for Games covers the space between the game and film industries by pointing out the most relevant cinematic techniques in today's hottest games, and includes interviews with the game industry's greatest luminaries (including Warren Spector: Creator of one of the original game companies, Origin, Richard Rouse III: Legendary game designer, and Noah Falstein of Game Developer magazine ).The convergence of games and film is a widely discussed and debated topic in the game industry. Many major publishers, along with some high-profile directors (John Woo, James Cameron, Steven Spielberg, Tony Scott) are exploring the middle ground between the industries. This book introduces game producers and directors to the techniques that film producers, directors, and cinematographers have relied on for years.Game developers learn how to create compelling video games by developing quality stories and characters, visualizing scenes within the game through the eyes of a cinematographer, and using tried and true film industry methods for casting, voice-over, direction, and production.The book will also feature screen shots from some of today's hottest titles that illustrate key cinematic concepts, as well as advice from successful game industry professionals already using these techniques.
Speaker Info Rich Newman (Producer, Elsinore Productions)
Tags interactive panel
11:30 AM
to 12:30 PM
Crash the Server -- How to Market your Movie by Achieving Webisode Awesomeness
40 Attendees
Location
Austin Convention Ctr
About Join Zak Knutson & Joey Figueroa of Chop Shop Entertainment, along with long time collaborator Ming Chen of View Askew Productions, for an interactive workshop on achieving massive media exposure through internet webisodes. From big budget studio films, to low budget independent projects, film distributors have come to rely on the internet and the word of mouth it generates to showcase their products and to build world wide fan bases long before their films hit theatres. View examples of both failed and successful webisodes from past projects, discuss the process of creating a webisode that will deliver butts in seats for the all important opening weekend, and learn to take full advantage of the explosion of internet video distribution that creates new celebrities on a daily basis. This panel is sponsored by Ribbit.
Speaker Info Ming Chen (Webmaster, View Askew), Joey Figueroa (Producer/Dir, Chop Shop Entertainment), Zak Knutson (Chop Shop Entertainment)
Tags interactive panel
11:30 AM
to 12:30 PM
Creative: Show the Path, Not the Destination
190 Attendees
Location
Austin Convention Ctr
About Join Brendan Dawes, Gary Hustwit and Jim Coudal for three short presentations followed by a discussion on the subject of creating more involving, entertaining, successful projects by structuring them in a way that encourages the audience to be a key part of the process of discovery.Generally speaking you should be pointing your audience in the right direction and then getting the hell out of the way. In film, programming and design, the most satisfying works are those that on their most basic level are created along with an audience, not simply for one.
Speaker Info Jim Coudal (Coudal Partners), Brendan Dawes (Creative Dir, mN)
Tags interactive panel
11:30 AM
to 12:30 PM
Curating the Crowd-Sourced World
182 Attendees
Location
Austin Convention Ctr
About With all the stuff we weed through online, good filters are crucial. Who's best-suited to determine what's best, curators or the crowd? People have their religion about one or the other, however this panel will focus on the overlap, the grey areas and how curating and crowd-sourcing enrich each other.
Speaker Info Jen Bekman (CEO, Jen Bekman Projects | 20x200), Paddy Johnson (Editor, Art Fag City), Nion McEvoy (CEO, Chronicle Books), Dustin Hostetler (Special Projects Curator, skinnyCorp), Gina Trapani (Founding Editor, Lifehacker.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Emerging Trends of Mobile Technology
198 Attendees
Location
Austin Convention Ctr
About iPhone 2.0, Android, Flash Lite 3.0, Streaming Video, Electronic Wallets, ?€¦ Mobile technology is growing rapidly and becoming an intrinsic part of consumer mentality. Hear the experts discuss the role of mobile in today?€™s lifestyle, discuss emerging technology, and predict national and international trends.
Speaker Info Rob Gonda (Dir of Mktg Strategy & Analysis, Sapient), Juan-Carlos Morales (Creative Dir, Sapient Interactive)
Tags interactive panel
11:30 AM
to 12:30 PM
From Geek to Peak: Your First Year as a Freelance Geek
62 Attendees
Location
Austin Convention Ctr
About Thomas Myer shares ideas from his new book on how to transform yourself from wage-slave cubicle dweller into a fulfilled, happy, and successful freelance geek. I welcome all PHP developers, Ruby-on-Rails Demigods and Javascript gurus yearning for freedom.
Speaker Info Thomas Myer (Triple Dog Dare Media)
Tags interactive panel
11:30 AM
to 12:30 PM
How to Talk to Programmers
92 Attendees
Location
Austin Convention Ctr
About Can't talk to your programmers? Can't find a good one? Designers and project managers often complain that they can't communicate with developers. Agencies often have trouble finding good freelancers. Learn how to make your interactions productive instead of painful and leverage programmers instead of living with them.
Speaker Info Daniel Morrison (Collective Idea)
Tags interactive panel
11:30 AM
to 12:30 PM
iPhone: The New Gaming Platform
89 Attendees
Location
Austin Convention Ctr
About With the launch of iPhone 3G and the App Store, Apple has created a marketplace for developers to innovate with native applications. One of the greatest successes has been with gaming and entertainment titles, and even Apple has been marketing iPhone as a portable gaming device. Will iPhone and iPod touch rival the dominance of Nintendo DS and Sony PSP? Hear from gaming experts who have embraced iPhone as the new gaming platform.
Speaker Info Raven Zachary (raven.me), Danielle Cassley (Founder VP Prod Dev, Aurora Feint), Brian Greenstone (Head Cheeze, Pangea Software Inc), (Producer, ngmoco)
Tags interactive panel
11:30 AM
to 12:30 PM
Lessons Learned from the Open Source Software
45 Attendees
Location
Hilton
About Open Source Software, once considered revolutionary, has increasingly been accepted as mainstream. In this panel of some of the most experienced open source leaders and analysts, we will explore what has made open source successful and what lessons all businesses can learn from this paradigm shifting technology.
Speaker Info Michael Cote (Analyst, RedMonk), Neelan Choksi (COO, Lexcycle), (VP & GM Enterprise Delivery, SpringSource), Sara Dornsife (Consultant, )
Tags interactive panel
11:30 AM
to 12:30 PM
Microformats: A Quiet Revolution
182 Attendees
Location
Austin Convention Ctr
About Microformats are quietly changing the landscape of the web, achieving some of the original ideals of the 'semantic web.' In the past year, we've seen increased adoption from web designers and popular web sites, improved browser support for microformats in both Firefox and IE, and search engines beginning to support microformats. Come hear from the leaders who are driving these changes in the industry, and find out what the future holds for microformats. This panel is sponsored by Microsoft.
Speaker Info Tantek Çelik (tantek.com), Leah Culver (Software Engineer, Six Apart Ltd), Karsten Januszewski (Developer, Microsoft), Glenn Jones (Creative Dir, Madgex), Jeremy Keith (Technical Dir, Clearleft Ltd)
Tags interactive panel
11:30 AM
to 12:30 PM
More Secrets of JavaScript Libraries
136 Attendees
Location
Hilton
About In a reprise from last year's popular panel - the JavaScript libraries authors are getting together again to impart their what they've learned from their experience in developing solid, world-class, JavaScript libraries. Covering everything from advanced aspects of the JavaScript language, to handling cross-browser issues, all the way up to packaging and distribution. A complete set of knowledge for a JavaScript developer.
Speaker Info John Resig (Mozilla Corporation), Andrew Dupont (Prototype JavaScript Framework), Nate Koechley (Sr Engineer YUI, ), Becky Gibson (Web Accessibility Architect, IBM)
Tags interactive panel
11:30 AM
to 12:30 PM
Nerd Network: Building an Online Community for Developers
22 Attendees
Location
Austin Convention Ctr
About Although often laggards in interactive marketing, B2B tech companies are successfully tapping into the groundswell to improve products, reduce support costs, and energize brand evangelists. This panel of technical community managers will examine techniques for launching a developer community, share social marketing strategies, discuss benefits of user-generated technical content, and relay metrics.
Speaker Info Deirdre Walsh (Community & Social Media Mgr, National Instruments), Susan Zellmann-Rohrer (Community Strategy Lead, EMC)
Tags interactive panel
11:30 AM
to 12:30 PM
Not the Same Old Story
193 Attendees
Location
Hilton
About If the web provides so many ways to connect with audiences, why are we all stuck telling the same story with our designs? Hear from a panel of storytelling experts on the importance of narrative and art direction online to break away from static and boring experiences.
Speaker Info Jason Santa Maria (Creative Dir, ), Daniel Burka (Creative Dir, Digg/Pownce), Nicholas Felton (feltron.com), Emily Gordon (Editor-in-Chief, emdashes.com / printmag.com), Ian Adelman (Design Director, nymag.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Starting Up in Silicon Alley
27 Attendees
Location
Hilton
About You should start you company in New York City.Why? What makes starting up in NYC better than in San Francisco?This panel will feature prominent members of the New York startup community and will focus on the various aspects of starting up a Web 2.0 company in The Big Apple.(This panel will also be at Web 2.0 Expo NY in Sept '08)
Speaker Info Nate Westheimer (Entrepreneur in Residence, Rose Tech Ventures)
Tags interactive panel
11:30 AM
to 12:30 PM
The Search for a More Social Web
234 Attendees
Location
Austin Convention Ctr
About The Web is not just about information; its about people. In this presentation, Facebook's Dave Morin will discuss the industry's efforts to move toward a more social Web, and how openness can create a better experience for users sharing and connecting across the Web.
Speaker Info Dave Morin (Facebook Inc)
Tags interactive panel
11:30 AM
to 12:30 PM
What your Startup Can Learn from Barack Obama and Howard Dean
100 Attendees
Location
Austin Convention Ctr
About BarackObama.com made more money online than most startups. So did Howard Dean before him. We've spent so much time talking about what happened, but little about how it applies to you. We will go in depth on their strategies from the top consultants and strategists from the 2008 election cycle. We won't be talking about what happened, but rather about how it applies to you and your startup.
Speaker Info Jake Brewer (Internet Dir, Energy Action Coalition), Scott Goodstein (CEO, Revolution Messaging LLC), Mary Katharine Ham (Staff Writer, Weekly Standard), Clay Johnson (Dir of Sunlight Labs, Sunlight Foundation), Michael Bassik (Chief Digital Officer, Air America Media)
Tags interactive panel
11:30 AM
to 12:30 PM
Working Alone Sucks: Join the Coworking Revolution.
113 Attendees
Location
Austin Convention Ctr
About The world's workforce is shifting, and geeks are the early adopters. Learn more about how communities of workers are banding together to make their virtual workplace more efficient and exciting through ideas like "coworking".
Speaker Info Alex Hillman (co-founder, Indy Hall)
Tags interactive panel
12:00 PM
to 12:30 PM
iPhone Programmer's Road Map: A Guided Tour of the Official SDK
138 Attendees
Location
Austin Convention Ctr
About The iPhone SDK Developer's Guide starts by introducing the tools (Xcode, SDK, emulator, IB) and basic application concepts you need to assemble and run your first GUI application. It includes a very quick introduction/review of the Object C programming language, but assumes basic knowledge of C and OO programming.Key idioms and design patterns in an iPhone application will be presented along with coverage of the UIController, MVC, event handler etc. Later chapters cover the standard high level widgets in the iPhone SDK, the events they generate, as well as their standard event listeners. Low level drawing API and touch events will also be covered in addition to iPhone-specific APIs to access mobile. Concise coverage of key data network protocols and data communication libraries and a complete chapter on how to use the Interface Builder to build applications complete this hands-on guide to tapping into the power of the SDK.
Speaker Info Michael Yuan (eZee Inc)
Tags interactive panel
12:30 PM
to 1:00 PM
Managing Online Forums: Everything You Need to Know to Create and Run Successful Community Discussion Boards
180 Attendees
Location
Austin Convention Ctr
About Managing Online Forums is a practical guide to managing online forums, communities and social spaces. It's not a software or programming book; it's strictly about managing people and the community as a whole. What is talked about in this book is not hypothetical - it consists of in use, battle-tested theories and solutions. Real life examples are cited throughout, including actual user guidelines, staff member guidelines and more. For more information, please check out the book website at managingonlineforums.com.
Speaker Info Patrick O'Keefe (iFroggy Network)
Tags interactive panel
1:00 PM
to 1:30 PM
Information Architecture: Blueprints for the Web
289 Attendees
Location
Austin Convention Ctr
About Information Architecture: Blueprints for the Web, Second Edition introduces the core concepts of information architecture: organizing web site content so that it can be found, designing website interaction so that it's pleasant to use, and creating an interface that is easy to understand. This book helps designers, project managers, programmers, and other information architecture practitioners avoid costly mistakes by teaching the skills of information architecture swiftly and clearly.
Speaker Info Christina Wodtke (Queen, Boxes and Arrows)
Tags interactive panel
1:30 PM
to 2:00 PM
Speaking in Styles: A CSS Primer for Web Designers
166 Attendees
Location
Austin Convention Ctr
About Do you speak CSS? CSS was developed with designers in mind, and natural language terms are used wherever possible to make it easy to understand and remember. Speaking in Styles teaches Designers the "language" that will be used to take their vision from the static visual comp to the live internet.
Speaker Info Jason Cranford Teague (Dir of Web Design Standards, Bright Eye Media)
Tags interactive panel
2:00 PM
to 3:00 PM
Opening Remarks: Tony Hsieh
612 Attendees
Location
Austin Convention Ctr
About At Zappos.com, Tony Hsieh has fostered a culture where extraordinary customer service is the norm. Hear him talk about how good deeds can help you leverage the power of your audience to massively extend your brand.
Speaker Info Tony Hsieh (CEO, Zappos.com)
Tags interactive panel
2:00 PM
to 3:00 PM
Profit By Mobilizing Your Online Community or Marketplace
113 Attendees
Location
Austin Convention Ctr
About Mobilize and monetize automated communication for your online community. Whether reducing time to a transaction or enhancing your services for your users, Unwired Nation shows you how to go mobile in a way that can create revenue for your business. Come learn from companies that are already profiting from going mobile. This panel is sponsored by Unwired Nation.
Speaker Info Shawn Bose (Director of Product Strategy, uShip), Derek Johnson (Tatango), Brad King (Author, ), (Centsports), C. Eric Smith (Pres/CTO, UnWired Nation Inc)
Tags interactive panel
2:00 PM
to 3:00 PM
So You Want to be a Game Programmer...
34 Attendees
Location
Austin Convention Ctr
About You've got your computer science degree, and you've been out in the working world, but somewhere, deep down inside, you've really always wanted to make computer games. This talk is intended to inform you on what you need to learn, how to go about learning it, what the dangers are, and how to land that first job in the industry.
Speaker Info Scott Jennings (Designer, ), Robert Madsen (Lead Programmer, MumboJumbo), Tess Snider (Sr Programmer, Trion World Network), Tim Langdell (CEO/Game Professor, EDGE Games)
Tags interactive panel
3:00 PM
to 3:30 PM
Discovery Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
88 Attendees
Location
Austin Convention Ctr
About How can companies generate growth regardless of today's market conditions? By adopting discovering-driven practices. Rita McGrath ? consultant, professor, keynote speaker, and author -- argues that companies with conventional approaches to growth are now even less likely to get exceptional results. It's time to discover new initiatives' potential and fund them as they develop, organically, without exposure to expensive risks. Discovery-Driven Growth, available now, is co-authored by Rita McGrath and Ian MacMillan. Their ideas have been acclaimed as 'some of the most important management and strategy tools ever developed.' - Clayton Christensen, professor at Harvard Business School Discovery Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity URL: www.DiscoveryDrivenGrowth.com
Speaker Info Rita McGrath (Professor, Columbia Business School)
Tags interactive panel
3:00 PM
to 6:00 PM
The Hyper Island Way: Learn Creative Group Dynamics to Create Profitable Effectiveness
84 Attendees
Location
Austin Convention Ctr
About First time outside Europe! Hyper Island teach individuals, their work groups and company to perform even better. Hosted by Mattias Hansson, CEO, in cooperation with University of Colorado at Boulder. A unique learning experience. Please email to sxsw@hyperisland.se to reserve your place in thisunique workshop.
Speaker Info Mattias Hansson (Hyper Island)
Tags interactive panel
3:30 PM
to 4:30 PM
A Hard Sell? Social Media & Your Boss
106 Attendees
Location
Austin Convention Ctr
About Moving your boss from 'No' to 'Go'Are you frustrated that your company is not engaged in social media? The panel will provide actionable steps to convince your boss of the value. We'll cover how to: become a champion, creative ways to recruit internal proponents (including lawyers), gather & present compelling reasons. Sell your social media ideas!We'll make your social media plan an easy sell!
Speaker Info Shashi Bellamkonda (Social Media Swami, Network Solutions), Rajeev Malik (Sr Dir Legal & Business Affairs, Network Solutions)
Tags interactive panel
3:30 PM
to 4:30 PM
Being Indie and Successful in the Video Game Industry
40 Attendees
Location
Austin Convention Ctr
About Join several successful indie game developers as they discuss the state of the indie video game scene, talk about the challenges facing independent developers and publishers, and speculate on what the future holds for indie players in the video game industry.
Speaker Info Joel DeYoung (Chief Operating Officer, Hothead Games), John Baez (Producer, The Behemoth), Jonathan Blow (), Ron Carmel (2D BOY), Kellee Santiago (Pres, thatgamecompany)
Tags interactive panel
3:30 PM
to 4:30 PM
Blog Highways: Travel Blogging for the Wanderer
62 Attendees
Location
Austin Convention Ctr
About If you want more out of your travel blog than just showing Mom some nice pictures from "My Trip to Vietnam," then learn how to really convey a sense of place and build a community of fellow travelers.
Speaker Info Pam Mandel (Writer, Nerd's Eye View), Sheila Scarborough (Blogger, BootsnAll Travel Network)
Tags interactive panel
3:30 PM
to 4:30 PM
Building Entrepreneurial Communities Outside the Valley
77 Attendees
Location
Hilton
About This panel will explore the various hurdles facing technology and entrepreneurial communities outside Silicon Valley. We will also explore various strategies that have worked in building these communities around the country.
Speaker Info Nick O'Neill (Founder, AllFacebook/Social Times), Frank Gruber (Founder & Co-Founder, Somewhat Frank / TECH cocktail)
Tags interactive panel
3:30 PM
to 4:30 PM
Connecting Interrelated Design and Development Workflows
109 Attendees
Location
Austin Convention Ctr
About Design and development are like siblings in the creative process ? constantly trying to express their individuality but a lot closer than they're willing to admit. This session will explore the interrelated disciplines of design and development by looking at three specific project types: designer/developer collaboration for the Flash Platform; designer/developer collaboration for Ajax; and cross-media design and publication. You'll see how designers and developers can achieve peace through more efficient integration and collaboration across media types and disciplines. This panel is sponsored by Adobe.
Speaker Info (Evangelist, Adobe), Greg Rewis (Creative Solutions Evangelism, Adobe)
Tags interactive panel
3:30 PM
to 4:30 PM
Designing for Irrational Behavior
232 Attendees
Location
Hilton
About The core of sustainability efforts is behavior change, understanding patterns of behavior and developing models for motivating sustainable behavior change. This approach assumes a rational response from the consumer. However, most decisions are irrational. This panel will examine how to motivate people to make sustainable changes by appealing to their emotions instead. This panel is sponsored by frog design.
Speaker Info Peter Whybrow (Dir, UCLA Semel Institute), Robert Fabricant (Executive Creative Director, Frog Design Inc), Jeffrey Bardzell (Asst Professor, Indiana University), Jen van der Meer (Drillteam)
Tags interactive panel
3:30 PM
to 4:30 PM
Everything I Needed to Know About the Web I Learned from Feminism
145 Attendees
Location
Austin Convention Ctr
About Last year's panel on Gossip packed up via twitter word of mouth and was described by Get Satisfaction's Lane Becker as "the best panel I've ever seen at SXSW." This year we might top it and revive/re-frame feminism at the same time. Feminism teaches "the personal is political" and the web shows that the personal is now public. Christmas newsletters and recipes are the social media of their time, and women are the key social nodes of our culture. In her comic and though-provoking style, Heather Gold brings together amazingly smart women and the people f/k/audience to discuss what makes social networks strong and predict where they're heading next online.
Speaker Info Heather Gold (Founder, Subvert.com), danah boyd (Researcher, Microsoft Research), (Dir, LBJ Library)
Tags interactive panel
3:30 PM
to 4:30 PM
Feed Me: Bite Size Info for a Hungry Internet
209 Attendees
Location
Austin Convention Ctr
About In our fast-paced, information overload society, users are consuming shorter and more frequent content in the form of blogs, feeds and status messages. This panel will look at the social trends, as well as the technologies that makes feed-based communication possible. Led by Ari Steinberg, an engineering manager at Facebook who focuses on the development of News Feed.
Speaker Info Ari Steinberg (Engineering Mgr, Facebook Inc), Eric Eldon (Editor, VentureBeat), Dare Obasanjo (Program Mgr, Microsoft), David Sacks (CEO, Yammer), Paul Buchheit (Founder, FriendFeed)
Tags interactive panel
3:30 PM
to 4:30 PM
From Freelance to Agency: Start Small, Stay Small
184 Attendees
Location
Austin Convention Ctr
About The web has always attracted mavericks and entrepreneurs, and a rocky economy makes the freelance life more desirable (or at least more inevitable) than ever. So what happens when your freelance business starts to grow? How big can you get without getting bad? How can freelancers and small teams compete with traditional agencies? Hip freelancers and cool agency heads will answer questions, compare experiences, and tell their stories.
Speaker Info Jeffrey Zeldman (Founder/Exec Creative Dir, Happy Cog Studios), Roger Black (Pres, Roger Black Studio), Kristina Halvorson (Pres, Brain Traffic), Whitney Hess (User Experience Designer, )
Tags interactive panel
3:30 PM
to 4:30 PM
Gestural UI: iPhone Taught Us Flick and Pinch. What's Next?
104 Attendees
Location
Hilton
About Gestures are simply the way we interact with the natural world. How can designers translate that into meaningful, engaging interactions with handheld devices? We'll discuss current and emerging technologies like near field communications, proximity, accelerometer, etc. and we'll propose design principles that create fun experiences and deeper connections with users.
Speaker Info Gabriel White (Punchcut)
Tags interactive panel
3:30 PM
to 4:30 PM
HOWTO: 149 Surprising Ways to Turbocharge Your Blog With Credibility!
205 Attendees
Location
Austin Convention Ctr
About John Gruber (DaringFireball.net) and Merlin Mann (43Folders.com) discuss the current state of blogging as a medium for creative expression, weighing the opportunities and challenges of building a thoughtful online presence in a world where everybody owns a printing press. They'll consider the ascendance of Digg-friendly "problogs" and debate the subtler pleasures of careful writing that reaches smaller, but potentially less "profitable" audiences.
Speaker Info John Gruber (Raconteur, Daring Fireball), Merlin Mann (You Look Nice Today)
Tags interactive panel
3:30 PM
to 4:30 PM
Kicking Ass With Controlled Metadata
119 Attendees
Location
Austin Convention Ctr
About Web 2.0 is all about tagging, right? Many content types are not findable with user-generated metadata. More web projects are using controlled & expert created metadata to complement user tagging to enhance user experience, findability, social networking, & site popularity. We'll show you how & why it can help you.
Speaker Info Jenny Benevento (Bento Artisanal Metadata), Tom Conrad (CTO, Pandora Media Inc), (Librarything)
Tags interactive panel
3:30 PM
to 4:30 PM
Playing to Learn - Educating Kids Through Gaming
41 Attendees
Location
Austin Convention Ctr
About Kids love online games and virtual worlds, but they're not so hot on school and homework. What opportunities are being created to marry the two commercially and transform the way our children are educated?
Speaker Info Divinia Knowles (Financial Controller, Mind Candy), (Head of Technology, Mind Candy)
Tags interactive panel
3:30 PM
to 4:30 PM
Pursue Your Passion -- Leave the Infrastructure to Someone Else
44 Attendees
Location
Austin Convention Ctr
About The internet has opened up creative new ways for entrepreneurial individuals to make a living creating and selling their own products, on their own terms. This panel is for people who are interested in the creative side of freelance design, but who would rather leave things like marketing and distribution up to someone else.
Speaker Info Eileen Gittins (CEO, Blurb Inc)
Tags interactive panel
3:30 PM
to 4:30 PM
Scaling Rails Applications in the Cloud
68 Attendees
Location
Hilton
About Skeptics argue that Ruby-on-Rails "can't scale". In this talk, I prove them wrong by demonstrating how cloud computing technologies have changed the game, enabling developers to use the expressiveness of Ruby and Rails to build high-performance applications that scale easily. Will include a case study and live scaling demonstration.
Speaker Info (Co-Founder & Hacker, OtherInbox)
Tags interactive panel
3:30 PM
to 4:30 PM
Soapbox Spielbergs: Making Hollywood FX on Indie Budgets
58 Attendees
Location
Austin Convention Ctr
About Web video series like GALACTICAST and INDY MOGUL are getting closer and closer to achieving Hollywood-quality special effects on zero budgets. Find out how some of these creators achieve amazing looking HD effects, from lightsabers to exploding heads, on budgets under $50, and try to stump them with an effect they can't do.
Speaker Info Erik Beck (Exec Producer, Next New Networks), Timothy Shey (Co-Founder, Next New Networks), Rudy Jahchan (8bit Brownies Inc), Matt Campagna (Six Reasons Why)
Tags interactive panel
3:30 PM
to 4:30 PM
The Future Of Social Networks
309 Attendees
Location
Austin Convention Ctr
About Social networks will be like air, in that they will permeate everything that we do online AND offline. We'll look at the underlying technologies that will make this possible, how it will evolve, and the business models that will support it.
Speaker Info Charlene Li (Thought Leader, Altimeter Group)
Tags interactive panel
3:30 PM
to 4:30 PM
Why Gen Y Won't Friend Your Brand
168 Attendees
Location
Austin Convention Ctr
About Brands are failing in their current outreach to Gen Y. Learn about next-generational social media tactics that will help marketers finally find success with this elusive demographic.
Speaker Info Jesse Pickard (Social Media Specialist, Razorfish)
Tags interactive panel
3:30 PM
to 4:30 PM
Why NonProfit is the Right Choice for your Startup
57 Attendees
Location
Hilton
About Leaders of some of the hottest and most-successful NonProfit Tech Startups explain how going the NonProfit route can give your startup a competitive advantage in the marketplace, and dispel some myths that prevent technological entrepreneurs from considering 501(C)(3) as an option for high-tech startups.
Speaker Info Tony Shawcross (Exec Dir, Deproduction), (Outreach Coordinator, Deproduction)
Tags interactive panel
3:30 PM
to 4:00 PM
World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Tell Your Stories
101 Attendees
Location
Austin Convention Ctr
About What is it? That thing that everyone is talking about? You haven't heard? Didn't you get the email? It's everywhere! All over the Web! Buzz?.Hot?.Cool?. You've just encountered a World Wide Rave. Congratulations. Seemingly born overnight, a World Wide Rave happens when collectively, your product, your brand or heck, you are instantly known the world over. Most of the time they are accidental. But what if you could create one? How valuable would that be to you? Priceless? You can. The secret is here. By harnessing the power of social media and learning the secrets of leveraging the magnitude of resources like YouTube, Facebook, and blogs, you can drive eager buyers to your virtual doorstep?virtually for free. In this engaging discussion, Scott author of the hit new book World Wide Rave, and of the award-winning bestseller The New Rules of Marketing and PR, reveals the most exciting and powerful way to build your own giant audience from scratch. David Meerman Scott is a marketing strategist, keynote speaker, seminar leader, and the author of the hit new book World Wide Rave. His previous book, The New Rules of Marketing and PR is a number-one bestseller and is being published in 22 languages. He is a recovering VP of marketing for two publicly traded technology companies and was also Asia marketing director for Knight-Ridder, at the time one of the world's largest newspaper and electronic information companies. David has lived and worked in New York, Tokyo, Boston, and Hong Kong and has presented at industry conferences and events in over thirty countries on four continents. Check out his blog at http://www.webinknow.com/ his World Wide Rave sitehttp://www.worldwiderave.com/or download his free ebook Lose Control of your Marketing! Why marketing ROI measures lead to failurehttp://www.davidmeermanscott.com/documents/Marketing_ROI.pdf
Speaker Info David Meerman Scott (Freshspot Marketing)
Tags interactive panel
5:00 PM
to 6:00 PM
A Brief History of Growing Up Online
80 Attendees
Location
Austin Convention Ctr
About Recently, there has been a huge backlash against people, particularly women who chronicle their lives on the Internet. But the most interesting thing about this is this particular phenomenon has been going on for over a decade, primarily amongst teenage girls. In this panel, we will talk with some of the old school "bloggers" about coming of age baring it all on the Internet before everyone turned it into a punchline. We'll talk about why we did it, whether or not we still do it and how it has affected the way we lead our lives. We'll also touch upon what this means for the generation coming up, where sharing every minute detail has become the norm.
Speaker Info Anna Genoese (Aleuromancy), Maria Diaz (Writer, ), Mark Shrayber (Girl Detective, Louise Miller Enterprises), Sarah Wulfeck (Natll Producer Community, CBS DMG), Gala Darling (iCiNG)
Tags interactive panel
5:00 PM
to 6:00 PM
Bloggers: How Not To Get F___ed
78 Attendees
Location
Austin Convention Ctr
About While bloggers have a lot more power than ever before, there are still plenty of risk involved with personal publishing. Talk about the best ways to survive this tangled maze.
Speaker Info Zoe Margolis (Blogger/Author, Girl With a One-Track Mind)
Tags interactive panel
5:00 PM
to 6:00 PM
Building a Bridge with Barcodes - The QR Code Invasion
90 Attendees
Location
Hilton
About QR Codes have made a tremendous impact on mobile internet around the world but have yet to break-out in North America. In Japan, users are utilizing 2D barcodes to place hyperlinks throughout the physical world on everything from bookmarks to tombstones. Join Evan Jones, innovator of QR code technology, as he discusses the potential waiting to be unlocked behind this powerful technology.
Speaker Info Evan Jones (Creative Dir/Producer, Stitch Media), Dustin Haisler (CIO/Assoc Judge, City of Manor), Daniel Switkin (Sr Software Engineer, Google), Antony McGregor Dey (CEO, qmcodes.com), (Dir RI Labs, RIcoh Innovations Inc)
Tags interactive panel
5:00 PM
to 6:00 PM
Building Your Brand with Web 2.0 Tools
246 Attendees
Location
Austin Convention Ctr
About Getting attention for your brand (personal or company) is easier than ever thanks to the ole' interweb but doing it with "zing" is still key to building a following. Learn and ask question from the people who have built brands and careers by doing it with "zing"
Speaker Info CC Chapman (Partner, The Advance Guard), Julie Haddon (The Marketing Farm), Saul Colt (Head of Magic, FreshBooks), Loic Le Meur (Founder/CEO, Seesmic)
Tags interactive panel
5:00 PM
to 6:00 PM
Buzz Out Loud Podcast Taping
21 Attendees
Location
Austin Convention Ctr
About Buzz Out Loud is CNET's premiere daily podcast hosted by Natali Del Conte, Tom Merritt, and Jason Howell. They cover all the tech news with their own and their audience's takes on what it all means, often with hilarity ensuing. They'll cover the top SXSW stories with special guests. If you want to understand what's happening in the tech world, especially at SXSW, you need to listen to Buzz Out Loud.
Speaker Info (Exec Editor, CNET)
Tags interactive panel
5:00 PM
to 6:00 PM
Collaborative Filters: The Evolution of Recommendation Engines
170 Attendees
Location
Austin Convention Ctr
About Recommendation engines have boomed in the era of social media. These panelists are experts at collaborative filtering systems. Citing Digg, Amazon, and Netflix as examples, they will have a high level discussion about the evolution of recommendation engines and how each approach is different.
Speaker Info Anton Kast (Lead Scientist, Digg), Scott Brave (CTO, Baynote Inc), David Maher Roberts (CEO, The Filter), Jon Sanders (Dir Recommendation Systems, Netflix), Erik Frey (Research Engineer, Last.fm)
Tags interactive panel
5:00 PM
to 6:00 PM
Comedy on Television and the Web
165 Attendees
Location
Austin Convention Ctr
About Ricky Van Veen (CollegeHumor.com) leads a panel that discusses the differences between television content and web content, and considers some creative and technological approaches that might bridge that gap in the near future.
Speaker Info Meredith Scardino (Writer, The Colbert Report), Keith Richman (CEO, Break Media), Ricky Van Veen (Co-Founder/Editor-in-Chief, CollegeHumor.com), Avner Ronen (CEO, BOXEE), B.J. Novak (The Office)
Tags interactive panel
5:00 PM
to 6:00 PM
Designing the Future of The New York Times
300 Attendees
Location
Hilton
About What will the nation's newspaper of record look like in the coming years? Learn about the continuing efforts of old media to reinvent its look, its feel and its mission.
Speaker Info Tom Bodkin (Asst Managing Editor Design Dir, The New York Times), Khoi Vinh (Design Dir, The New York Times)
Tags interactive panel
5:00 PM
to 6:00 PM
How LA Has Built A Sucessful Tech Community
54 Attendees
Location
Hilton
About Los Angeles has become a hub for tech startups with new ones popping up every day. Relationships are being formed and VCs are paying attention. Universities are showcasing developer opportunities unique to the city. So how did this happen? Welcome to networking 2.0. From Lunch 2.0 to Interactive Community Coalitions, BarCamp to Twiistup, LA is a great case study of how to build a successful tech community in your city. Join the organizers of the city's most popular networking events for tips, advice, the how to's and what-not-to-do's to make your city's community pop.
Speaker Info Sloane Berrent (TheCausemopolitan.com), Andrew Warner (Founder, Mixergy.com)
Tags interactive panel
5:00 PM
to 6:00 PM
Is the Planned Life Even Worth Living Anymore?
61 Attendees
Location
Austin Convention Ctr
About The belief that lives and businesses must be well planned into the future is crumbling as we continually adapt to new technologies and a global marketplace. Are the current business and educational systems obsolete? How one can personally adapt to the 'new economy'? What's hype, what's real?
Speaker Info Melissa Pierce (Producer, Life In Perpetual Beta), Ian Sanders (Owner, iansanders.com)
Tags interactive panel
5:00 PM
to 6:00 PM
Politics, Technology, and Pop Culture
139 Attendees
Location
Austin Convention Ctr
About A shift is occurring in the world of politics. Campaigns are feeling a growing need to move online - learning to compete in a new world, a world where technology offers the average political entrepreneur a whole new level of empowerment. Our discussion will probe this idea, offering a glimpse into the future of global politics.
Speaker Info Mark McKinnon (Vice Chairman, Public Strategies Inc), Amber Ettinger (Obama Girl), Tom Serres (CEO, Piryx Inc), Dan Patterson (ABC News), Alex Wellen (Deputy Political Dir Digital Content, CNNPolitics.com), Lawrence Lessig (Stanford Law School)
Tags interactive panel
5:00 PM
to 6:00 PM
Queerosphere: Same Sex (Link) Love Interactive
30 Attendees
Location
Austin Convention Ctr
About Queer bloggers are like the blogger next door--and we're not. We're here, queer, and letting straights read all about it. LBGT blogging brings together a powerful demographic that is ghettoized but also connected to the mainstream blogosphere. Come talk about the scene with bloggers from diverse queer perspectives.
Speaker Info Deb Rox (CEO, 3 Smart Girlz LLC)
Tags interactive panel
5:00 PM
to 6:00 PM
Sex, Violence and Video Games: Where's It All Going?
20 Attendees
Location
Austin Convention Ctr
About Sex, Violence, and Video Games: Where's It All Going?Grand Theft Auto IV showed how mature content can be handled in video games, both in terms of the technology and what can be included within the boundaries of the "M" rating. Panelists will discuss what lies ahead for games tackling mature themes and how they?€™re likely to impact both the industry and gamers.
Speaker Info John Davison (Co-Founder, What They Like)
Tags interactive panel
5:00 PM
to 6:00 PM
Should I Build My Startup on Ruby on Rails?
52 Attendees
Location
Hilton
About You've heard Ruby on Rails is the hottest new technology for developing web applications. You've also heard of concerns about scalability and hiring talent. How do you separate the facts from the hype? Hear the business perspective on why to consider Ruby on Rails now and why you might want to wait and see. Get ready for a head-to-head comparison with PHP, Java and .NET!
Speaker Info Joshua Baer (Founder, OtherInbox)
Tags interactive panel
5:00 PM
to 6:00 PM
Social Media Nonprofit ROI Poetry Slam
62 Attendees
Location
Austin Convention Ctr
About Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. The audience will have ample opportunity to ask questions and respond.
Speaker Info Beth Kanter (Consultant, Beth's Blog), Danielle Brigida (Assoc Ops Coord, National Wildlife Federation), Wendy Harman (Social Media, American Red Cross - National Headquarters), Carie Lewis (Internet Mktg Mgr, The Humane Society of the United States), David Neff (Director Of Web And Interactive Strategy, American Cancer Society), Katie Paine (KDPaine & Partners), Holly Ross (Exec Dir , NTEN)
Tags interactive panel
5:00 PM
to 6:00 PM
Suxorz '09: The Ten Worst Social Media Campaigns
200 Attendees
Location
Austin Convention Ctr
About Bring popcorn and rotten tomatoes! Braving hate-mail after naming last year's "winners," the Suxorz '09 panel returns to dissect the ten worst social media and web 2.0 ad campaigns of the year. Together, we'll shame the marketers who abuse people-powered media. To pre-game, join the Facebook group http://bit.ly/suxorz09.
Speaker Info Henry Copeland (Founder, Blogads.com), Zadi Diaz (Exec Producer, EPIC FU), Jeff Jarvis (Author/Blogger/Prof, What Would Google Do?), Michael Monello (Partner Exec Creative Dir, Campfire), Sara Smith (Wonkette)
Tags interactive panel
5:00 PM
to 6:00 PM
The Organic Audience: Growing a Fanbase by Communicating
93 Attendees
Location
Austin Convention Ctr
About Engadget, Autoblog, Joystiq, TUAW, Cinematical and other Weblogs properties didn't create a fan base with ad campaigns, viral marketing or sleazy SEO. We did it by putting out the best content, having integrity and (most of all) keeping the conversation going. Hear the best and worst of those conversations.
Speaker Info Victor Agreda Jr (Programming Mgr, Weblogs - AOL)
Tags interactive panel
5:00 PM
to 6:00 PM
We Like Big Apps: Developing for All the Screens of Your Life
53 Attendees
Location
Austin Convention Ctr
About Developing rich, immersive and expressive content is one thing. Delivering it across the screens of your life is another. Join this vibrant panel of creative Java executives and industry luminaries as they discuss the platforms, tools, tips and tricks that offer distinct advantages for web designers and developers who are seeking to stand out from the crowd. Whether your canvas is mobile, desktop, or television, you can build rich, connected experiences today. Join us and find out more. This panel is sponsored by Sun Microsystems.
Speaker Info Eric Klein (VP, Java Mktg, Sun Microsystems), Peyton Lindley (Executive Director of UX Design and Technology, EffectiveUI), Nizar Allibhoy (CEO, Telepop), (Sony Ericsson)
Tags interactive panel
5:00 PM
to 6:00 PM
Web Typography: Quit Bitchin' and Get Your Glyph On
236 Attendees
Location
Hilton
About Designers are still complaining about the limitations of Web typography. Is their case valid, and will it be in the future? What myths are there about web typography and how do we dispel them? This panel will discuss overcoming constraints on web to create elegant, legible, and expressive typography.
Speaker Info Richard Rutter (Dir, Clearleft Ltd), Ian Coyle (iancoyle.com), Samantha Warren (Viget Labs), Jonathan Tan (Creative Dir, OmniTI Inc), Elliot Jay Stocks ()
Tags interactive panel
5:00 PM
to 6:00 PM
What Teens & Tweens Want In A Web Site/Application
109 Attendees
Location
Austin Convention Ctr
About If you're designing or programming a website or application for teens or just want to be relevant to the next generation, this teen panel will give you a glimpse into how teens are using the Net and cell phones. Find out what teens want, and more importantly what they don't!
Speaker Info Anastasia Goodstein (Founder, Ypulse)
Tags interactive panel
6:30 PM
to 6:00 PM
Boagworld Live Show Spectacular!
65 Attendees
Location
Hilton
About Paul and Marcus, those cheeky chaps from the Boagworld podcast, will be taking over a room at SXSW to gossip, argue and tell jokes. Oh yes... and interview lots of famous webby people and answer your best questions on designing, developing and running websites. The show will be a live audience podcast published during conference week.
Speaker Info Paul Boag (Dir, Headscape), Marcus Lillington (Dir, Headscape)
Tags interactive panel
6:30 PM
to 7:30 PM
Friendship is Dead
113 Attendees
Location
Hilton
About So what is a friend anymore? Is it a checkbox or something to collect?Have social networking tools diluted the meaning of "friend" to be someone to add to your collection? Or do these tools allow you to connect with people you've never met before? How does friendship differ offline and online?
Speaker Info Russ Unger (Dir of Experience Planning, Draftfcb), David Armano (VP Experience Design, Critical Mass)
Tags interactive panel
6:30 PM
to 7:30 PM
Nerd Baiter: Using the Gadgets to Get the Geeks
46 Attendees
Location
Hilton
About Internet celebrity is on the rise and geeks are the new Tom Sellecks of online dating. Learn how to leverage your existing social networking services to bait and date and the types of applications that could be developed on those platforms to create and manage your dating portfolio.
Speaker Info Tara Brown (Program Manager, Topspin)
Tags interactive panel
10:00 AM
to 11:00 AM
Accessible Flash and Flex Applications
66 Attendees
Location
Hilton
About Developers are increasingly interested in delivering accessible applications that use Flash-based technologies but are uncertain as to what is possible and how to develop and test their applications. This panel will look at best practices and examples, and share information on what's new in Flash accessibility.
Speaker Info (Sr Prod Mgr Accessibility, Adobe), Alaric Cole (Sr Flash Platform Engineer, Yahoo!), Thea Eaton (Founder, DoodleDoo), Niqui Merret (Jade Hopper)
Tags interactive panel
10:00 AM
to 11:00 AM
Being a UX Team of One
216 Attendees
Location
Austin Convention Ctr
About What's the best way to evolve design ideas quickly? Get together with other designers and brainstorm. The second best way? Adapt the methods of larger UX groups to a team of one. Learn how in this presentation, which shares lightweight techniques for quick and effective brainstorming on your own.
Speaker Info Leah Buley (Experience Designer, Adaptive Path)
Tags interactive panel
10:00 AM
to 11:00 AM
Ditch the Valley, Run for the Hills
89 Attendees
Location
Austin Convention Ctr
About Many Austinites believe entrepreneurs are no longer required to be in the Valley. This debate will cover where you should start your startup and why.
Speaker Info John Erik Metcalf (co-founder, Conjunctured), (CEO, Brazen Careerist), (Hyper9), (Consultant Intl Business, Youku.com), (Managing Dir, Fast Company TV )
Tags interactive panel
10:00 AM
to 11:00 AM
Edupunk: Open Source Education
89 Attendees
Location
Austin Convention Ctr
About DIY teachers around the world are using open source course management systems, open access textbooks, and other open source tools to buck the chains and limitations of corporate education software. This panel of edupunks will rock the show by discussing the movement, its challenges, and its future.
Speaker Info Dave Lester (Center for History & New Media), Jim Groom (Instructional Technologist, University of Mary Washington), Gardner Campbell (Baylor University), Stephen Downes (Researcher, National Research Council Canada), Barbara Ganley (Dir, Digital Explorations)
Tags interactive panel
10:00 AM
to 11:00 AM
Is Spec Work Evil? The Online Creative Community Speaks
137 Attendees
Location
Austin Convention Ctr
About The 'no-spec' movement has long held sway in the design community but the web has created a new model for design that allows a freer exchange of ideas and inspiration ?€” and more ways to enter the design profession than ever before. What does social creativity look like?
Speaker Info Mike Samson (crowdspring.com), David Carson (davidcarsondesign), Jeff Howe (Editor, Wired Magazine), Jeffrey Kalmikoff (Chief Creative Officer, skinnyCorp/Threadless), Jeremiah Owyang (Analyst, Forrester)
Tags interactive panel
10:00 AM
to 11:00 AM
Neocartography: Mapping Design and Usability Evolved
121 Attendees
Location
Hilton
About Designers are dropping maps into their applications with little concern for usability or design and users are getting "Google Map fatigue". We need to move beyond the simple pin-dropping and consider appropriate mapping interfaces. This panel will look at the current and emerging tools to provide compelling geographic interaction and visualization.
Speaker Info Andrew Turner (Mapufacture), Michal Migurski (CTO, Stamen Design), David Heyman (Axis Maps LLC), Elizabeth Windram (Senior User Experience Designer, Google)
Tags interactive panel
10:00 AM
to 11:00 AM
No Budget to Low Budget
84 Attendees
Location
Austin Convention Ctr
About You posted to YouTube, 10,000 views on Vimeo, and you're blowing up on blip.tv. What happens when a guerilla filmmaker gets a small budget for a project? What are the most important things to spend that extra money on?
Speaker Info Meghan Scibona (Producer/Dir, Small Media Extra Large), Kevin Sullivan (Producer, Asia Minor Productions), Felicia Day (Creator, "The Guild"), Michael Nigro (Writer/Dir, Partially Submerged), Jason Nunes (Writer, Small Media Extra Large)
Tags interactive panel
10:00 AM
to 11:00 AM
Playing On! Interface Lessons from Games
95 Attendees
Location
Austin Convention Ctr
About Games live or die by their interface. A modern video game is a complex, layered world of information, social interactions, rules and controls - yet, even young kids can master them.So what interface lessons can the web-world learn from games? We will give you 10.
Speaker Info Jake Cressman (Sr User Experience Producer, CISCO Media Solutions Group), Matthew Franklin (Independent Creator), Nicole Lazzaro (Pres, XEODesign Inc), Brian Robbins (Studio Head Fuel Games Denver, Fuel Industries), John Mark Josling (Interaction Designer, eBay Inc)
Tags interactive panel
10:00 AM
to 11:00 AM
Tangible Interactions in Urban Spaces
121 Attendees
Location
Austin Convention Ctr
About The transition from physical to virtual spaces means that there is less opportunity to physically interact in public spaces. Historically public spaces were used for celebration, today they are used for anonymous mobile calls. We would like to explore the ways in which the tangible aspect of physical space might be re-introduced into our virtual interactions through an exploration and discussion of - among other things - responsive architecture.
Speaker Info Mouna Andraos (Electronic Crafts), Francesca Birks (Foresight Sr Analyst, Arup), Molly Wright Steenson (Girlwonder, Princeton University School of Architecture), Ben [neb] Cerveny (Strategist & Advisor, AFK Stamen Gamelayers etc)
Tags interactive panel
10:00 AM
to 11:00 AM
That's Not My Name: Beating Down Online Misogyny
56 Attendees
Location
Austin Convention Ctr
About This panel explores the complex and violent ways that women are treated online, specifically feminists when they speak publicly about politics. Presenting some of the lead feminist voices on the internet we will discuss and share our war stories while offering tips for how to survive the anti-feminist internet.
Speaker Info Ann Friedman (Editor, Feministing.com), Amanda Marcotte (Exec Editor, Pandagon.net), Samhita Mukhopadhyay (Editor, Feministing.com), Cecily Walker (Web Svcs Librarian, Vancouver Public Libary)
Tags interactive panel
10:00 AM
to 11:00 AM
VC Secrets: Plan B for Fundraising
108 Attendees
Location
Austin Convention Ctr
About Entrepreneurs, angels and VCs all doling out secrets they've learned from the trenches. This lightning round robin of tips will include bite size tid-bits of insider techniques, strategies and ideas on what entrepreneurs need to prepare when courting VCs. Follow on twitter at "#vcSecrets
Speaker Info Larry Chiang (Pres/CEO, duck9.com), Ken Howery (Managing Partner, Founders Fund), Sharon Wienbar (Managing Dir, Scale Venture Partners), Rob Hayes (Partner, First Round Capital)
Tags interactive panel
10:00 AM
to 11:00 AM
Version Control: No More Save As...
151 Attendees
Location
Hilton
About No longer something just big companies do, version control can be just as useful for small teams and even one-man bands. This panel will discuss what tools are available, differing approaches to controversial topics like branching, and whether to use hosted or in-house.
Speaker Info Matt Mullenweg (Automattic/WordPress), Karen Nguyen (Web Developer, Yahoo!), Zach Nies (VP Prod Dev, Rally Software Development), Joe Pezzillo (joepezzillo.com), Derek Scruggs (SurveyGizmo)
Tags interactive panel
10:00 AM
to 10:30 AM
West of Eden: The End of Innocence at Apple Computer
42 Attendees
Location
Austin Convention Ctr
About It seems unthinkable today - but nearly a quarter-century ago, when personal computers were still new and everybody listened to music on a Walkman, Steve Jobs was cast out of Apple. The year was 1985. IBM and Microsoft dominated the world of computing. The revolutionary Macintosh, launched with such fanfare just a year earlier, appeared to be foundering. And Jobs, the guiding force at Apple from the beginning, seemed not just expendable but a threat to the company he'd built. Apple had been the archetype of a New Age in American business, a company started in a garage by two California whiz kids who took as their emblem the "perfect fruit," the symbol of knowledge since the Garden of Eden. Yet it was quickly evolving into the Fortune 500 corporation that would drive out its founders and replace them with a pin-striped East Coast marketing executive. What was behind such a move? West of Eden ? a national best-seller when it was first published in 1989, now updated with a new introduction that links these events to the present - tells how Jobs lured John Sculley from Pepsi-Cola to lead Apple into the future, only to find himself pushed into exile. High-level power struggles, executive paranoia, corporate intrigue - these were far from the entrepreneurial innocence of Apple's early years. But this is more than a tale of corporate upheaval. It is a story of America in the '80s, when computers seemed threatening, when conformity ruled in the corporate suites, when a desire to change the world was almost automatically suspect. It is the story of a visionary's fall.
Speaker Info Frank Rose (Contributing Editor, Wired Magazine)
Tags interactive panel
10:30 AM
to 11:30 AM
Social Media Marketing
222 Attendees
Location
Austin Convention Ctr
About If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.
Speaker Info (VP/ Co-Founder, Digital Voodoo Inc)
Tags interactive panel
11:30 AM
to 12:30 PM
AJAX Accessibility: An ARIA Duet
64 Attendees
Location
Hilton
About Accessible Rich Internet Applications (ARIAs) are not just possible but freely obtained through open source techniques. ARIA developer Becky Gibson will demonstrate ARIA coding techniques and existing toolkits to solve real world challenges posed by accessible technology advocate Sharron Rush.
Speaker Info Sharron Rush (Exec Dir, Knowbility.org), Becky Gibson (Web Accessibility Architect, IBM)
Tags interactive panel
11:30 AM
to 12:30 PM
Blackboards or Backchannels: The Techno-Induced Classroom of Tomorrow
118 Attendees
Location
Austin Convention Ctr
About The traditional classroom: obsolete? Chalkboards, lectures, and even teachers may be on their way out as social technology enters the classroom. How do kids want technology integrated into the curriculum? Or do they even want it? Five students speak out to debate the potential for Wikis, backchannels, and social tech, and dispute tomorrow's r/evolution in teaching and learning.
Speaker Info Alex Leavitt (Boston University), Kelly Sutton (Founder, HackCollege), Kabren Levinson (Philosopher, Technologist, Artist, Bard College), Archana Ramachandran (Campus Ambassador, Radar/Tiny Pictures/UT Austin), Diana Kimball (The Digital Natives Project, Harvard College)
Tags interactive panel
11:30 AM
to 12:30 PM
Branded Entertainment: Brands Driving Content
124 Attendees
Location
Austin Convention Ctr
About Television and Radio stations were invented to deliver advertising content to consumers. How are today's companies and artists working together to bring their messages to the world. Are advertisers taking advantage of filmmakers or are filmmakers using these new revenue streams to bankroll their art?
Speaker Info Jess Search (CEO, Channel 4 BRITDOC Foundation), Karol Martesko-Fenster (GM/Publisher , Babel Networks Ltd), Sara Pollack (YouTube), (Pres1, IFC/Sundance Channel), Kent Rees (VP, Mktg, IFC)
Tags interactive panel
11:30 AM
to 12:30 PM
Breaking Boundaries: Mobile Web Access in Emerging Economies
73 Attendees
Location
Austin Convention Ctr
About In many regions, the mobile phone is the primary tool for Web access. As mobile Web connections increase in developing nations the impact will be significant. This panel examines the differences between mobile Web access in developing and developed regions and how the mobile Web can affect social development.
Speaker Info G Kofi Annan (Principal, Annansi LLC), Charles McCathieNevile (Chief Standards Officer, Opera Software), Matt Womer (Mobile Web Initiative Lead Americas, World Wide Web Consortium), David Rogers (OMTP Ltd)
Tags interactive panel
11:30 AM
to 12:30 PM
Can Social Media End Racism?
45 Attendees
Location
Austin Convention Ctr
About The tangled issues of race and privilege in our society come to a boiling point on the internet. Exploring the complicated place of race in society, this presentation examines the ideas of race in the digital environment with a specific focus on social media.
Speaker Info Kety Esquivel (New Media Mgr, NCLR), Jay Smooth (Ill Doctrine), Phil Yu (Angry Asian Man), Latoya Peterson (Editrix, Racialicious.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Design for the Wisdom of Crowds
276 Attendees
Location
Austin Convention Ctr
About People are often dumb, so how can crowds be wise? James Surowiecki laid the groundwork in his book, "The Wisdom of Crowds." In this solo presentation, Derek Powazek will apply those ideas to the web, concentrating on how to design websites that empower people to work together to create something truly awesome.
Speaker Info Derek Powazek (Grand Poo-Bah, Powazek Productions)
Tags interactive panel
11:30 AM
to 12:30 PM
EA Dead Space: A Deep Media Case Study
59 Attendees
Location
Austin Convention Ctr
About This in-depth case-study reveals the method and the madness behind Electronic Arts use of cross platform marketing to communicate separate, self-contained elements of the much anticipated release of their first survival horror game, Dead Space. For this release, EA packaged a comic book, a prequel DVD, and an online experience in order to build, create, and cultivate an audience around the Dead Space brand prior to the official 'street date' launch.
Speaker Info Ian Schafer (CEO, Deep Focus), Chuck Beaver (Sr Producer, Electronic Arts), Andrew Green (Online Mktg Mgr, Electronic Arts), Frank Rose (Contributing Editor, Wired Magazine), Ben Templesmith (Dir, Singularity7)
Tags interactive panel
11:30 AM
to 12:30 PM
How to Create a Great Company Culture
164 Attendees
Location
Hilton
About Talk with other successful entrepreneurs about the do's and don'ts of building a company culture. Take home a list of specific ideas you can implement to make your employees perform better and increase their loyalty. What's the rationale behind providing free drinks, catered meals or free cab rides? How much strategy and financial information is appropriate to share with the entire company? Can employees work from home? How do you celebrate your successes? Find out what really works and what is just a waste of time and money.
Speaker Info (CMO, BazaarVoice), Jason Black (CEO/Chairman of BOD, Boundless Network)
Tags interactive panel
11:30 AM
to 12:30 PM
Journey to the Center of Design
216 Attendees
Location
Austin Convention Ctr
About User-centered design was born in the 1980s, amidst a world filled with frustration with blinking VCR clocks and computer command lines. Up until this time, developers focused on making the devices work, giving little heed to how they'd be used. Terms like "user friendly" and "easy to use," buzzwords for the UCD movement, soon became as common as "new and improved" on laundry soap.Fast forward 25 years and it now seems the foundations of user-centered design are now disintegrating. Notable community members are suggesting UCD practice is burdensome and returns little value. There's a growing sentiment that spending limited resources on user research takes away from essential design activities. Previously fundamental techniques, such as usability testing and persona development, are now regularly under attack. And let's not forget that today's shining stars, such as Google, Facebook, Twitter, and the iPod, came to their success without UCD practices.Is it time for user-centered design to evolve into something else? Or is there something else happening in our world of experience design that makes UCD obsolete? Should something else occupy the center of design?These are just the questions that Jared Spool likes to answer. We guarantee a journey that shouldn't be missed.
Speaker Info Jared Spool (Founding Principal, User Interface Engineering)
Tags interactive panel
11:30 AM
to 12:30 PM
Kick-Ass Mash-Ups with Punk Rock APIs
106 Attendees
Location
Hilton
About Tired of re-inventing the wheel? Wish there was a single grand unified API layer over everything? In this panel we'll gather data from a dozen different popular sites and services and present it all under a single API, using nothing but stone knives, bear skins, free online tools, and client-side JavaScript.
Speaker Info Kent Brewster (Web Guy, Yahoo!)
Tags interactive panel
11:30 AM
to 12:30 PM
Making Whuffie: Raising Social Capital in Online Communities
211 Attendees
Location
Austin Convention Ctr
About This talk gets to the heart of how people interact and exchange information in online communities: through social capital, or as Cory Doctorow calls it, Whuffie. The key to growing customers in online communities is through growing your social capital. You will learn the 5 lessons of raising Whuffie through online communities in this presentation.
Speaker Info Tara Hunt (Intuit)
Tags interactive panel
11:30 AM
to 12:30 PM
Moms Who Tech
52 Attendees
Location
Austin Convention Ctr
About Women spent $90 billion on gadgets and influenced 61% of all consumer electronics purchases in 2007 (Laptop Magazine, August 2008). Moms are power users of technology and social networking, coding their own websites, texting their babysitters, installing wireless routers, blogging and using Facebook. This panel discussion examines the gadgets and social media moms use to manage their careers,families and friendships.
Speaker Info Beth Blecherman (Founder, TechMamas.com), Shireen Mitchell (ED, Digital Sisters/Women Wired In)
Tags interactive panel
11:30 AM
to 12:30 PM
OpenID, OAuth, Data Portability and the Enterprise
134 Attendees
Location
Hilton
About The debate over identity, data and authentication is gaining ground in the social networking world. The more difficult discussion regarding enterprises and Web 2.0 has yet to start. Businesses realize that they must protect the data of their company, employees and customers. Join brave leaders from several Web Application companies that are beginning the discussion, ?Are OpenID and OAuth good for the enterprise?"
Speaker Info Bob Blakely (The Burton Group), Danny Kolke (Etelos, Inc.), Joseph Smarr (Chief Platform Architect, Plaxo Inc), Kaliya Hamlin (Super Hero, Identity Woman)
Tags interactive panel
11:30 AM
to 12:30 PM
Security for the Social Set
33 Attendees
Location
Hilton
About The social web provides rich ground for attackers to exploit; the bigger your site gets, the more likely a target you are. We'll share real-world examples of common attack patterns and how to guard againstthem. Web developers and anyone with a stake in the security of an online product will learn something new and useful.
Speaker Info Ed Finker (funkatron.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Social Networking in Health: e-Patients, Data & Privacy
57 Attendees
Location
Austin Convention Ctr
About With the rise of social networking in health, the inevitable questions arise about patient's data and privacy. But such networks also allow for aggregating data which can help people spot trends and changes in their own health. This discussion panel will discuss the pros and cons of such networking tools.
Speaker Info John Grohol (PsychCentral.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Social Patterns and Antipatterns For the Win
134 Attendees
Location
Austin Convention Ctr
About Designing social experiences is harder than it looks. Proven social patterns (Leave Unfinished, Leveling Up, Bozofilter) can help you be more successful. Social antipatterns (Password Antipattern, Ex-boyfriend Bug) are predictable pitfalls.Learn from the hard-won lessons of others to foster successful, fun, productive online social experiences.
Speaker Info Christian Crumlish (Pattern Detective, Yahoo!), Erin Malone (Principle, Tangible User Experience)
Tags interactive panel
11:30 AM
to 12:30 PM
Taking Responsibility for the Quality of Your Life
101 Attendees
Location
Austin Convention Ctr
About How can we live so that the things that drive us to be great don't make us miserable every step of the way? Most quality of life talks focus on how managers can improve the lives of their staff, but this discussion will look at the perspective of everyone else - covering ways to think about goals, expectations, boundaries, and how to take control of your own personal happiness. Come share your methods for seeking the elusive zen of work/life balance.
Speaker Info Brian Yeung (User Experience Program Manager, )
Tags interactive panel
11:30 AM
to 12:30 PM
Violating the Warranty on Your Touch Computing Device
51 Attendees
Location
Austin Convention Ctr
About Simple touch computing is taking the world by storm in desktop, mobile, and environmental computing. The best and brightest are taking their gloves off, drawing inspiration from Star Wars to James Bond, and going beyond the conventional bounds of touch computing. See what design and technology leaders are doing next with technology like Microsoft Surface and other touch computer platforms. This panel is sponsored by Microsoft.
Speaker Info Chris Bernard (User Experience Evangelist, Silverlight/Microsoft), Joe Engalan (Dir of Dev, Vectorform), Erik Klimczak (Creative Dir, Clarity Consulting), Joe Olsen (CEO, Phenomblue), Dan Thompson (Developer, Silverlight (PP)/Manifest)
Tags interactive panel
11:30 AM
to 12:30 PM
Why Is Professional Blogging Bloodsport for Women?
67 Attendees
Location
Austin Convention Ctr
About For professional female bloggers, writing online can get painfully personal - and so can the criticism. Oversharing, sex-blogging, fameballs, Tumblettes, Jezebelism - why is it (still) so difficult to be a woman online?
Speaker Info Rebecca Fox (Managing Editor, mediabistro.com), Rachel Sklar (Abrams Research/The Daily Beast/Charitini)
Tags interactive panel
2:00 PM
to 3:00 PM
CSS3: What's Now, What's New and What's Not?
273 Attendees
Location
Austin Convention Ctr
About This panel explores how major browsers implement CSS3. The focus is on finding effective and efficient methods for developers to unleash their creativity while maintaining cross-browser compatibility. The panel covers current implementations, future plans from the major browser vendors and some discussion of the current progress on the standard itself.
Speaker Info Molly Holzschlag (Pres, Opera Software), David Baron (Mozilla), Hakon Wium Lie (Opera Software), Sylvain Galineau (Program Mgr, Microsoft)
Tags interactive panel
2:00 PM
to 6:00 PM
Society of Digital Agencies (SoDA) unConference
47 Attendees
Location
Austin Convention Ctr
About "The Inflection Point - How the recent changes in technology, culture and economics are changing the game." Join us in a casual setting and lend your thoughts and opinions to these important discussions in this interactive session.
Tags interactive panel
2:00 PM
to 3:00 PM
Sunday Keynote: Stephen Baker / Nate Silver Interview
495 Attendees
Location
Austin Convention Ctr
About Fivethirtyeight.com was one of the biggest winners in the 2008 November election, successfully predicting the Obama landslide. Veteran BusinessWeek columnist Stephen Baker talks with Nate Silver, the man who's statistical analysis powered the site.
Speaker Info Stephen Baker (The Numerati, BusinessWeek), Nate Silver (Founder&Pres, fivethirtyeight.com)
Tags interactive panel
2:00 PM
to 3:00 PM
Tips and Tricks for Making the Most of Creative Suite 4
108 Attendees
Location
Austin Convention Ctr
About Join Greg Rewis, author and industry-renowned Adobe evangelist, to learn how to get the most out of Creative Suite 4. Greg will show you hidden features in Photoshop, Flash, Dreamweaver, and more. During his performance, and it will be a performance I'm sure, he'll also show you his favorite time-saving tips and tricks, and who knows what else you'll walk away with ? hint. hint. You certainly won't want to miss this fun and informative session. This panel is sponsored by Adobe.
Speaker Info Greg Rewis (Creative Solutions Evangelism, Adobe), (Evangelist, Adobe)
Tags interactive panel
3:00 PM
to 3:30 PM
Learning Rails
80 Attendees
Location
Austin Convention Ctr
About While most books written about Rails cater to programmers looking for information on data structures, "Learning Rails" targets web developers whose programming experience is tied directly to the Web. Rather than begin with the inner layers of a Rails web application--the models and controllers--this unique book approaches Rails development from the outer layer: the application interface. You'll learn how to create something visible with Rails before reaching the more difficult database models and controller code. With "Learning Rails," you can start from the foundations of web design you already know, and then move more deeply into Ruby, objects, and database structures. This book will help you: Present web content by building an application with a basic view and a simple controller, while learning Ruby along the way Build forms and process their results, progressing from the simple to the more complex Connect forms to models by setting up a database, and use Rails' ActiveRecord to create code that maps to database structures Use Rails scaffolding to build applications from a view-centric perspective Add common web application elements such as sessions, cookies, and authentication Build applications that combine data from multiple tables Create simple but dynamic interfaces with Rails and Ajax. Once you complete "Learning Rails," you'll be comfortable working with the Rails web framework, and you'll be well on your way to becoming a Rails guru.
Speaker Info Simon St Laurent (Editor, O'Reilly Media)
Tags interactive panel
3:30 PM
to 4:30 PM
Appfrica: How Web Applications Are Helping Emerging Markets Grow
88 Attendees
Location
Austin Convention Ctr
About Everything we thought we knew about Africa is wrong. Technology is leading growth, developmental aid is hurting it. The continent is incredibly rich while the people remain poor. How is technology (specifically the web and mobile devices) changing the narrative of sustainable economic growth in the African diaspora?
Speaker Info Jonathan Gosier (Dir, Appfrica), Erik Hersman (Co-founder, Ushahidi), David Kobia (Ushahidi), Rose Shuman (Founder, Open Mind - Question Box), TMS Ruge (Founder, Project Diaspora)
Tags interactive panel
3:30 PM
to 4:30 PM
Designing Our Way Through Web Forms
203 Attendees
Location
Hilton
About Although forms make the Web go around, they are often ugly due the generic way in which browsers display them, not to mention irritating to our site's visitors when they don't work as expected. In this session, panelists will provide specific details on ways to successfully create compelling forms for your users.
Speaker Info Christopher Schmitt (Web Design Specialist, Heat Vision), Eric Ellis (VP Sr Designer, Bank of America), Kimberly Blessing (Senior Web Development Manager, Comcast Interactive Media)
Tags interactive panel
3:30 PM
to 4:30 PM
From Flickr and Beyond: Lessons in Community Management
402 Attendees
Location
Austin Convention Ctr
About Companies across industries are developing and fostering online communities, recognizing the benefits of connecting with customers on the Web. Unfortunately, not all communities thrive to become a successful vehicle for businesses. Leaders of top online communities from Flickr to Facebook will discuss top best practices for managing online communities.
Speaker Info Heather Champ (Dir of Community, Flickr), Mario Anima (Dir Online Community, Current TV), Matthew Stinchcomb (VP Community, Etsy Inc), Jessamyn West (Dir of Operations, MetaFilter), (YouTube)
Tags interactive panel
3:30 PM
to 4:30 PM
Game Design Competition / Casual Games
46 Attendees
Location
Austin Convention Ctr
About The Casual game design category from the 2009 ScreenBurn at SXSW Game Design Competition will have an hour-long panel, composed of four professional and modern game industry experts, to judge and provide meaningful game design feedback. Each of the four finalists will present a 5 minute PowerPoint or Keynote presentation followed by 5 minute Q&A by the panelists. This is intended to be an accelerated simulation of what companies endure when pitching game concepts to publishers. Finally, a grand prize winner in each category will be determined by jury vote and audience reaction. The winner of the competition will be interviewed by attending press, and will be featured in a conversation with an industry professional at Studio SX on Monday, March 16.
Speaker Info (Ubisoft), (Arkane Studios), (CEO, Divide by Zero Games)
Tags interactive panel
3:30 PM
to 4:30 PM
Get Me Rewrite! Developing APIs and the Changing Face of News
101 Attendees
Location
Austin Convention Ctr
About In the past year, several major media producers have rolled out APIs to open up and remix their content. This panel assembles several noted developers of media APIs to discuss their experiences with the process: the technical hurdles, the internal arguments, the surprising ways in which people have discovered new ways of looking at the news.
Speaker Info Jacob Harris (Sr Software Architect, The New York Times), Brad Stenger (Research Dir, Wired.com), Daniel Jacobson (Dir of Application Dev, National Public Radio), John Donovan (Founder, Daylife)
Tags interactive panel
3:30 PM
to 4:30 PM
iPhone Development for Experienced Web Developers
135 Attendees
Location
Hilton
About A technology case study of combining an online Web service API with a native iPhone application. Specifically for experienced Web developers, we'll provide an introduction to Objective C and the iPhone platform, and cover technical details from the Web services API design to URL loading and parsing on the iPhone.
Speaker Info Jordan Lev (Sr Web Developer, Babcock & Jenkins), Joshua Siler (VP Technology, Babcock & Jenkins)
Tags interactive panel
3:30 PM
to 4:00 PM
Kaimira
11 Attendees
Location
Austin Convention Ctr
About High over China, twelve-year-old Mei travels with the Sky Village, a community of hot-air balloons floating above an Earth where animals battle robots for control. Beneath the ruins of Las Vegas, thirteen-year-old Rom is commandeered to fight biotech creatures forthe entertainment of a mercenary crowd. Mei and Rom have never met, but they both carry the Kaimira gene, entwining aspects of human, beast, and machine within their very DNA. They must find the courage to balance the powers that lurk within -- and overcome terrifying outside forces -- if they are to survive and save the ones they love.In a future where people live in hot air balloons and in underground cities children must find the courage to balance the powers that lurk within if they are to survive and save the ones they love.
Speaker Info Chris Rettstatt (Dir of Story Dev, Star Farm Productions)
Tags interactive panel
3:30 PM
to 4:30 PM
Marketing Meets New Media: Building Your Audience Online
154 Attendees
Location
Austin Convention Ctr
About How are filmmakers, musicians, and artists building their brand online in today's crowded New Media environment? Increasingly, it has become an artists' own imperative to promote themselves, as distributors pay more attention to the bottom line and less to building the profile of the filmmaker. If you have to take matters into your own hands, what are the techniques for building and maintaining a loyal audience of fans online? What resources are at your disposal and how are social networking sites like Facebook organizing a new generation? Join moderator Scott Kirsner (Editor, CinemaTech / Author, "The New Digital Audience") and learn how to capitalize on big opportunities at the click of a mouse.
Speaker Info Burnie Burns (Rooster Teeth Productions), Scott Kirsner (Editor, CinemaTech), Brett Gaylor (Filmmaker, RiP: A Remix Manifesto), Jonathan Coulton (Jonathan Coulton), Natasha Wescoat (Artist/Blogger, Natasha Wescoat Inc), Markos Moulitsas (Kos Media)
Tags interactive panel
3:30 PM
to 4:30 PM
Mashup Spirituality & The Belief Buffet
31 Attendees
Location
Austin Convention Ctr
About For those burned-out on organized religion, the web allows us to customize our belief systems and personalize faith. Is this Spiritual Evolution? Or the end of Sacred? (HugNation @end)
Speaker Info John Styn (Digital Explorer, lifestudent.com)
Tags interactive panel
3:30 PM
to 4:30 PM
Old Media Finds New Voice Through Twitter
132 Attendees
Location
Austin Convention Ctr
About Statesman.com and Austin360.com are Twittering news and entertainment daily - and we're not pushing an RSS feed. We're using Twitter the way it is meant to be used: as an interactive, personality-driven tool. The response has been overwhelmingly positive. Is this the life raft for Traditional Media?
Speaker Info Robert Quigley (Internet Editor, Austin American-Statesman), Daniel Honigman (Tribune Interactive)
Tags interactive panel
3:30 PM
to 4:30 PM
Post Standards: Creating Open Source Specs
59 Attendees
Location
Hilton
About Many of the most interesting new formats on the web are being developed outside the traditional standards process; Microformats, OpenID, OAuth, OpenSocial, and originally Jabber ?€” four out of five of these popular new specs have been standardized by the IETF, OASIS, or W3C. But real hackers are bringing their implementations to projects ranging from open source apps all the way up to the largest companies in the technology industry. While formal standards bodies still exist, their role is changing as open source communities are able to develop specifications, build working code, and promote it to the world.It isn't that these communities don't see the value in formal standardization, but rather that their needs are different than what formal standards bodies have traditionally offered. They care about ensuring that their technologies are freely implementable and are built and used by a diverse community where anyone can participate based on merit and not dollars. At OSCON last year, the Open Web Foundation was announced to create a new style of organization that helps these communities develop open specifications for the web. This panel brings together community leaders from these technologies to discuss the "why" behind the Open Web Foundation and how they see standards bodies needing to evolve to match lightweight community driven open specifications for the web.
Speaker Info David Recordon (Six Apart Ltd), Dawn Foster (Consultant/Owner, Fast Wonder), Eran Hammer-Lahav (Yahoo!), David Rudin (Microsoft), Dare Obasanjo (Program Mgr, Microsoft)
Tags interactive panel
3:30 PM
to 4:30 PM
Regional Whuffie Building: Attracting Innovation to Your City
62 Attendees
Location
Austin Convention Ctr
About It used to be a given that you need to move to center like Silicon Valley to have a successful startup. Not so much anymore. This panel is about the people who are creating centers of innovation all over North America and how they are doing it.
Speaker Info Tony Bacigalupo (Co-founder, New Work City), Geoff DiMasi (Principal, P'unk Avenue), Julie Duryea (Owner/Founder, souk (coworking)), Susan Evans (Co-founder & Owner, Office Nomads), Matthew Wettergreen (Founder, Caroline Collective)
Tags interactive panel
3:30 PM
to 4:30 PM
So You Wanna Write a Tech Book?
45 Attendees
Location
Hilton
About "Everyone has a book inside them," the saying goes--but should yours stay there? Panel members, including acquisition editors and best-selling authors (and maybe even an agent), will cover everything you'll need to know so you can submit a proposal for the next big tech best-seller.
Speaker Info Dori Smith (dori.com)
Tags interactive panel
3:30 PM
to 4:30 PM
Social Media: If You Liked it, Then You Should Have Put a Digg on It...
184 Attendees
Location
Austin Convention Ctr
About ?and then shared it on Facebook, tweeted about it on Twitter with a tinyurl, posted about it on your blog, and made a loyal video consumer testimonial that took off virally on YouTube. Social media is a powerful marketing tool. And that's all well and good for sexy products like slick music videos or the latest purse Jessica Simpson is carrying, but what if you're a traditional marketer from the Fortune 500? What if you are selling tax services? What if you are a retailer who built your success on circulars and print ads? Or a company selling luxury in a recession? Does social media have any business in serious business? We say yes. If you StumbleUpon this session, we'll show you how. This panel is sponsored by Razorfish.
Speaker Info Chris Bowler (VP Social Media Lead, Razorfish), (Director of Online Marketing, Carnival Cruise Lines), (VP Digital Marketing, H&R Block), (Digital Media Mgr, Avenue A/Razorfish/JCPenney)
Tags interactive panel
3:30 PM
to 4:30 PM
The Web In Higher Education: What's Different?
71 Attendees
Location
Austin Convention Ctr
About Being a web worker in higher education has unique challenges: Shoestring budgets, campus politics, the generation gap between faculty and students, and serving disparate audiences. Come learn about the web in higher education -- and what lessons the higher education web can teach the broader web world.
Speaker Info Brad Ward (Co-Founder, BlogHighEd.org), Dylan Wilbanks (Web Producer, University of Washington School of Public Health)
Tags interactive panel
3:30 PM
to 4:30 PM
Venture Capital for Long Tail Entrepreneurs
59 Attendees
Location
Hilton
About 'Venture Capital for the Long Tail' describes the need for a fundamentally different, economically viable model for creating and funding micro-businesses. Venture capital needs a new model to adapt to declining costs to start businesses, the impact of Generation Y and increased personal and corporate transparency and sharing.
Speaker Info Taylor Davidson (Unstructured Ventures)
Tags interactive panel
3:30 PM
to 4:30 PM
We Have Been Objectified: Identity, Consumerism, and the Future of Designed Objects
162 Attendees
Location
Austin Convention Ctr
About A discussion with a panel of industrial design experts about our complex relationship with the objects that surround us. This panel follows the premiere of "Objectified", a film by director Gary Hustwit examining the role of industrial design in contemporary culture. Moderated by Stuart Constatantine of Core77, the panel will include Mr. Hustwit, Tim Brown of IDEO, Davin Stowell of Smart Design, and New York Times Magazine columnist and author Rob Walker.
Speaker Info Tim Brown (CEO/Pres, IDEO), Stuart Constantine (Vp, Core77), Gary Hustwit (Director, Objectified), Davin Stowell (CEO & Founder, Smart Design), Rob Walker (Buying In)
Tags interactive panel
3:30 PM
to 4:30 PM
What Do I Do With Myself, Now that the Economy Has Collapsed?
163 Attendees
Location
Austin Convention Ctr
About They say the tech economy ebbs and flows on a 7 year cycle, and if that's true, we're just about over the peak and into the down cycle for companies and employees alike. So what are we to do with ourselves, when it all comes crashing down around us? This panel's been through a downturn or two and will have some specific recommendations about how to get the most out of it, both personally and professionally.
Speaker Info Andy Baio (Writer/Coder, Waxy.org), Lane Becker (Pres, Get Satisfaction Inc), Ben Brown (Internet Rockstar, XOXCO), Jane Mount (20x200), Michael Sippey (VP Prod, Six Apart Ltd)
Tags interactive panel
3:30 PM
to 4:30 PM
When Worlds Collide: Human Centered Design Meets Agile Development
114 Attendees
Location
Austin Convention Ctr
About What is agile development and how does it work with the human-centered design and research process? Learn how designers and developers can work together in this rapid paced environment.
Speaker Info Maria Giudice (CEO/Founder, Hot Studio), Alon Salant (Principal, Carbon Five)
Tags interactive panel
3:30 PM
to 4:30 PM
Your Personal Blog is Dead
95 Attendees
Location
Austin Convention Ctr
About Do you Twitter, Flickr, or Facebook? Then you could be guilty of blogicide. Users of those and other social networking applications are accused of helping to kill off the personal blog. And that may not be so bad. In this interactive session, we'll present the evidence. You be the jury.
Speaker Info Marlynn Schotland (CEO, Mamapreneurs Inc), Alain Schotland (Creative Svcs Supervisor, Standard Insurance Company)
Tags interactive panel
4:00 PM
to 4:30 PM
Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
269 Attendees
Location
Austin Convention Ctr
About 'The amount of knowledge and talent dispersed among the human race has always outstripped our capacity to harness it. Crowdsourcing corrects that, but in doing so, it also unleashes the forces of creative destruction.' - From Crowdsourcing First identified by journalist Jeff Howe in a June 2006 Wired article, 'crowdsourcing' describes the process by which the power of the many can be leveraged to accomplish feats that were once the province of the specialized few. Howe reveals that the crowd is more than wise?it's talented, creative, and stunningly productive. Crowdsourcing activates the transformative power of today's technology, liberating the latent potential within us all. It's a perfect meritocracy, where age, gender, race, education, and job history no longer matter; the quality of work is all that counts; and every field is open to people of every imaginable background. If you can perform the service, design the product, or solve the problem, you've got the job. But crowdsourcing has also triggered a dramatic shift in the way work is organized, talent is employed, research is conducted, and products are made and marketed. As the crowd comes to supplant traditional forms of labor, pain and disruption are inevitable. Jeff Howe delves into both the positive and negative consequences of this intriguing phenomenon. Through extensive reporting from the front lines of this revolution, he employs a brilliant array of stories to look at the economic, cultural, business, and political implications of crowdsourcing. How were a bunch of part-time dabblers in finance able to help an investment company consistently beat the market? Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in revenue every year? The answers lie within these pages. The blueprint for crowdsourcing originated from a handful of computer programmers who showed that a community of like-minded peers could create better products than a corporate behemoth like Microsoft. Jeff Howe tracks the amazing migration of this new model of production, showing the potential of the Internet to create human networks that can divvy up and make quick work of otherwise overwhelming tasks. One of the most intriguing ideas of Crowdsourcing is that the knowledge to solve intractable problems?a cure for cancer, for instance?may already exist within the warp and weave of this infinite and, as yet, largely untapped resource. But first, Howe proposes, we need to banish preconceived notions of how such problems are solved. The very concept of crowdsourcing stands at odds with centuries of practice. Yet, for the digital natives soon to enter the workforce, the technologies and principles behind crowdsourcing are perfectly intuitive. This generation collaborates, shares, remixes, and creates with a fluency and ease the rest of us can hardly understand. Crowdsourcing, just now starting to emerge, will in a short time simply be the way things are done.
Speaker Info Jeff Howe (Editor, Wired Magazine)
Tags interactive panel
4:45 PM
to 6:00 PM
HugNation
43 Attendees
Location
Austin Convention Ctr
About Take a few minutes to re-calibrate your spirit and 'Hug it out' with Halcyon! HugNation is a brief moment of shared intention to combat the fear-based media onslaught. Using the web as a framework, people world-wide take a break from the bustle of the week and come together to remember that regardless of what you see on the news, "The world would rather hug you than hurt you." - Make sure to join us just outside room 5C for HugNation.
Speaker Info John Styn (Digital Explorer, lifestudent.com)
Tags interactive panel
5:00 PM
to 6:00 PM
Are PR Agencies a Dying Breed?
134 Attendees
Location
Austin Convention Ctr
About In a world riddled with ADD, where TMI blogging and DIY reporting are the norm, are PR agencies still relevant? All sides will discuss the Pros & Cons of public relations in the digital age.
Speaker Info Karly Hand (Owner, Karly Hand), Erin Portman (Consultant, Erin Portman PR), Brian Solis (PR 2.0), Peter Shankman (Pres, HARO)
Tags interactive panel
5:00 PM
to 6:00 PM
Beyond Blogging: Using Your Skills For Bigger and Better Things
84 Attendees
Location
Austin Convention Ctr
About After a couple of years as a professional blogger, I realized I had some new and unique skills. For instance I could: write, promote, analyze traffic and SEO trends, build community, network in the social network and media communities, and much more. Many bloggers don't realize it, but these skills can be used to propel them to other careers. I took the knowledge I gained as a blogger for hire, and founder of the number online community and resource for freelance writers, Freelance Writing Jobs, and used it to land an awesome full time job as BlogTalkRadio's Community Manager. As more businesses realize they need to create an online presence, more jobs for community managers, social networkers, corporate bloggers and more will open up. What skills did you learn while blogging - and how can you use them to advance your career?
Speaker Info Christina Jones (Community Dir, Beautyfix.com), Deborah Ng (Community Mgr, )
Tags interactive panel
5:00 PM
to 6:00 PM
Digital Narc'ing
40 Attendees
Location
Hilton
About How companies and people are mining data to rat you out and make decisions about you (and everything else).
Speaker Info Michael Fertik (CEO, reputationdefender.com)
Tags interactive panel
5:00 PM
to 6:00 PM
Game Design Competition / AAA
32 Attendees
Location
Austin Convention Ctr
About The AAA game design category from the 2009 ScreenBurn at SXSW Game Design Competition will have an hour-long panel, composed of four professional and modern game industry experts, to judge and provide meaningful game design feedback. Each of the four finalists will present a 5 minute PowerPoint or Keynote presentation followed by 5 minute Q&A by the panelists. This is intended to be an accelerated simulation of what companies endure when pitching game concepts to publishers. Finally, a grand prize winner in each category will be determined by jury vote and audience reaction. The winner of the competition will be interviewed by attending press, and will be featured in a conversation with an industry professional at Studio SX on Monday, March 16.
Speaker Info (CEO, Arkane Studios), (VP Business Dev, Foundation 9 Entertainment), Souris Hong-Porretta (VP of Interactive Media, Entertainment Media Ventures), Kain Shin (IGDA)
Tags interactive panel
5:00 PM
to 6:00 PM
How MacGyver Would Do Design Research
194 Attendees
Location
Austin Convention Ctr
About If you've ever tried to execute a research-driven UX or design project for a client, you've probably found that research/testing and budgets mix about as well as oil and water. Learn how to make effective design and UX decisions when resources are limited, be it time or money.
Speaker Info M Jackson Wilkinson (Viget Labs)
Tags interactive panel
5:00 PM
to 6:00 PM
How Not To Be Evil (Even By Accident)
118 Attendees
Location
Austin Convention Ctr
About Everyone starts with good intentions (well, almost everybody). But when your Net idea goes huge, or the bottom line lurches, we're all tempted to cut corners on that hip "don't be evil" pledge. Panelists from the Electronic Frontier Foundation and elsewhere reveal how you can stop your future self from betraying you, your values -- and your users.
Speaker Info Danny O'Brien (eff.org), Eva Galperin (Referral Coord, EFF)
Tags interactive panel
5:00 PM
to 6:00 PM
How Social Networks Are Killing the Revolution
172 Attendees
Location
Austin Convention Ctr
About Social networking sites today do as much for real world action as paint on the walls does for the structural integrity of your home. Come discuss how we are creating a false majority-view mentality and how to overcome this to achieve large scale change in the world.
Speaker Info Steve Swedler (Chief Prod Guy, Gangplank), Jeremy Tanner (@Penguin), Todd Huffman (Nucleator, BIL Conference), Shannon Paul (New Media, Detroit Red Wings)
Tags interactive panel
5:00 PM
to 6:00 PM
Make it So (Sexy): Lustful Design in Mainstream Science Fiction
66 Attendees
Location
Austin Convention Ctr
About As part of their ongoing analysis of interfaces in science fiction, the authors will share and discuss a collection of video clips depicting visions of sex-related technologies in mainstream science fiction. Discussion will address the questions these scenes and what their presence in the larger film or television show.
Speaker Info Nathan Shedroff (Program Chair MBA in Design Strategy, CCA), Chris Noessel (Sr Consultant, Cooper)
Tags interactive panel
5:00 PM
to 6:00 PM
New Think for Old Publishers
141 Attendees
Location
Austin Convention Ctr
About This is not a discussion of whether ebooks are killing treebooks, or whether it's possible to get cozy with an Amazon Kindle. It's about how participatory culture and the online world interact with good olde book publishing.Clay Shirky, author of Here Comes Everybody, Deborah Schultz, and fellow panelists will share with the audience a variety of perspectives on what's going right and what's going wrong in publishing, assess success of recent forays into marketing digitally, digital publishing, and what books and blogs have to gain from one another. Penguin Group (USA), which houses some 40 plus imprints and publishes an extremely broad variety of physical and digital products?everything from William Gibson's first ebook in the 90's to Michael Pollan's In Defense of Food to Charlaine Harris' Sookie Stackhouse novels (the source for HBO's True Blood)?is deeply involved in exploring ways that old and new media might better collaborate. Audience members are invited to speak up about what they think book publishers could/should be doing to better provide relevant information and content to blogs, websites, and online communities. Come tell old media what you want and how you want it.
Speaker Info Clay Shirky (ITP), John Fagan (Mktg Dir, Penguin Group (USA)), Deborah Schultz (Founder/Chief Catalyst, deborahschultz.com), Peter Miller (Dir of Publicity, Bloomsbury USA), Ivan Held (Pres GP Putnam's Sons, Penguin Group (USA))
Tags interactive panel
5:00 PM
to 6:00 PM
Pitfalls and Opportunities: How to Fund a Startup
51 Attendees
Location
Hilton
About In an era when venture capital has become reluctant to fund young companies, angel investors have helped keep the startup environment thriving in Central Texas. With comprehensive experience in a wide array of industries, the Central Texas Angel Network (CTAN) offers not only capital, but also guidance and mentorship to innovative entrepreneurs. CTAN is dedicated to providing quality early-stage investment opportunities for accredited Central Texas angel investors by assisting, educating and connecting promising companies with the resources needed to raise money, grow, and succeed in today's business world. Find out what these investors are looking for and what to avoid when seeking outside investments.
Speaker Info Jamie Rhodes (Chair, Central Texas Angel Network), (Liahona Ventures)
Tags interactive panel
5:00 PM
to 6:00 PM
Sex Ed Online: How Teens Self Savvy
31 Attendees
Location
Austin Convention Ctr
About Information about sexuality is out there as it never was before. How do kids sort through and use it? Bring your questions, fears and hopes and generational quandaries. Sexy prizes for the best questions.
Speaker Info Karen Kreps (Author, Net Ingenuity), Karen Rayne (Adolescent Sexuality Today)
Tags interactive panel
5:00 PM
to 6:00 PM
Twitter for Marketers: Is It Still Social Media?
250 Attendees
Location
Austin Convention Ctr
About Is social media only about connecting people? Can it connect companies with potential customers? Hear from some of the top companies using Twitter to connect with customers why they've turned to Twitter and other social media tools for marketing and branding purposes.
Speaker Info Ricardo Guerrero (Founder, Stwittergy.com), Morgan Johnston (Mgr Corp Comm, JetBlue Airways)
Tags interactive panel
5:00 PM
to 6:00 PM
Video Blogging: Turning Wine into Gold
228 Attendees
Location
Austin Convention Ctr
About Gary will be discussing his knowledge and expertise about video blogging and self branding in the ever growing world of online video blogging. This can be done through a Q&A or a live taping of the WLTV at SXSW 2009, followed by a Q&A. Gary's rabid fan base will generate a lot of energy and attention at the festival.
Speaker Info Gary Vaynerchuk (Host/Founder, Wine Library TV), Jenna Wortham (Staff Reporter, New York Times)
Tags interactive panel
10:00 AM
to 11:00 AM
'Hey - You Got Your p2 In My Redcode!'
15 Attendees
Location
Austin Convention Ctr
About With a plethora of new HD production formats available, how does a director or producer decide which one to shoot in?This panel will debate the benefits of IT-based HD production workflows, including RedOne's Redcode, Panasonic's p2 - in DVCPRO and AVC-Intra flavors; Sony's XDCAM EX, and options for capturing HD video directly to computer over digital connections.
Speaker Info Don Downie (Dir/DP, Small Media Extra Large), Scott Colthorp (Dir/DP, Atmosphere Pictures), John Fiege (Fiege Films), Denis Jensen (Partially Submerged), Justin Noto (Dir/Producer, The Agon Creative)
Tags interactive panel
10:00 AM
to 11:00 AM
Anatomy of an Exit: Selling Your Company
94 Attendees
Location
Austin Convention Ctr
About After 6 months of intense negotiations, my partner and I sold RegOnline.com to Active.com for double what the investment bankers told us we could. Get an inside look at how deal-makers do their deals with this play-by-play blow of the negotiations.
Speaker Info Bill Flagg (Pres, RegOnline)
Tags interactive panel
10:00 AM
to 11:00 AM
Beyond Aggregation -- Finding the Web's Best Content
244 Attendees
Location
Hilton
About RSS aggregation has reduced the massive ocean of Web content into something more manageable, but we are still left overloaded with information and manual searching. This panel will explore new avenues for finding the Web's best content, and how this more intelligent Web will affect major media companies, online publishers and consumers.We have confirmed Marshall Kirkpatrick of ReadWriteWeb as a moderator.
Speaker Info Marshall Kirkpatrick (VP Content Dev, ReadWriteWeb ), Louis Gray (Author/Publisher, louisgray.com), Gabe Rivera (Founder/CEO, Techmeme), Melanie Baker (Community Mgr, AideRSS Inc), Micah Baldwin (VP Business Dev, Lijit Networks Inc)
Tags interactive panel
10:00 AM
to 11:00 AM
Finance 2.0: Money Management to Save this Generation
116 Attendees
Location
Austin Convention Ctr
About The country's economy sucks, especially for young people. New sites give unprecedented financial insight and unique ways to save. Their founders promise the resulting changed relationship between people and their financial future will lead to less reliance on credit, lower consumer debt, and ultimately foster a stronger economy. How?!
Speaker Info Nichelle Stephens (Founder, Keeping Nickels), Michael Ferrari (President/ Co-Founder, SmartyPig), Aaron Patzer (CEO/Founder, Mint.com), Murali Subbarao (Pres/CEO, Billeo Inc), Stessa Cohen (Gartner Inc)
Tags interactive panel
10:00 AM
to 11:00 AM
Gaming as a Gateway Drug: Getting Girls Interested in Technology
45 Attendees
Location
Austin Convention Ctr
About Wanted: Girl Gamers! It's not just about playing, but using play to ignite a crucial spark. This session will explore how educators, parents and the community can use video games to attract girls to pursue technology.
Speaker Info Dee Kapila (Technology & Program Coord, Girlstart), Sheri Graner Ray (Sr Designer, Sony Online Entertainment), Cindy Royal (Assistant Professor, Texas State University), Joe Sanchez (co-Founder, Educators Coop), Megan Gaiser (CEO & Pres, Her Interactive)
Tags interactive panel
10:00 AM
to 11:00 AM
Grokking Bloggers: It's About Love and Underpants
71 Attendees
Location
Austin Convention Ctr
About BlogHer's recent Social Media Study quantified what most developers and companies already intuited: Blogging is mainstream, addictive and trusted. Women, in particular, are abandoning other media channels to get information, and are becoming early adopters of every new Web 2.0 tool. This acquisition of information is only a by-product of acquiring something more powerful: empowerment. This early adoption of technology is not about cool-hunting or personal empire expansion: It's about love.What does it have to do with Underpants? You'll have to come find out.
Speaker Info Elisa Camahort Page (Co-founder and COO, BlogHer Inc)
Tags interactive panel
10:00 AM
to 11:00 AM
Presenting Straight to the Brain
237 Attendees
Location
Austin Convention Ctr
About Is there a way out of the oppressive PowerPoint culture that surrounds us? Yes: skip the fonts and graphics talk, and explore how the human mind learns. When you accept what the research says about the brain, you'll have no choice but to present a clear and compelling multimedia story.
Speaker Info Jared Goralnick (Productivity Evangelist, AwayFind), Cliff Atkinson (BBP Media), Craig Ball (Pres, Craig D Ball PC), Kathy Sierra (CreatingPassionateUsers)
Tags interactive panel
10:00 AM
to 11:00 AM
Remixing the Museum Exhibition
68 Attendees
Location
Austin Convention Ctr
About What happens when six regional museums join forces, build a web site and allow us to remix their authoritative collections with public resources drawn from Flickr and YouTube?How does a museum manage data that comes from third-party APIs? Is this a shift forward in the evolution of online exhibitions?
Speaker Info Jim Forrest (Peabody Essex Museum), Ben Tucker (GreenRiver.org), Ellis Neder (Cretive Dir, Sway Design), Steven Alvarez (Dir of Programs & Media, Alaska Native Heritage Center)
Tags interactive panel
10:00 AM
to 11:00 AM
Scaling Synchronous Web Apps
129 Attendees
Location
Hilton
About Serious server-side engineers will talk about how they were able to get around some of the tricky ins and outs of building a fast, reliable, scalable synchronous Web application. Hear about how not to fail at scalability and about the lessons they learned and the mistakes they made that might help you scale your own synchronous application.
Speaker Info Sandy Jen (Founder, Meebo Inc), Kyle Vogt (Founder, Justin.tv), Jason Kincaid (Writer, TechCrunch), Serkan Piantino (Software Engineer, Facebook Inc)
Tags interactive panel
10:00 AM
to 11:00 AM
Shift Happens: Moving from Words to Pictures
181 Attendees
Location
Hilton
About People are hardwired for visualization yet we rely significantly on text. Most games, graphic novels, magazines, interfaces, IKEA instructions, and many other forms of communication take advantage of people's natural visual thinking ability. Panelists will discuss how to leverage visual techniques to improve your games, websites, movies, communications, or presentations.
Speaker Info Sunni Brown (Owner, BrightSpot Info Design), Tom Crawford (CEO, VizThink), Dave Gray (Chairman, XPLANE), Lee LeFever (Principal, Common Craft), Dan Roam (President, Digital Roam Inc)
Tags interactive panel
10:00 AM
to 10:30 AM
Silicon Dragon
24 Attendees
Location
Austin Convention Ctr
About Don't be surprised if the next Steve Jobs comes from China. That's the message of Silicon Dragon, the book that profiles the next generation of Chinese entrepreneurs who are challenging the U.S. for global high-tech leadership. Based on interviews with the inventors and investors behind today's cutting-edge advances in wireless communication, the web, e-commerce, search and software, Silicon Dragon provides a behind-the-scenes look at how China is winning the tech race. Written by international business journalist Rebecca A. Fannin based on reporting in China, Silicon Dragon was published in 2008 by McGraw-Hill. The book has received positive reviews from the Financial Times and The Wall Street Journal, and has been featured in Forbes as well as several radio and TV shows worldwide. More information can be found here, www.rebeccafannin.com.
Speaker Info Rebecca Fannin (Intl Editor, Silicon Dragon & AVCJ)
Tags interactive panel
10:00 AM
to 11:00 AM
The Invisible Web and Ubiquitous Computing
119 Attendees
Location
Austin Convention Ctr
About Cost of technology, falling. Speed of wireless networks , growing. Availability of network services, everywhere. Compartmentalization of data, and micro-functionality (widgets, apps), increasing. In the not-too-distant future, the network will surround us in our daily lives; it will know about us, interact with us, and it will be invisible.
Speaker Info Patrick Moorhead (Dir Emerging Media, Razorfish), David Polinchock (Brand Experience Lab)
Tags interactive panel
10:00 AM
to 11:00 AM
The Power of Small
97 Attendees
Location
Austin Convention Ctr
About The authors of the New York Times bestseller The Power of Nice take on the conventional wisdom of today's super-sized society where bigger is better and offer a provocative and counterintuitive look into how little things truly have the power to change your business, your industry or your life for the better.
Speaker Info Myles Kleeger (Managing Dir KTG Buzz, The Kaplan Thaler Group)
Tags interactive panel
10:30 AM
to 11:00 AM
Taming the Search-and-Switch Customer: Earning Customer Loyalty in a Compulsion-to-Compare World
64 Attendees
Location
Austin Convention Ctr
About "Compulsion-to-compare" is a rampant, new customer behavior that, if ignored, can make a serious dent in any company's bottom line. Google and other search technologies have created an unprecedented state of "customer informedness" by which buyers are gathering enough information online to instantly compare alternatives. This transparency makes getting and keeping loyal customers even harder in today's brutally competitive world. Taming the Search-and-Switch Customer addresses these tough, complex realities with proven solutions both B2B and B2C firms, large and small, can harness. The book includes a "worth-it test" which enables firms to get a real look at whether their customers think their product or service measures up.
Speaker Info Jill Griffin (loyaltysolutions.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Are Women Taken More Seriously On The Web?
76 Attendees
Location
Austin Convention Ctr
About Women used to have to get our foot in the door THEN prove that we deserved to be there. With blogging and social networking, we're now able to portray a more cohesive picture of our views, interests, and skills. Have blogging and social networking changed the way that women are viewed and treated?
Speaker Info Blagica Bottigliero (Social Media Consumer Brands, Edelman), Karen Chu (Graphic Designer, PlayFirst Inc), Laura Roeder (Principal, roederstudios.com), Carly Kocurek (Doctoral Candidate, University of Texas at Austin)
Tags interactive panel
11:30 AM
to 12:30 PM
Becoming Open: This Changes Everything
92 Attendees
Location
Austin Convention Ctr
About What are the benefits of being "open?" Most do not yet know what that fully means. As more APIs bloom, some of us are finding that 'open' is broader than finding business models that scale with data portability. What does open mean for how businesses engage customers, industries, and employees?
Speaker Info Jim Stanley (VP Prod Strategy & Dev News & Technology, CBS Interactive)
Tags interactive panel
11:30 AM
to 12:30 PM
Browser Wars III: The Platform Wins
217 Attendees
Location
Hilton
About We're doing *so darn much* with the Web platform these days, from cross-domain access mechanisms to new drawing and graphics tools. But in the end, we still have to deal with different web browsers. This discussion brings the leads from Mozilla (Firefox), Microsoft (IE), Google (Chrome) and Opera (Opera) together for yet another incendiary discussion about the future of the web.
Speaker Info Arun Ranganathan (Mozilla), Chris Wilson (Web Platform Architect, Microsoft), Brendan Eich (CTO, Mozilla Foundation), Charles McCathieNevile (Chief Standards Officer, Opera Software), Darin Fisher (Software Engineer, Google)
Tags interactive panel
11:30 AM
to 12:30 PM
Enough To Be Dangerous: Managing 'Expert' Clients
120 Attendees
Location
Hilton
About "The page shouldn't scroll." "Two clicks are too many." These are two of the numerous client conundrums that agencies face on a daily basis. In this presentation, we discuss how to educate, reeducate and placate your client, without having your team kill you in the process.
Speaker Info Kali Cover (Exec Dir Systems Implementation, FOX Interactive Media), Marili Cantu (Acct Dir, Springbox)
Tags interactive panel
11:30 AM
to 12:30 PM
Entrepreneurship in the Belly of the Beast
81 Attendees
Location
Austin Convention Ctr
About Small is beautiful at SXSW. From Getting Real to starting up, the ethos is largely anti-large corporation. This attitude overlooks one of the most satisfying professional accomplishments: doing your own thing while working for The Man. This presentation uses examples to offer strategies for making the corporation work for you.
Speaker Info John Tolva (Director, Citizenship & Technology, IBM), Chris Bernard (User Experience Evangelist, Silverlight/Microsoft), Irene Au (Google), John Wolpert (Exec Dir, Team UpStart), Moshe Tamssot (VP New Svcs, Kraft Foods)
Tags interactive panel
11:30 AM
to 12:30 PM
How Safe is Your Domain Name?
27 Attendees
Location
Hilton
About Domain names are valuable property. But are they out there for the taking by people who do not have your best interests in mind? Join this panel of internet and legal experts for an informative discussion about the prevalence of internet identity theft. Learn steps you can take to protect one of your most important assets.
Speaker Info Daniel Lorenzetti (The Image Expedition), Allison McDade (Atty , Pirkey Barber LLP)
Tags interactive panel
11:30 AM
to 12:30 PM
How to Protect Your Brand Without Being a Jerk!
104 Attendees
Location
Austin Convention Ctr
About You've already created content and a brand. Now, a copycat is making money pushing a product ridiculously similar to yours. Congratulations! Imitation is flattery. So, why are you pissed off? You're upset because it's unfair and, possibly, infringes on your rights. Learn how to protect your creative projects without going overboard...or broke!
Speaker Info Twanna A Hines (Writer/Editor/Blogger/Sexpot, funkybrownchick.com), Elena Paul (Exec Dir , VLA), Oren Bitan (Atty, HIQI Media), Eric Steuer (Creative Dir, Creative Commons), Danny O'Brien (eff.org)
Tags interactive panel
11:30 AM
to 12:30 PM
Love in the Cloud: Online-Only Marriages
24 Attendees
Location
Austin Convention Ctr
About Could two people really share a life without ever meeting in meatspace? We discuss how online-only marriages could work. What current assumptions and apprehensions will seem quaint tomorrow? What are the barriers, and what answers will technology provide? In a world that is redefining marriage, is this the next logical step?
Speaker Info Todd Moy (Sr User Experience Designer, Capstrat), Margot Carmichael Lester (Owner, The Word Factory)
Tags interactive panel
11:30 AM
to 12:30 PM
My Car Is Talking But What's it Saying?
46 Attendees
Location
Austin Convention Ctr
About We call it the 60 MPH User Interface. Challenges abound in designing multi-modal voice and touch interactive user experiences in the car, for directions, traffic, information and communication. Come learn guiding design principles, see examples from today and talk about the experience of tomorrow.
Speaker Info Karen Kaushansky (User Experience Designer, Tellme A Microsoft Subsidiary), Jason Kriese (UX Program Mgr , Microsoft), Mike Jones (Sr Interaction Designer, Smart Design), Mary Butler (Senior Content Strategist, Razorfish), David Kidd (George Mason University)
Tags interactive panel
11:30 AM
to 12:30 PM
Outsourcing 2.0: Is the World Flat or Not?
86 Attendees
Location
Austin Convention Ctr
About Are you building a killer web app or the next great Internet startup? You've considered outsourcing, but heard about the headaches. Come see four outsourcing experts share insights on collaborating across borders and time zones, avoiding project death spiral, and how smart startups are leveraging a global strategy that VC's expect.
Speaker Info Sandeep Sood (Monsoon Company), Andrea Azdril (CEO, Startech Global), Chris Schultz (Pres, Flatsourcing.com), Matthew Tritico (Software Developer, LSU Health Sciences Center)
Tags interactive panel
11:30 AM
to 12:30 PM
Privacy and Personalization: Oxymoron or the Perfect Match?
55 Attendees
Location
Austin Convention Ctr
About It's all about me. I want to see the stuff that amuses me. Not that ad. So you need to see what I'm doing online. OK, Wait!? What should I tell you? What's the worst case scenario? Should I care?Our panel experts share perspectives on how to balance personalization and targeting with privacy concerns. Is solution even possible? Discuss.
Speaker Info David Marks (CTO/Cofounder, Loomia)
Tags interactive panel
11:30 AM
to 12:30 PM
Puzzle Hunts and the Creative Process
53 Attendees
Location
Austin Convention Ctr
About Every year, I design a massive puzzle hunt for my friends. This panel will explore the creative process behind it, from designing the puzzles to keeping guests of all skill levels entertained. See the recaps at http://the.weisz.es/277 (4 parts) and http://the.weisz.es/323/ (5 parts).
Speaker Info Sandy Weisz (Principal, Methodtree Inc), (Sarah Weisz Consulting)
Tags interactive panel
11:30 AM
to 12:30 PM
Snappy Strategies for Selling Art & Crafts Online
58 Attendees
Location
Austin Convention Ctr
About Today, social media sites like Facebook, ecommerce sites like Etsy.com, and the endless mash up of ecommerce ingredient applications have made starting a successful business for independent artists and crafters a snap. Learn what online tools work best, how to drive traffic, successful strategies from current independents and more.
Speaker Info Rebecca Marshall (User Experience Professional/Jewelry Designer, thecatbirdnest.com), Willo O'Brien (Designer/Illustrator, WilloToons)
Tags interactive panel
11:30 AM
to 12:30 PM
Start-up Management: OMG I Have to Manage People?
119 Attendees
Location
Hilton
About It has been said managing people is the hardest thing to do. It is even more difficult if you are web developer or brand new entrepreneur who now has to build and manage a team. You need help! These experienced founders will guide you through the hairiest of management problems.
Speaker Info Steven Reading (Founder, Dogster Inc), John Vars (Dogster Inc)
Tags interactive panel
11:30 AM
to 12:30 PM
The Future of the DVD and Digital Distribution
68 Attendees
Location
Austin Convention Ctr
About Filmmakers are increasingly relying on revenues from DVD sales and digital downloads, as a supplement to (or instead of) theatrical ticket sales. But how long will physical DVD sales remain a viable business (and will Blu-ray help prolong their lifespan)? How are filmmakers selling digital downloads and rentals on iTunes and other outlets, and how do digital revenues stack up? Are there models for making money from free peer-to-peer distribution? Our panel of filmmakers, techies, and distributors will outline the best practices for making the most from the established DVD sales channel and the emerging digital channel.
Speaker Info Scott Kirsner (Editor, CinemaTech), Rick Allen (CEO, Snag Films), Matt Dentler (Cinetic Media), Joe Swanberg (Nights and Weekends), Gary Hustwit (Director, Objectified), Steve Savage (Pres, New Video), Todd Yellin (Dir, Netflix)
Tags interactive panel
11:30 AM
to 12:30 PM
The Real Technology of Indiana Jones
48 Attendees
Location
Austin Convention Ctr
About Archaeologists no longer rely on whips and fedoras; they now use a range of sophisticated digital tools to collect information in the field and study it in the lab. Too often, though, this wealth of information meets the same fate as Indy's discoveries, locked away in digital 'warehouses' where no one can see it. The archaeologists on this panel present different projects that use web platforms and open-source approaches to bring digital archaeology out of the warehouse and into the public eye. Learn how archaeologists are using interactive media to open their data and processes to the public; discuss the creation of an online archaeological community in Second Life; and explore ancient cities across space and time using publicly-available online tools.
Speaker Info (Dir, L-P Archaeology/UCL), Bernard Frischer (University of Virginia), Colleen Morgan (Archaeologist, UC Berkeley), Adam Rabinowitz (Asst Professor, University of Texas at Austin)
Tags interactive panel
11:30 AM
to 12:30 PM
Ultimate Showdown of Content Management System Destiny
198 Attendees
Location
Hilton
About This panel will feature the results of an 'Iron Chef' style competition pitting three teams of all-star Web developers from the Drupal, Joomla! and WordPress communities against each other to develop the same Web site in each of their chosen open source content management platforms.
Speaker Info Colleen Carroll (Sr Leader Dev Svcs, Palantir.net), George DeMet (Owner, Palantir.net), Matt Mullenweg (Automattic/WordPress), Steve Fisher (Creative Dir, Idea Market)
Tags interactive panel
11:30 AM
to 12:30 PM
Virtual Goods - Make it Work for Your Community
62 Attendees
Location
Austin Convention Ctr
About There's been excessive hype about virtual goods in the past year. This panel will give you tangible ideas about how to make your virtual goods strategy succeed. You'll walk away with hands on tips on how to design for and implement a successful and profitable virtual goods offering. Whether you're a social network, a blog, a game, or a recommendations service, learn how to satisfy your customers with virtual goods.
Speaker Info Susan Wu (ohai), Susan Choe (CEO/Founder, Outspark), Kevin Dasch (VP Finance & Business Dev, 122537), Andrew Sheppard (Executive Producer, hi5 Networks Inc)
Tags interactive panel
11:30 AM
to 12:30 PM
What Can We Learn From Games
120 Attendees
Location
Austin Convention Ctr
About Experts from three different (bit connected) industries talk about game design, learning theories, collective intelligence, transmedia entertainment, and the value of play in a participatory culture.
Speaker Info Henry Jenkins (Co-Dir CMS, MIT), James Gee (Mary Lou Fulton Presidential Professor of Literacy Studies, Arizona State University), Warren Spector (GM Creative Dir, Junction Point - Disney Interactive Studios)
Tags interactive panel
1:00 PM
to 5:00 PM
Creative Employment Confab Presented by Coroflot
49 Attendees
Location
Hilton
About Join us from 1pm to 5pm for a four-hour recruiting and networking event bringing together candidates and employers representing the best of both sides of todays creative industries. This informal gathering will allow time for attendees to discuss opportunities and challenges as everyone tries to do more with less, promote their own brand and stay ahead of current trends. Recruiters, hiring managers, designers, developers, writers, and strategists are all encouraged to attend.The event will feature a panel discussion from 2pm - 3pm on creative employment trends and strategies over the next 2 to 5 years. Panelists will be Nathan Shedroff (Chair of the Design MBA course at CCA), Jon Kolko (Senior Designer Analyst at frog design) and Michael Smith (Sr. Manager, Industrial Design Consumer Experience Design Group at Dell). The panel will be moderated by Carl Alviani, Editorial Director of the design employment and networking site Coroflot.com.A cocktail reception will following the panel discussion and the remainder of the afternoon will be an open format. Bring your business cards, portfolio, resume and laptop and walk away with a fistful of connections or a new job!
Speaker Info Carl Alviani (Editorial Dir, Coroflot.com), Nathan Shedroff (Program Chair MBA in Design Strategy, CCA), Jon Kolko (Senior Designer Analyst, Frog Design Inc), Michael E. Smith (Sr. Manager, Industrial Design Consumer Experience Design Group, Dell)
Tags interactive panel
2:00 PM
to 3:00 PM
International Business in China for Fun and Profit
80 Attendees
Location
Austin Convention Ctr
About There are myriad misconceptions about doing business in China, but with a massive market, talented workbase and intriguing culture, there are also many compelling reasons for entrepreneurs to consider expanding their enterprises to Asia. Practical questions are answered by a panel of ex-pat entrepreneurs.
Speaker Info Kris Krug (Pres, Raincity Studios Inc/Bryght), Christine Lu (Founder, The China Business Network), Andrew Lih (Researcher/writer, ), Dan Harris (China Law Blog), Sage Brennan (Dir Of Research, Pacific Sun Investment Management)
Tags interactive panel
2:00 PM
to 3:00 PM
Monday Keynote: Virginia Heffernan / James Powderly Interview
334 Attendees
Location
Austin Convention Ctr
About Open source art evangelist and political activist James Powderly talks about his craft and his mission with Virginia Heffernan, who writes The Medium column for The New York Times Magazine.
Speaker Info Virginia Heffernan (Columnist , The New York Times), James Powderly (Research Dir, FAT Lab)
Tags interactive panel
2:00 PM
to 2:30 PM
Quitter: How to Leave Your Perfectly Good Job
191 Attendees
Location
Austin Convention Ctr
About Your folks won't understand it, but sometimes you just need to quit your perfectly good job and go to work for yourself. This panel discussion will seek to understand what it is that makes a good entrepreneur and what are the best first-steps towards being one.
Speaker Info Bryan Mason (Founder, Small Batch Inc), Ryan Freitas (Dir Prod Design, Plinky), Christopher Sacca (Managing Dir, Lowercase Capital), Laura Mayes (Co-founder, Kirtsy)
Tags interactive panel
3:00 PM
to 3:30 PM
Stealing MySpace: The Battle to Control the Most Popular Website in America
112 Attendees
Location
Austin Convention Ctr
About STEALING MYSPACE: The Battle to Control the Most Popular Website in America by Pulitzer Prize-winning Wall Street Journal reporter Julia Angwin (A Random House Hardcover, On sale: March 17, 2009), is the dramatic story of how MySpace founders Chris DeWolfe and Tom Anderson created the most popular Internet destination in America, displaying 41.8 billion Web page views per month and generating nearly $1 billion for Rupert Murdoch's empire.De Wolfe and Anderson dabbled in computer hacking, online pornography, spam, and spyware before starting MySpace. Although their street savvy, doggedness, and partying skills far eclipsed their tech prowess, they stumbled their way to success and soon found themselves at ground zero of the high-stakes war for MySpace, which pitted Rupert Murdoch against his frequent nemesis, the combative Viacom CEO Sumner Redstone. We see the dizzying back-room deals that allowed Murdoch to snatch MySpace from Viacom's grasp even as the MySpace founders remained in the dark about their fate. Then Angwin takes us inside the Murdoch empire as DeWolfe and Anderson lobby furiously to regain control of their creation. Venturing beyond the business aspects of the story, Angwin also explores the Internet culture, a voyeuristic world in which MySpace must stay one step ahead of sexual predators and spoofers who set up fake profiles (Murdoch himself tolerates dozens of phony 'Ruperts' on the site), and cope with monitoring the general excesses and sometimes illegal acts of a community of account holders equal in number to the population of Japan. STEALING MYSPACE is a smart, fast-paced narrative reminiscent of Bryan Burrough's Barbarians at the Gate and Michael Lewis's The New New Thing. It is the story behind a breakout cultural phenomenon, and Angwin argues, the defining story of the digital era.
Speaker Info Julia Angwin (Author, ), Heather Gold (Founder, Subvert.com)
Tags interactive panel
3:30 PM
to 4:30 PM
A Conversation with Col Needham
56 Attendees
Location
Austin Convention Ctr
About SXSW aims to bring to light the fascinating origins of this go-to database as it welcomes Needham as a guest speaker for 2009. As definitive and important as IMDb.com has become in the world of film and entertainment, surprisingly little is known about its visionary founder. An early adopter of the youthful Internet's burgeoning potential, native Brit Needham developed his essential site from a simple spreadsheet that turned into an established online stalwart, with over 57 million unique visitors each month. More recently, its implementation of digital video hosting and streaming has secured IMDb's reputation at the forefront of the savvy cinephile's online experience.
Speaker Info Col Needham (Founder/Managing Dir, IMDB.com), Eugene Hernandez (Co-Founder & Editor in Chief, indieWIRE)
Tags interactive panel
3:30 PM
to 4:30 PM
Advertising is Entertaining - Who's Selling Out?
97 Attendees
Location
Austin Convention Ctr
About How are popular online video creators making advertising work without losing the authenticity and credibility that are their biggest assets? Felicia Williams and Ben Hudson kick off the conversation. Discussing Hudson's hands on experience at The Onion and Williams' development roles at Next New Networks and YouTube, this conversion will highlight practical knowledge, stories of success and failures, and emerging best practices for making sponsorships entertaining without selling your soul.
Speaker Info Felicia Williams (Dir of Creative Dev, Next New Networks), (The Onion)
Tags interactive panel
3:30 PM
to 4:00 PM
And Then There's This: How Stories Live and Die in Viral Culture
103 Attendees
Location
Austin Convention Ctr
About Bill Wasik, creator of the famous Flash Mob movement and senior editor at Harper's Magazine, investigates the mysterious world of viral culture in an illuminating and hilarious new book: AND THEN THERE'S THIS: How Stories Live and Die in Viral Culture (Viking; On-sale: June 15, 2009). The Internet, he argues, is not making the media more like everyday people, but making everyday people more like the media?obsessed with fads, with fame, with getting the story first at any cost, with novelty for its own sake. In AND THEN THERE'S THIS, Wasik travels through this world not as a sober outsider, but as a giddy Internet storyteller himself, touring through the worlds of politics, business and music, revealing six of his own experiments, describing the projects of others and laying out the human psychology that so inexorably draws us into the churn of a new, novelty-obsessed online existence.
Speaker Info Bill Wasik (Sr Editor, Harper's Magazine)
Tags interactive panel
3:30 PM
to 4:30 PM
Building a Web Business After Hours
188 Attendees
Location
Austin Convention Ctr
About Many businesses are built after-hours or during odd hours of the day and night. Join us for a panel discussion by entrepreneurs who built (or are building) their Web/E-commerce/Other business while holding a day job, multiple jobs, or who are currently balancing two+ career options.
Speaker Info Gretchen Heber (CEO/Co-founder, NaturallyCurly.com), Jeremy Bencken (Co-founder, Buzzstream), Aruni Gunasegaram (Founder/CEO, Babble Soft LLC), David Altounian (Founder / COO, iTaggit.com), Elisa Camahort Page (Co-founder and COO, BlogHer Inc)
Tags interactive panel
3:30 PM
to 4:30 PM
Can the Afrosphere Survive the Age of Obama?
28 Attendees
Location
Austin Convention Ctr
About The presidency of Barack Obama will have far-reaching ramifications for politics, society, and even black identity in America. Websites such as BlackWeb2.0.com, the Blackbird browser, and a myriad of bloggers both target and ally themselves with the black blogosphere, often referred to as the "Afrosphere". The question must be asked: In the new Age of Obama, will an "afro-centric web" begin to fade into, simply, "the web"?
Speaker Info Liz Burr (CEO, Lizhini Media), Denise Jacobs (Web Design Solutions Consultant, PapillonEffect), Markus Robinson (GM, Black Web 2.0), Fredric Mitchell (Owner, Bright Plum), Corvida Raven (Social Media Consultant, SheGeeks)
Tags interactive panel
3:30 PM
to 4:30 PM
Change Your World in 50 Minutes: Making Breakthroughs Happen
236 Attendees
Location
Austin Convention Ctr
About Gain real-world ideas for markedly improved productivity from an industry expert and passionate speaker who always inspires SXSW audiences.
Speaker Info Kathy Sierra (CreatingPassionateUsers)
Tags interactive panel
3:30 PM
to 4:30 PM
Curiosity Marketing: Using Secrets To Create Engagement
149 Attendees
Location
Austin Convention Ctr
About Secrets are irresistible and using them in your marketing can offer the ultimate hook for customers to share. From a restaurant with a secret menu item to the origin of the fabled Konami Code, this session will share examples and practical advice on how to put secrets to work in your marketing.
Speaker Info Rohit Bhargava (SVP Ogilvy, ), Kaitlyn Wilkins (Sr Strategist, Ogilvy's 360 Digital Influence Group)
Tags interactive panel
3:30 PM
to 4:30 PM
Hack Ability: Open Source Disability Tech
20 Attendees
Location
Austin Convention Ctr
About Gear and software for people with disabilities is usually provided through charity or from medical supply companies. It's hard or impossible to repair it, or get anyone to repair it. We need to hack the model for accessibility tools! With a culture of open source designs, Instructables, wikis, and blogs, we can start an international movement.
Speaker Info Liz Henry (Web Producer, BlogHer Inc)
Tags interactive panel
3:30 PM
to 4:30 PM
Is Time the Key to Crafting Compelling Mobile Services?
49 Attendees
Location
Austin Convention Ctr
About The web has a tendancy to eliminate time from our life. Online catch up tv and BBC i-Player make it possible to watch something without the restrictions of a schedule. The mobile phone is a time centric device. Phone calls, text messages are time specific events.The differences between web and mobile are many and varied, but what are the challenges, pitfalls and advantages of building a succesful mobile social networking service?
Speaker Info Mark Curtis (CEO, Flirtomatic), Priya Prakash (Head of Prod, Flirtomatic)
Tags interactive panel
3:30 PM
to 4:30 PM
No Web Professional Left Behind: Educating the Next Generation
80 Attendees
Location
Hilton
About Far too often, students aspiring to be web professionals leave school with a degree yet without adequate training to prepare them for the real world. It's time to stop complaining and start working to bridge the gap between industry and education.
Speaker Info Aarron Walter (WaSP InterAct Lead, The Web Standards Project), Stephanie Troeth (unadorned.org), Chris Mills (Developer Rels Mgr, Opera Software), Leon Adkison (Taylor University)
Tags interactive panel
3:30 PM
to 4:30 PM
Old Man Nielsen vs. New Market Research
125 Attendees
Location
Austin Convention Ctr
About Have traditional surveys and focus groups gone the way of the dodo? Can social media really get to the heart of customer sentiment? This panel will discuss, based on real company experiences, what combination of traditional and social media market research companies need to use to truly understand their customers.
Speaker Info Daniel Neely (Founder/CEO, Networked Insights), Dave McClure (Troublemaker, Founders Fund), Jim Schroer (Founder, EngageNextGen LLC), Michael J Lambie (Digital Research Dir-, Nielsen Company)
Tags interactive panel
3:30 PM
to 4:30 PM
SEO for Startups
105 Attendees
Location
Hilton
About Does your startup have a plan for SEO? Millions of searches are performed daily on the internet and there is an enormous amount of ROI that comes from ranking for targeted keywords and phrases. This panel will give you an understanding, dispel any myths, and provide tips on how to approach SEO for a Startup, just like yours!
Speaker Info Tony Adam (SEO Mgr, ), Todd Friesen (Position Technologies)
Tags interactive panel
3:30 PM
to 4:30 PM
Sex Lives of the Microfamous
94 Attendees
Location
Austin Convention Ctr
About What kind of person talks about their sex and dating life on the internet? Someone desperate for attention? Or someone who already has lots of it? For the microfamous, having a relationship in public is as much a potential career boost as it as a vulnerability.
Speaker Info Nick Douglas (Dir, BuzzFeed), Melissa Gira Grant (Boffery)
Tags interactive panel
3:30 PM
to 4:30 PM
Tinkerers Unite: Let Me Show You How it Works
40 Attendees
Location
Austin Convention Ctr
About Memorable moments growing up: loosing your first tooth, your first kiss, and the first time you smashed your R/C controller just to see how it worked. On this panel, notably curious individuals discuss our natural urges to tinker and fix, often with unsuspecting results.
Speaker Info Bhaskar Roy (Qik Inc), Steve Garfield (SteveGarfield.com)
Tags interactive panel
3:30 PM
to 4:30 PM
Using the New Digital Social Media to Accelerate Sustainability
79 Attendees
Location
Austin Convention Ctr
About Sustainability requires doing more with less, constantly learning how to get more out of every pound of material and watt of energy. The creation and communication of this knowledge occurs in social networks of relationships, empowered by social media. Join us for a discussion and exploration of how social media are being used to accelerate our transition to a global sustainable culture.
Speaker Info Emily Gertz (Journalist/Editor/Blogger, Change.org), Jon Lebkowsky (Principal, Social Web Strategies), John McElhenney (Pres, Clear Green Technologies), Rob Reed (Founder, Max Gladwell)
Tags interactive panel
3:30 PM
to 4:30 PM
What Does Awesome Sound Like?
52 Attendees
Location
Hilton
About Join our conversation about the impact voice integration has on user interaction. We're talking about and demoing some amazing functionality, like making phone calls and posting voice messages from mobile devices to web apps. It's all done with Flash and Ribbit, a simple yet breakthrough API for cross-device content creation, distribution and voice interaction. Get started at developer.ribbit.com and you can bring something to show.
Speaker Info Chuck Freedman (Dir of Developer Platform, Ribbit), (Evangelist, Adobe), (Ribbit)
Tags interactive panel
3:30 PM
to 4:30 PM
Whitehouse.gov 2.0: Upgrading to Open Source Government
110 Attendees
Location
Hilton
About The 2004 and 2008 campaigns' use of collaborative tools, blogs and social networking have shown citizen activism and online communities can wield powerful influence. In 2009, our challenge becomes how to harness these tools for in order to reopen the policy-making process. Panel presentation followed by brainstorming session.
Speaker Info Sarah Granger (Managing Dir, FutureCampaigns), Nancy Scola (techPresident)
Tags interactive panel
3:30 PM
to 4:30 PM
Wired Antarctica: Bringing Science to the Web
40 Attendees
Location
Austin Convention Ctr
About Climate change is an overwhelming issue, especially if you know it's happening and humans are causing it. This presentation will inform the layperson about scientific consensus on climate change and its impact on ice sheets, based on recent research data. Learn how science gets done using ice-penetrating radar and GPS and how you can debunk pseudo-science. Join glaciologist and polar adventurer Dr. Ginny Catania as she addresses what we know about polar ice sheets, what we have left to find out, and what it's like to conduct science in some of the most extreme environments on the planet.
Speaker Info Ginny Catania (Research Assoc, University of Texas at Austin)
Tags interactive panel
3:30 PM
to 4:30 PM
Wireframes for the Wicked
267 Attendees
Location
Hilton
About Wireframes beyond the basics, not for the weak at heart. In this panel, three experienced designers will share their tried and true tips for making wireframes really work. We'll talk about how to sketch a wireframe on the fly to demonstrate an idea and how to create a standalone wireframe deliverable; when to show a concept and when to describe nitty-gritty detail; how to make a narrative wireframe and how to make a specification wireframe. And best of all, we'll show you plenty of examples.
Speaker Info Nick Finck (Principal / Director of User Experience, Blue Flavor), Donna Spencer (Maadmob), Michael Angeles (Dir of User Experience, Traction Software)
Tags interactive panel
3:30 PM
to 4:30 PM
You're Living in Your Own Private Branded Entertainment Experience
61 Attendees
Location
Austin Convention Ctr
About Want less talk and more action? Join Campfire as we create an event that mirrors one of our real world campaigns. We provide the setup but it's the audience that ultimately decides what happens. Along the way you'll catch a glimpse at the internal workings of this style of advertising.
Speaker Info Brian Cain (Creative Dir, Campfire), Brian Clark (Founder/CEO, GMD Studios), Dee Cook (addlepated.net), Steve Peters (No Mimes Media), Lance Weiler (Chief Story Architect, Seize The Media)
Tags interactive panel
4:30 PM
to 6:30 PM
Hack-a-Thon
16 Attendees
Location
Austin Convention Ctr
About Mozilla Design ChallengeMoonshine, 303 Red RiverHelp Make the Web Suck Less.
Tags interactive panel
5:00 PM
to 6:00 PM
'You May Also Be Interested in...'
108 Attendees
Location
Austin Convention Ctr
About How recommendation affects our digital lives. An interactive discussion about recommendation technology, implementation and analytics. How can it help your site or app? Come find out. Sponsored by Strands Business Solutions.
Speaker Info Drew Olanoff (Strands), (Business Dev Mgr, Strands), (Ceo, blip.tv), Alex Hillman (co-founder, Indy Hall)
Tags interactive panel
5:00 PM
to 6:00 PM
2009 WaSP Annual Meeting
49 Attendees
Location
Hilton
About For years, WaSP's role has been to evangelize web standards, but lately we've been preaching to the choir. Consequently, WaSP is shifting its focus to education and advocacy. Come find out what we've been doing this year and where we're planning to go. You may even decide to join us on the ride.
Speaker Info Derek Featherstone (Further Ahead), Aaron Gustafson (Principal, Easy! Designs LLC), Glenda Sims (Sr Systems Analyst, University of Texas at Austin), Stephanie Sullivan (W3Conversions), Henny Swan (Web Evangelist, Opera)
Tags interactive panel
5:00 PM
to 6:00 PM
Back Off Man, I'm A Scientist: User Generated Discovery
96 Attendees
Location
Austin Convention Ctr
About Broad access to vast amounts of raw data, along with ever more powerful tools, have given everyday people the ability to make significant contributions to scientific inquiry and enrich our understanding of the Universe. See how passionate amateurs are addressing the fundamental questions of our world.
Speaker Info Jon Wiley (Sr User Experience Designer, Google), Kevin Schawinski (Postdoctoral Assoc, Yale University), Darlene Cavalier (Founder, Science Cheerleader), Matthew Shindell (PhD Candidate, University of California San Diego)
Tags interactive panel
5:00 PM
to 6:00 PM
Bruce Sterling Session
282 Attendees
Location
Austin Convention Ctr
About His state-of-the-cybersphere analyses are always a highlight of SXSW Interactive. Don't miss what the veteran science fiction writer and industry pundit has to say about the wired world this year.
Speaker Info Bruce Sterling (Visionary In Residence, Wired.com)
Tags interactive panel
5:00 PM
to 6:00 PM
Can the Brickley Engine Save the World?
18 Attendees
Location
Austin Convention Ctr
About Learn more about the Brickley engine - which is projected to improve fuel mileage 15-20%. CO2 emissions are cut as well by 15-20%. This accomplishment is made through reducing engine friction: turning energy normally lost in heat into useful work. With petroleum prices increasing and global warming on the rise, there is an urgent need for us to provide a more efficient, less polluting internal combustion engine.
Speaker Info Mike Brickley (Inventor, Brickley Engine)
Tags interactive panel
5:00 PM
to 6:00 PM
Color Angels, Episode 1: Colors: It's Not Black and White
104 Attendees
Location
Hilton
About Exploring the challenges in color combinations as a key to successful website designs. Advice on what tools you'll need in your arsenal to be inspired. Navigating through cultural and accessibility differences in color and showcasing some of the best uses of color the web has to offer.
Speaker Info Cindy Li (Design Consultant, DesignRabbit), Leslie Jensen-Inman (Asst Professor/Pres, University of Tennessee at Chattanooga/MORE), Veerle Pieters (CEO, Duoh! n.v.)
Tags interactive panel
5:00 PM
to 6:00 PM
Commu(k)nity: Lessons for Marketers From Online Crafting
53 Attendees
Location
Austin Convention Ctr
About Crafting and coding aren't strange bedfellows; but a three-way with marketing? DIY'ers innovate and use the best of the web to create their own communities, including proprietary social networks, 'zines, podcasts, blogs, and markets. Learn how companies can profit by encouraging user/consumer passion and being more than just 'friends.'
Speaker Info Stephen Houghton (Web Mgr & Really Nice Guy, Clif Bar & Company)
Tags interactive panel
5:00 PM
to 6:00 PM
Dad is the New Mom
50 Attendees
Location
Austin Convention Ctr
About While 'MotrinGate' and other recent events have demonstrated the power of mom bloggers around the world, the other side of the parent blogger coin is also developing an engaging and influential voice. Dad Bloggers are sharing thoughts and ideas about parenting ? and news and reviews about parenting-related products ? at a rapidly increasing rate online. This panel provides an opportunity to connect with today's leading Dad Bloggers as they share their thoughts about tapping online communities centered around fatherhood and their insight into the future of social media as a whole. This panel is sponsored by Pepsi.
Speaker Info Bonin Bough (PepsiCo), Chris Brogan (Pres, New Marketing Labs), Brad Powell (COO, IFC/DadLabs Inc.), (Co-Founder, BlogHer LLC), (Blogger/Publisher, This Mama Cooks!)
Tags interactive panel
5:00 PM
to 6:00 PM
Deafness and the User Experience
34 Attendees
Location
Austin Convention Ctr
About The user experience for a culturally Deaf audience is a fascinating area, influenced by sign language, history, education and migration. This session looks at the different needs of both the culturally Deaf and post-lingual (non-signing) deaf audience, and discusses what you can do to improve the UX for both groups.
Speaker Info Lisa Herrod (Principal User Experience Consultant, Scenario Seven)
Tags interactive panel
5:00 PM
to 6:00 PM
Developing Super Senses: Tools to Know Your Users
218 Attendees
Location
Hilton
About You know you need to do user research, but how? Should you write surveys, do focus groups, or develop personas? And how do you act on what you've learned? We've been in the trenches and have concrete suggestions on what you can, and should do NOW to conduct effective user research.
Speaker Info Mark Trammell (Digg), Juliette Melton (User Experience Mgr, Lumos Labs), Nate Bolt (Bolt|Peters), Carla Borsoi (VP Research & Analytics, Ask.com), Andy Budd (Clearleft Ltd)
Tags interactive panel
5:00 PM
to 6:00 PM
Digital Urbanites: How to Become Part of the New Social Capital
84 Attendees
Location
Austin Convention Ctr
About Social capital online is like the stock market, users build portfolios of vast profiles. Include your voice in varying points-of-view about where urbanites are brokering their social capital online, how they will use it in the future to dominate the digital landscape, and why they are the latest hot commodity.
Speaker Info Navarrow Wright (Pres/CEO, Globalgrind.com), Wayne Sutton (CEO, wayne-sutton.com), James Andrews (VP, Ketchum Interactive), Theda Sandiford (CEO, Theda Dotcom LLC), Angela Benton (Publisher/Founder, Black Web 2.0)
Tags interactive panel
5:00 PM
to 6:00 PM
Engagement 1.0: Understanding the History of Fan Interactivity
104 Attendees
Location
Austin Convention Ctr
About U.S. pop culture has a rich history of fan engagement. This panel examines fan involvement in immersive storytelling forms such as ARGs and MMORPGs in a new light, exploring how these interactive narratives can be better understood in comparison with longstanding fan practices from fanfic and cosplay to pro wrestling.
Speaker Info Ivan Askwith (Sr Strategist, Big Spaceship), Abigail De Koznik (Assistant Professor, UC Berkeley), Henry Jenkins (Co-Dir CMS, MIT)
Tags interactive panel
5:00 PM
to 6:00 PM
Evolving Digital Technologies and Profitable Green Building
40 Attendees
Location
Austin Convention Ctr
About Sustainability requires that our buildings be both green and profitable. Rapidly evolving digital IT and communications technologies are transforming every aspect of the process of building green, enabling an acceleration in the creation and use of exactly the knowledge we need to build green while also building profitably. Join us for a discussion on how evolving digital technologies are driving the emergence of profitability in the three primary areas of green building - design, construction, and use/operation.
Speaker Info David Armistead (Partner, Social Web Strategies), Pliny Fisk (Co-Dir, CMPBS), Murray Legge (Architect, LZTA), John Motloch, PhD. (Ball State University), Derek Woodgate (Pres, The Futures Lab Inc), Kathleen Zarsky (Holos)
Tags interactive panel
5:00 PM
to 6:00 PM
Girl Gaming Goes Mainstream: Cliches, Reality, and Community
28 Attendees
Location
Austin Convention Ctr
About Representing around 40% of gaming market, females are a high growth demographic that can't be ignored. Take a look at the changes in the female gaming scene, who they REALLY are, which companies have failed and succeeded, and what can be learned from interacting with the communities that have sprung up to represent them in the past year.
Speaker Info Amber Dalton (Athena Twin PMS, PMS Clan), Alexandra Mokh (Co-Founder & Community Dir, GirlGamer.com), Mike Prasad (Co-Founder & CEO, GirlGamer.com), Trina Schwimmer (CEO/Founder, Gaming Angels), Jessica Villareal (allgames.com)
Tags interactive panel
5:00 PM
to 6:00 PM
How Start-Ups Can Take Advantage of the Recession
131 Attendees
Location
Hilton
About Discussing innovative ways that start-ups can use an economic downturn to their advantage. While big companies cut jobs and focus on their core business, creative start-ups can sneak up and grab market share. Discussion covers creative marketing strategies, user-generated content, power-users as evangelists, open source technology, outsourcing.
Speaker Info Rick Marini (Founder/ CEO, MyRockstar Inc), Philip Kaplan (Founder, AdBrite Inc)
Tags interactive panel
5:00 PM
to 6:00 PM
Kick Ass or Suck - Escaping Internet Mediocrity
168 Attendees
Location
Austin Convention Ctr
About Most organizations get in their own way when it comes to online, obsessing about things that don't matter and virtually ignoring things that do. Using examples from the brilliantly sublime to the jaw-droppingly stupid, we'll discuss and demonstrate simple changes anyone can make to juice their online results.
Speaker Info Lance Loveday (Ceo, Closed Loop Marketing)
Tags interactive panel
5:00 PM
to 6:00 PM
Political Leadership in the Digital Era
30 Attendees
Location
Hilton
About The digital era requires a new type of leadership. An interactive conversation between past and present elected officials and the audience on political leadership in the digital era.
Speaker Info Julie Barko Germany (Dir, Institute for Politics Demcoracy & the)
Tags interactive panel
5:00 PM
to 6:00 PM
Sexual Exploitation, Sexual Expression and Self-Defense
41 Attendees
Location
Austin Convention Ctr
About Sexual exploitation and sexual expression are inherent in everyone's online experiences, whether intentional or not. Bloggers, community site users, community managers, web celebs -- everyone will eventually face a sexuality-related crisis where knowing the difference, and how to protect yourself is crucial. From the personal to the professional, we will demonstrate and discuss instances, legal realities and tactics for survival and success. We'll also cover the import and impact of the Lori Drew/MySpace Suicide trial (where Drew was convicted of a federal misdemeanor for violating MySpace's terms of service in order to bully a teenager), Missouri and California's new cyberbullying laws -- and how it all applies to sexual expression and sexual attacks for individuals and social network websites.
Speaker Info Violet Blue (Violet Blue)
Tags interactive panel
5:00 PM
to 6:00 PM
The BBC, Six to Start and ARGs - Bringing TV to the Web
94 Attendees
Location
Austin Convention Ctr
About This is an advanced session from Six to Start and Roo Reynolds and Jo Twist from the BBC - learn how broadcasters and new media companies work in bringing about the intersection of broadcast television and online both now and in the future.
Speaker Info Claire Bateman (Jr Games Designer, Six to Start), Adrian Hon (Chief Creative, Six to Start), Daniel Hon (Ceo, Six to Start), Roo Reynolds (Portfolio Exec Social Media, BBC), Jo Twist (Multiplatform Channel Editor, BBC)
Tags interactive panel
6:30 PM
to 7:30 PM
Digital Dating: Are the Internets Killing Your Game?
89 Attendees
Location
Hilton
About Dating has never been this complicated. Once simply 'boy meets girl', we now live in a world where 'boy meets girl, friends them on Facebook & Twitter and texts their way into (hopefully) Happily Ever After.' How do you navigate the murky dating waters of Love 2.0?
Speaker Info Aubrey Sabala (aubreysabala.com)
Tags interactive panel
6:30 PM
to 7:30 PM
SXSW Year Round: Organize Groups, Maintain Your Buzz
85 Attendees
Location
Hilton
About We come to South-By for a variety of reasons, but we all leave with a heightened level of energy, ready to develop badass tools and design beautiful experiences. But that drive can fade all too quickly. We'll show you how to to organize and re-energize local groups to capture this experience throughout the year.
Speaker Info Alex Jones (Refresh Austin)
Tags interactive panel
10:00 AM
to 11:00 AM
Are Music Games the New iTunes?
62 Attendees
Location
Hilton
About In their first few months Rock Band & GH3 combined to sell almost as many songs as iTunes did in its. With everyone from GnR to Freezepop jumping in, join an in-depth, stat-filled debate about what it all means to game designers, musicians, labels, web games, and game players.
Speaker Info Nabeel Hyatt (CEO/Founder, Conduit Labs), Bart Decrem (CEO, Tapulous), Gillian Connole (Music Licensing Mgr, Sony Computer Entertainment Europe), (Board Dir, Geomerics), Ali Partovi (CEO, iLike Inc)
Tags interactive panel
10:00 AM
to 11:00 AM
Brand Noir: Crafting a Who-Why-How Dunnit
88 Attendees
Location
Austin Convention Ctr
About When defining or refining a brand strategy, crafting the story can actually be your most effective, efficient and engaging strategy development tool. It's an approach that has helped companines large and small (from Coca-Cola to NASCO)by creating stimulating and memorable brand positions in a high-energy, collaborative environment.
Speaker Info Charles Sayers (Dir Global Mktg, Sapient)
Tags interactive panel
10:00 AM
to 11:00 AM
Cloud Computing: Defending the Undefinable
180 Attendees
Location
Austin Convention Ctr
About The brave new world of cloud computing is radically changing how we build web applications. What is a platform, what is a service, and how will the future of web applications be built? More importantly, how do these various clouds compare, and what do the differences mean? Are they ready for your world-rockin' startup? In this panel, we'll get nerdy with technical details, you'll yell at us, and we'll argue why your app should already be in the cloud.
Speaker Info Kevin Gibbs (Tech Lead & Mgr Google App Engine, Google App Engine), Yousef Khalidi (Distinguished Engineer, Microsoft), Werner Vogels (CTO, Amazon.com)
Tags interactive panel
10:00 AM
to 11:00 AM
Collabotition: Can Companies Work With Their Competitors?
93 Attendees
Location
Austin Convention Ctr
About Costless organization of people, ideas, and information has changed how we collaborate and compete. Social media companies that might be competitors are working together to beat each other; sharing gossip, using each other's products and making the battle a bit more efficient. Will the cream rise to the top?
Speaker Info Daisy Whitney (Reporter, TVWeek.com), Sarah Szalavitz (Founder/CEO, 7 Robot), Niko Chauls (Managing Editor, Microsoft), David Gale (EVP, MTV Networks), (Digitas/The Third Act)
Tags interactive panel
10:00 AM
to 11:00 AM
Is Aristotle on Twitter?
141 Attendees
Location
Austin Convention Ctr
About We introduce a framework for understanding information overload by reflecting on and updating ancient communicative traditions. Aristotle was an information maven and Cicero a communication connoisseur. These classical communicators designed their speeches around five principles: invention, style, arrangement, memory, and delivery. Contemporary communicators build on this tradition with Web-based technologies.
Speaker Info Jillian Sayre (University of Texas at Austin), Jim Brown (University of Texas at Austin), John Jones (University of Texas at Austin), Trish Roberts-Miller (Assoc Professor, University of Texas at Austin), William Burdette (Asst Instructor, University of Texas at Austin)
Tags interactive panel
10:00 AM
to 11:00 AM
Latino Digital Drive: Why This Audience Matters
20 Attendees
Location
Hilton
About An in-depth look at the growing Latin music market, why this demographic represents an alluring audience, who and how they should be targeted and in what language. What's the secret and should there be an English crossover? More and more artist are noticing this community - even Beyonce singing in Spanish.
Speaker Info Javier Farfan (Sr Mgr Lifestyle Mktg, Zune), Andrew Herrera (CEO, Remezcla.com), Paul Saucido (Editor/Host, The SaucidoSlant/La Banda Elastica), Maria Madrigal (Co-founder | President, La Banda Elastica)
Tags interactive panel
10:00 AM
to 11:00 AM
New Threats to New Media: Fair Use On Trial
98 Attendees
Location
Hilton
About Remix culture has spawned numerous fights over copyrighted content. But the line between fair use and infringement is often blurry. This panel presents real controversial video clips for the audience to judge. Copyright experts and artists will highlight key ingredients for fair use and survival tips for new media makers.
Speaker Info Jason Schultz (Dir Samuelson Law & Technology Clinic, UC Berkeley), Julie Ahrens (Assoc Dir of the Fair Use Project, Stanford Law School), Kelly Nyks (writer / director / producer, split films lcc), Ben Sheffner ()
Tags interactive panel
10:00 AM
to 11:00 AM
Photojournalism in 2009 and The Big Picture
109 Attendees
Location
Austin Convention Ctr
About In recent years, increased bandwidth and Flash video players have led to an explosion of video on the web - but still photography still offers a lot, especially when you can take advantage of the same bandwidth and large screen size that web video assumes. Launched in June of 2008, The Big Picture ( http://boston.com/bigpicture ) a news photo blog, has resonated with its growing audience, and the large volume of feedback points to the continuing power of still photography - the power to evoke emotions, capture iconic moments or make an event feel closer, more real than even video in some cases.
Speaker Info Alan Taylor (Web Developer/Blogger, The Boston Globe)
Tags interactive panel
10:00 AM
to 11:00 AM
Quality: The Next Online Video Opportunity
93 Attendees
Location
Austin Convention Ctr
About The days of postage-sized, stuttering, 4X3 videos are over. More content is available online than ever before which only means that consumers are also demanding better quality than ever before. Quality, not convenience, will be the new opportunity for online video and new technologies, user experience innovations and obsession over every pixel will be what separates the leaders from the followers.
Speaker Info Eric Feng (CTO, Hulu LLC)
Tags interactive panel
10:00 AM
to 11:00 AM
Rethinking the Digital Prototype
47 Attendees
Location
Austin Convention Ctr
About Video games provide an opportunity for an interactive product experience, giving users the chance to form behavioral associations with a specific product/ company, before spending a dime. Dynamic product placement within video games offers companies the chance to test user-product interactions across a variety of contexts not always possible in reality.
Speaker Info Scott Nazarian (Aux Agency), Joshua Bloom (Sr Technologist, Frog Design Inc), Brenda Laurel (Prof & Chair Grad Design, California College of the Arts), Jane Pinckard (Business Dev Analyst, Foundation 9 Entertainment), David White (Technorati)
Tags interactive panel
10:00 AM
to 11:00 AM
Smoke and Mirrors - The Art of Visual FX
24 Attendees
Location
Austin Convention Ctr
About A discussion about how to maximize the impact of your film experience through a strategic design process. How can you guarantee your audience's immersion into your film from top to bottom? From title cards to marketing materials, the fundamentals of your graphic design can enhance all aspects of your filmmaking process, using the various elements to consistently convey the tone and aesthetic of your project.
Tags interactive panel
10:00 AM
to 11:00 AM
The State of the Internet Memescape: 2008-10
137 Attendees
Location
Austin Convention Ctr
About Whether it's Weezer's 'Pork and Beans' or LOLCat ubiquity, the internet memescape is getting enormously bigger and badder. This talk will assess current trends in internet culture and discuss how changes in the software and hardware environment will alter the construction, spread and evolution of online memes into the future.
Speaker Info Tim Hwang (ROFLCon)
Tags interactive panel
10:30 AM
to 11:00 AM
Live Graphics Nightly
27 Attendees
Location
Austin Convention Ctr
About "Vizrappers are throwing beam on the walls of the 'hood." Amoeba Man, the Mexican Lightning Crew, Sal the Shooter, and Big Ed are all down at Veli's, a funky little graphics bar underneath the freeway in West Oakland. Vizrappers and other real-time visual artists have come to make magic on the big screen with a beam of light. Some chase fame, some chase fortune, and some just want the sweet thrill of slinging pixels for a live audience. Welcome to the world ofperforming graphics as vividly portrayed in Lakin's novel, LIVE GRAPHICS NIGHTLY.
Speaker Info Fred Lakin (The Performing Graphics Company)
Tags interactive panel
11:00 AM
to 11:30 AM
Neuro Web Design: What Makes Them Click?
151 Attendees
Location
Austin Convention Ctr
About Why do people decide to buy a product online? Register at your web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision-making, and neuroscience to the design of web sites. You will learn the unconscious reasons for people's actions, how emotions affect decisions, and how to apply the principles of persuasion to design web sites that encourage users to click. Neuro Web Design is scientific, yet you'll find it accessible and easy to read. Apply the examples in this book, and you'll be able to dramatically increase the effectiveness of your web site.
Speaker Info Susan Weinschenk (Author, )
Tags interactive panel
11:30 AM
to 12:30 PM
Beyond Apple TV: Next-Generation Systems for Acquiring Content
98 Attendees
Location
Austin Convention Ctr
About Products like Apple TV and Roku's Netflix Player are fairly recent examples of cutting-edge IPTV developments. As IPTV trends toward increased adoption, similar products must help fuel the market. This technical session will discuss requirements and challenges for building next-generation IPTV systems and services using both off-the-shelf and customized components.
Speaker Info Richard Bullwinkle (Chief Evangelist, Macrovision), Colin Dixon (Practice Mgr Broadband Video, The Diffusion Group), (CEO, i.TV), (EVP Innovations, Initiative), (Director of FIDM Digital, FIDM)
Tags interactive panel
11:30 AM
to 12:30 PM
Building Strong Online Communities
279 Attendees
Location
Austin Convention Ctr
About Many start blogs and social networking sites, but few build vibrant, self-sustaining communities. This panel explores some of the most successful ventures that grew independently and continue to grow today. Lessons learned, plans for the future will be discussed along with some best practices for those who seek to develop true communities.
Speaker Info Ken Fisher (Editor-in-Chief, Ars Technica), Alexis Ohanian (Prod Mgr of Awesome, reddit.com), Drew Curtis (The Member, Fark.com), Erin Kotecki Vest (BlogHer Inc)
Tags interactive panel
11:30 AM
to 12:30 PM
Delicious Tech for Localism: Sustainable Food 2.0
54 Attendees
Location
Austin Convention Ctr
About Nonprofits and social entrepreneurs are making access to sustainable food easier with shortcodes, social networks, advocacy tools, and location-based platforms. The founder ofFarmsreach will share her vision for this web platform for local, sustainable food. We'll discuss the evolution of Monterey Bay Aquarium's Seafood Watch to mobile access, and the recent launch of their iPhone app. The advocacy work of the American Farmland Trust will be covered, including some surprises about SEM. We'll share how the Sierra Club's global warming social network Climate Crossroads is using food to engage users in a challenging issue.
Speaker Info Rachel Weidinger (Mktg Dir & Sr Consultant, Common Knowledge), Humberto Kam (Sr Mgr Online Communications, Monterey Bay Aquarium), Andrew MacRae (Get Involved), Melanie Cheng (Founder, FarmsReach.com), (Pres, Common Knowledge)
Tags interactive panel
11:30 AM
to 12:30 PM
Designers and Developers: Why Can't We All Just Get Along?
218 Attendees
Location
Austin Convention Ctr
About Often times designers and developers' relationships are contentious. Designers want features that would require two Googles to run and developers want features that nobody but the nerdiest of the nerds would care about. This panel will showcase some of the top designers and developers who have worked through their differences and feel they're making better products as a result. Sometimes designers know users' needs best and sometimes developers can enhance a feature with their innate understanding of the system. Knowing this, why can't we all just get along?
Speaker Info Chris Lea (Lead Architect, Media Temple/Virb), Liz Danzico (The School of Visual Arts), Ryan Sims (Lead Designer, Virb), Joe Stump (Lead Architect, Digg), Daniel Burka (Creative Dir, Digg/Pownce), Andy Beaumont (UX Dir, Flutter + Wow), Rob Corradi (Creative Dir, NeonState)
Tags interactive panel
11:30 AM
to 12:30 PM
Digital Tsunami: Breaking News at Breakneck Speeds
63 Attendees
Location
Austin Convention Ctr
About The news about the earthquakes in China broke on Twitter. A fake email from Apple posted on a blog sent the stock tumbling 5% in twenty minutes. How is the modern media landscape affecting crisis, both humanitarian and for major brands? Discuss with those enabling it and victimized by it.
Speaker Info Peter Imbres (SVP of Digital Media, Hill and Knowlton), Andy Carvin (Social Media Strategist, NPR), Alex de Carvalho (Co-Founder, StartPR), Scott Monty (Global Digital & Multimedia Communications Manager, Ford Motor Company)
Tags interactive panel
11:30 AM
to 12:30 PM
Getting Things Done the Simple Way
184 Attendees
Location
Austin Convention Ctr
About There are dozens of applications promising to help you get things done. But most are complex and proprietary, better adapted for fiddling than actually working. Learn how to apply David Allen's "Getting Things Done" using plain text, paper, and the email and calendar you are already using.
Speaker Info John Zeratsky (User Experience Designer, Google)
Tags interactive panel
11:30 AM
to 12:30 PM
Happiness (or Not) In Startups
60 Attendees
Location
Austin Convention Ctr
About All this talk about having a creative workspace, a nice boss etc. Should you be happy at your startup job, or should you work until you fail or succeed? Intrinsically, shouldn't your days after a startup be the happiness you are working so hard for?
Speaker Info Andrew Hyde (Community Dir, TechStars), (heathercapri.com)
Tags interactive panel
11:30 AM
to 12:30 PM
Help! My iPod Thinks I'm Emo
91 Attendees
Location
Hilton
About Music recommendation is broken - automatic music recommenders make mistakes that no human would ever make. In this talk, we will explore why recommenders make such dumb mistakes and we will explore some of the new ideas coming from recommendation and music researchers to help make music recommendations better.
Speaker Info Paul Lamere (Dir of Developer Community, The Echo Nest), Anthony Volodkin (The Hype Machine)
Tags interactive panel
11:30 AM
to 12:30 PM
Killing Us Softly: The Failure of Technology in Health Care
33 Attendees
Location
Austin Convention Ctr
About It's a feature not a bug, health and well-being are social and communal while our technology in this space is sterile and mechanical. How do we bring health technology into our communities.
Speaker Info (Eliza)
Tags interactive panel
11:30 AM
to 12:30 PM
Models For Real Agency Integration
45 Attendees
Location
Austin Convention Ctr
About Creating effective integration is the biggest challenge agencies face today. There are lots of approaches but which one is best? Should you have separate online and offline departments? Should everyone be responsible for being experts in both? This panel will discuss real life pros and cons of each.
Speaker Info Pete Lerma (Principal, Click Here/The Richards Group)
Tags interactive panel
11:30 AM
to 12:30 PM
New Interfaces for Performance
51 Attendees
Location
Hilton
About Realtime computation allowed new media artists to develop interactive performances but typical computer interfaces don't offer appropriate interaction models for these contexts. In the DIY generation artists learned new techniques to build their own instruments.Novel interfaces have surfaced and this presentation is a reflection on New Interfaces for Performance.
Speaker Info Ivan Franco (R&D Dir, YDreams), Bruce Pennycook (Professor, University of Texas at Austin)
Tags interactive panel
11:30 AM
to 12:30 PM
Non-Profits: Be the Web You Wish to See!
39 Attendees
Location
Austin Convention Ctr
About You've got your non-profit on the Internet, but how do you get the Internet into your non-profit? Learn real-world strategies straight from organizations that have made their websites a tool for accomplishing their mission, not just an interactive brochure, and how to enact those strategies when you're the only one who comes to SXSW.
Speaker Info Stanley Jones (Diligent Creative)
Tags interactive panel
11:30 AM
to 12:00 PM
Obsessive Branding Disorder
64 Attendees
Location
Austin Convention Ctr
About A successful brand creates a positive association in a customer's mind, sells a promise, and tells a story about who we are. The virtues of creating brand identity to attract product sales have been acknowledged for decades. But branding?once considered a helpful, rather than necessary, flourish?has assumed status in today's world as a key ingredient to winning business. America pours upwards of $300 billion dollars into branding every year. On any given day, each of us is bombarded by between 3,000 and 5,000 ads. In myriad ways, we are subtly branded through every chapter of our lives: by the clothes whose logos we complacently sport, by the music we listen to, by the beverages we drink and the food we eat, by the books we read, even by the neighborhoods in which we choose to live. With hundreds of new products arriving on retail shelves every day, and the rise of cheaper foreign brands and the house brands of mega-stores like Target and Wal-Mart, American companies are increasingly resorting to image overhauls to attract customers in lieu of improvements to product quality or functionality. Identity, in a sea of nearly indistinguishable items, is more important than ever before. Yet while innovative packaging commands attention, it often does so at considerable cost to the businesses and consumers responsible for fueling an industry of shape-shifting. In his trenchant analysis of a business stratagem gone wrong, Lucas Conley offers us a long overdue investigation into our culture of obsession. From sensory specialists to word-of-mouth marketers and executives keen to leave their mark, we are introduced to the unforgettable cast of characters responsible for getting our attention from often insidious, emotionally charged angles. In a landscape punctuated by brand churches and tribes, Conley lifts the veil on an unchecked phenomenon and requires us to consider the grave ramifications of our branded world. As hilarious as it is frightening, OBD: Obsessive Branding Disorder skillfully reexamines our buying habits to illustrate the chilling impact of the industry masterminds responsible for capturing our attention and seducing us to buy?at any cost.
Speaker Info Lucas Conley (Journalist, Hostel Ventures)
Tags interactive panel
11:30 AM
to 12:30 PM
Online Content: Transforming Piracy Into Profit
51 Attendees
Location
Hilton
About Knowingly or not, people frequently interact with 'stolen' online content - music, video, games, print or otherwise. The viral nature of the Internet has turned piracy of all sorts into a significant issue for many online content producers. Is it possible to transform the challenges posed by the way people freely share content online into scalable revenue opportunities? To do so companies need to start looking at ways to effectively leverage online content proliferation, in order to transform it into direct profit for content creators. This panel will consist of representatives from online content categories (games, video and print) that are actively implementing new models of syndication and distribution that offer real solutions to this issue. The conversation will center around solutions that are currently being used to create revenue opportunities from basic online content-sharing behavior, fundamentally changing the way that content creators benefit from the online distribution of their work. Speakers will look at several technologies and methods being used across different content categories, and talk about how to best leverage distribution and syndication to transform the viral nature of the Internet into a real revenue stream for content creators.
Speaker Info Jameson Hsu (CEO/Cofounder, Mochi Media), Matt Robinson (VP BD/Partnerships, Attributor), Joyce Kim (Fortis General Counsel), Roy Schwartz (VP of Business Dev, Politico), Jason Oberfest (Senior Vice President of Business Development, MySpace)
Tags interactive panel
11:30 AM
to 12:30 PM
Puppets, Theatre and the Conflation of 'Successful' with 'Popular'
19 Attendees
Location
Hilton
About (Based on a post I wrote http://benmetcalfe.com/blog/index.php/2008/06/29/puppets-theatre-and-the-conflation-of-successful-with-popular/)Loren Feldman used a puppet to ruin a social media consultant's career. Every day we witness ego driven squabbles and arguments play out on our twitter streams (often carefully orchestrated between the participants via the back channels). Even Micheal Arrington once went on record as saying he's in the "entertainment business".How did our industry deteriorate into a glorified law of the school yard? In an era of economic downturn, what damage is this having upon the rest of us who simply want to build great products, change the world and (perhaps) retire a little early?
Speaker Info Ben Metcalfe (Swordfish)
Tags interactive panel
11:30 AM
to 12:30 PM
Rewriting the DMCA: How to Improve Section 114
27 Attendees
Location
Hilton
About This panel will discuss the ugly bits of the Section 114 compulsory license for digital/internet music usage, and what parts are in it for historic reasons that don't apply in todays world; as well as changes that both users of the licenses (webcasters) and content providers (artists, labels) would agree to.
Speaker Info Rusty Hodge (Program Dir, SomaFM)
Tags interactive panel
11:30 AM
to 12:30 PM
Social Gamers: Away From the Keyboard
50 Attendees
Location
Austin Convention Ctr
About Online social networking sites are filled with data, content that can be used to feed rich and entertaining games. What can happen when we leave the computer behind and move gameplay into the real world? Our panel will explore technologies and methods that allow us to step away from the keyboard and create social games that work within the physical world.
Speaker Info Dennis Crowley (foursquare), Adam Simon (Creative Dir/Co-Founder, Socialbomb), Daniel Soltis (Interaction Designer, Tinker.it!), Kevin Slavin (Managing Dir, Area/Code Games), Bret Terrill (Dir of Business Dev, Zynga)
Tags interactive panel
11:30 AM
to 12:30 PM
The Future of Visual Storytelling is Interactive -- Or Is It?
111 Attendees
Location
Austin Convention Ctr
About There is no question that the way people consume content has fundamentally changed over the last several years. Whether online, on mobile phones, DVD or in physical spaces, the way we tell stories is also changing. What is the future of telling visual stories, with the reality of shorter attention spans, clickable culture and evolving technology that enables new ways to display and interact with cinematic content and narrative. This panel will explore the opportunities, challenges, technical and usability issues and whether any one actually cares about interactive films.
Speaker Info Victoria Ha (Producer, Stitch Media Inc), James Milward (Exec Producer, Secret Location), Mark Pytlik (Head of Digital, Stink Digital), Phil Stuart (Creative Dir, Preloaded), Rick Webb (COO, Barbarian Group)
Tags interactive panel
11:30 AM
to 12:30 PM
UR Blog Sux and Print is Dead
160 Attendees
Location
Austin Convention Ctr
About How to make the most of your blog's "overnight success" (get a book deal! quit your day job!) without letting anonymous commenters make you hate yourself in the process.
Speaker Info Ben Huh (CEO, I Can Has Cheezburger?), Christian Lander (Writer, Stuff White People Like), Kerry Miller (passiveaggressivenotes.com), Heather Armstrong (Pres, Blurbodoocery Inc), Ana Marie Cox (Natl Correspondent, Air America)
Tags interactive panel
11:30 AM
to 12:30 PM
Welcome to Your Posthuman Future
101 Attendees
Location
Austin Convention Ctr
About Prepare to jack in to your smarter, faster, happier you. Join us for the launch and demo of the first consumer neural implant, with stunning demonstrations of a mainstream brain-computer interface used in situations ranging from shopping, dating, gaming, driving and business negotiations. [A fictitious product launch, this session offers mind-altering insights to interface designers, entrepreneurs and technologists alike]
Speaker Info Thor Muller (CEO, Get Satisfaction Inc)
Tags interactive panel
12:00 PM
to 12:30 PM
Universal Design for Web Applications: Web Applications That Reach Everyone
99 Attendees
Location
Austin Convention Ctr
About Universal Design for Web Applications teaches you how to build websites that are more accessible to people with disabilities and explains why doing so is good business. It takes more work up front, but the potential payoff is huge -- especially when mobile users need to access your sites. You'll discover how to use standards-based web technologies to develop applications for a wide range of users and a variety of devices, including the mobile Web.
Speaker Info Wendy Chisholm (UW/Indie), (Accessibility Engineer, Adobe)
Tags interactive panel
12:30 PM
to 1:00 PM
The Sheikh's Batmobile; In Pursuit of American Pop Culture in the Muslim World
42 Attendees
Location
Austin Convention Ctr
About In The Sheikh?s Batmobile, pop-cultural commentator Richard Poplak sets out on an unusual two-year odyssey. His mission is to see what becomes of his, and North America?s, obsessions -- pop songs and sitcoms, Hollywood movies and shoot-em-up video games, muscle cars and punk music -- when they make their way into the Muslim world. Over the course of his journey, Poplak is body slammed by WWE fans in Afghanistan, hangs out with hip-hop artists in Palestine, head bangs to heavy metal in Cairo, investigates an Arabized version of The Simpsons in Dubai, discovers a world of extreme makeovers in Beirut, bowls with the chief of police in small-town Kazakhstan, and encounters a mysterious Texan building rocket-propelled batmobiles for a clientele of sheikhs. With uproarious humour and keen cultural insight, The Sheikh?s Batmobile asks some vital questions: How is American pop culture consumed and reinterpreted in the Muslim world? Does it change the way they see us, and themselves? And can it bridge the vast differences that are tearing our world apart? See www.sheikhsbatmobile.com
Speaker Info Richard Poplak (Writer, Penguin Publishing)
Tags interactive panel
1:00 PM
to 1:30 PM
The Art of Living: Quality of Life Best Practices Revealed
99 Attendees
Location
Austin Convention Ctr
About The Art of Living is a quality of life improvement book in which accomplished, inspiring and grounded individuals share best practices on what they do to get the most out of life. Interviewees include well known types like Richard Branson, Mariel Hemingway, Tom Skerritt and Kelly Slater as well as lesser known subjects with equally interesting practices to share. The book offers an unprecedented knowledge transfer of perspectives and day-to-day practices for greater quality of life.
Speaker Info Kit Cooper (Exec Dir, Best Life Practices Foundation)
Tags interactive panel
1:30 PM
to 2:00 PM
I Was Told There'd Be Cake
71 Attendees
Location
Austin Convention Ctr
About Wry, hilarious, and profoundly genuine, this debut collection of literary essays is a celebration of fallibility and haplessness in all their glory. From despoiling an exhibit at the Natural History Museum to provoking the ire of her first boss to siccing the cops on her mysterious neighbor, Crosley can do no right despite the best of intentions-or perhaps because of them. Together, these essays create a startlingly funny and revealing portrait of a complex and utterly recognizable character that's aiming for the stars but hits the ceiling, and the inimitable city that has helped shape who she is. I Was Told There'd Be Cake introduces a strikingly original voice, chronicling the struggles and unexpected beauty of modern urban life.
Speaker Info Sloane Crosley (Writer, Riverhead Books)
Tags interactive panel
2:00 PM
to 3:00 PM
Behind the Scenes with Mad Men on Twitter
131 Attendees
Location
Austin Convention Ctr
About How did characters from a show based in the analog 1960s fast foward to become a sensation on Twitter? Tweeters behind the profiles of Peggy Olson, Betty Draper and Roger Sterling discuss how it happened, why it happened and--most importantly-- what does it mean for the future of entertainment branding?
Speaker Info (Partner, Supporting Characters), (Pres, Conquent), (Pres, Big Deal Productions)
Tags interactive panel
2:00 PM
to 3:00 PM
Touching Me Touching You: How We Feel Technology
58 Attendees
Location
Austin Convention Ctr
About Intimate computing is bringing real touch into the virtual world. But does computer mediated touch change the users, functions, or feelings about technology? We'll be looking at interactive clothing design, philosophy and teledildonic sex and peer into the future to answer these and other questions about socially acceptable touch, and touch that brings in the money.
Speaker Info Kevin Alderman (Ceo, Eros LLC), Yin He (Student, Simon Fraser University), Michelle Hinn (International Game Developers Association), Thecla Schiphorst (Assoc Professor, Simon Fraser University), Cory Silverberg (Author & Educator, Come As You Are/About.com)
Tags interactive panel
2:00 PM
to 3:00 PM
Tuesday Keynote: Chris Anderson / Guy Kawasaki Conversation
619 Attendees
Location
Austin Convention Ctr
About In 2006, Chris Anderson introduced the concept of the Long Tail. His soon-to-be released book will talk about the power of free. Will his theories stand up to the tough questions of venture Silicon Valley venture capitalist Guy Kawasaki?
Speaker Info Chris Anderson (Wired Magazine), Guy Kawasaki (CEO, Alltop)
Tags interactive panel
3:30 PM
to 4:30 PM
100% Time: Lessons Learned from a Self-Organized Company
105 Attendees
Location
Austin Convention Ctr
About A year ago the leaders at Meetup turned their company into a self-organized organization. Hear from two of the company's leaders on how they did it and what they've learned. What happens when employees choose for themselves what gets produced? How do cross-functional teams form to work with customers on what they feel will make the most difference? How does team formation weed out weak ideas?
Speaker Info Andres Glusman (VP of Strategy, Meetup), Greg Whalin (CTO, Meetup)
Tags interactive panel
3:30 PM
to 4:30 PM
Brave NUI World: The Fearless Future of Device Interaction
82 Attendees
Location
Austin Convention Ctr
About Designers and engineers are focusing attention on the NUI - Natural User Interface. As computing becomes more powerful and ubiquitous, ways we interact with computing will shift from classic keyboard/mouse to natural intuitive interactions. NUIs present new opportunities and challenges, as they become the next wave of computer/human interaction design.
Speaker Info Lee Shupp (EVP, Cheskin Added Value), Kristin Alexander (Microsoft Xbox), Darren David (Pres & Technical Dir, Stimulant), Chris Schmidt (Dir, occo Design)
Tags interactive panel
3:30 PM
to 4:30 PM
Collaboration or Collision: Achieving Design Studio Bliss
37 Attendees
Location
Austin Convention Ctr
About In the studio environment, where clients, egos and timelines collide, successful collaboration is easier said than done. Join the dialogue about collaborative wins and woes.
Speaker Info Jennifer Bove (Principal, Kicker Studio), Tom Maiorana (Prinicpal, Kicker Studio)
Tags interactive panel
3:30 PM
to 4:30 PM
Designing Change in America
108 Attendees
Location
Austin Convention Ctr
About The Designing Change in America panel will discuss the Obama "brand", it's birth, it's evolution, and it's rise to power. We will discuss the challenges of being in-house designers in a fast-paced political environment and how though challenges informed our process for designing and developing.
Speaker Info John Slabyk (Art Dir, Obama for America), Scott Thomas (Design Dir New Media, Obama - SimpleScott), Alissa Walker (Gelatobaby)
Tags interactive panel
3:30 PM
to 4:30 PM
From HEROES to HELLBOY: Inside Transmedia Storytelling
71 Attendees
Location
Austin Convention Ctr
About Primetime Emmy Award Winner Matt Wolf and videogame deal making luminary Keith Boesky will talk candidly about their experiences crafting and positioning transmedia content for: HELLBOY, SIMPSONS, JASON BOURNE, AFRO SAMURI, TOMB RAIDER, FALLEN, ETC. Wolf has successfully extended narrative across multiple media platforms and will share his vision of the entertainment future based on his unique experiences. Boesky has brokered many of the industry's biggest interactive entertainment deals and represents several world class game developers and high profile individuals within interactive entertainment.
Speaker Info Matt Wolf (Double Twenty), Keith Boesky (CEO, Boesky & Company)
Tags interactive panel
3:30 PM
to 4:30 PM
Guitar Hero: From Console to Mobile
20 Attendees
Location
Hilton
About Translating the Guitar Hero brand into a compelling mobile experience with no external controller required rethinking the way mobile games are developed and delivered. Michael Temkin will discuss how Hands-On Mobile solved the issue of 3D, multi-channel audio, replayability, and authentic representation of the console game in a constrained environment.
Speaker Info JJ Lechleiter (Sr Prod Mgr, Hands-On Mobile), Lara Norris (Music Licensing Mgr, Hands-On Mobile)
Tags interactive panel
3:30 PM
to 4:30 PM
Is Web 2.0 Killing the Sports Business?
57 Attendees
Location
Austin Convention Ctr
About Interactive media is changing the sports experience for fans, media and sponsors alike. This panel will zero in on the "killer apps" being used by teams, leagues and sponsors to engage fans on the Web and through mobile, and will be instructive for all marketers, and digital entrepreneurs.
Speaker Info Pat Coyle (Pres, Coyle Media Inc), Derek Eagleton (Digital Media Dir, Dallas Cowboys), Mike Levy (CEO, OPEN Sports Network Inc), Hooman Radfar (Founder/CEO, Clearspring Technologies Inc), Kevin Chou (CEO, Watercooler)
Tags interactive panel
3:30 PM
to 4:30 PM
Location Location Location: The Future of Mobile Advertising
130 Attendees
Location
Austin Convention Ctr
About Most people groan at the thought of advertising on their mobile phone and rail against the idea as 24/7 marketing. But is it possible that mobile advertising could be something that consumers enjoy? the panel will explore this dichotomy, what it takes to 'get it right' in this burgeoning industry.
Speaker Info Sam Altman (CEO, Loopt Inc), Bud Caddell (Strategist, Undercurrent), Denny Reinert (Dir IA Ad Sales, Navteq), Uwe Hook (SVP Media, Direct Partners), Tina Unterlaender (AKQA)
Tags interactive panel
3:30 PM
to 4:30 PM
Nom Nom Nom: The Secrets of Successful Foodblogging
78 Attendees
Location
Austin Convention Ctr
About What does it take to build a successful food blog? From niche single-food specific blogs like Cupcakes Take the Cake to broader blogs like Midtown Lunch, we'll share the secrets of making readers hungry for more and attracting press and advertisers.
Speaker Info Zach Brooks (Owner, Midtown Lunch), Rachel Bussel (Freelance), Cathy Erway (Not Eating Out in New York), Kalyn Denny (Blogger, Kalyn's Kitchen), Addie Broyles (Food Writer, Austin American-Statesman)
Tags interactive panel
3:30 PM
to 4:30 PM
Online Comic Books: The Future of Graphic Novels?
58 Attendees
Location
Austin Convention Ctr
About Is it the limitations of paper that give the graphic novel it's strengths, since, static images on a screen seem dull by comparison to video and animation? The panel will discuss how the Comic Book industry is using online tools to rethink the medium and the meaning of "graphic novels".
Speaker Info Jason Cranford Teague (Dir of Web Design Standards, Bright Eye Media), Richard Bruning (SVP-Creative Dir, DC Comics), Ron Richards (Sr Dir Mktg/Prod Mgmt, Revision3/iFanboy), Rivkah Rivkah (rivkah.com)
Tags interactive panel
3:30 PM
to 4:30 PM
Out of the Bedroom and Into the Boardroom
46 Attendees
Location
Austin Convention Ctr
About You've enjoyed the home office life, but it's time for your web design business to grow up and get serious. Discover the top ten truths that successful businesses have learned the hard way, including ideas on office space, employees, business partners, cash flow, and staying sane.
Speaker Info James Archer (Managing Dir, Forty), Allen Mendelsohn (VP, Plank)
Tags interactive panel
3:30 PM
to 4:30 PM
P2P 2.0: Copyright, Streaming, and Circumventing Chinese Censorship
40 Attendees
Location
Hilton
About HTTP-based content distribution is inefficient and expensive. How can a new generation of P2P applications revolutionize browser-based digital media distribution? How can you use them on your site to give your users high-resolution video for free? How can digital media creators use these new tools to reach new audiences?
Speaker Info Adam Fisk (Founder, LittleShoot LLC), Ian Clarke (CEO, Uprizer Labs LLC), Wendy Seltzer (Fellow, Berkman Center for Internet & Society), Aaron Ray (Head of the New Media Dept, The Collective), Alice Marwick (PhD Candidate, New York University)
Tags interactive panel
3:30 PM
to 4:30 PM
Policy Trainwreck: How Copyright Law Failed the Digital Age
85 Attendees
Location
Hilton
About The Digital Age has revolutionized the entertainment industry, while copyright law has not significantly changed in 30 years. Prominent musicians and filmmakers will discuss how the digital age is being embraced and policymakers will discuss what needs to be done to get the copyright freight train back on its tracks.
Speaker Info Brian Zisk (Creator/Owner/Exec Producer, SanFran MusicTech Summit), Dave Allen (Dir Insights & Digital Media, Nemo/Pampelmoose.com), Jonathan Coulton (Jonathan Coulton), Michael Petricone (Sr VP, Govt Affairs, Consumer Electronics Association), Samantha Murphy (Founder, The Highway Girl)
Tags interactive panel
3:30 PM
to 4:30 PM
Rebuilding the World with Free Everything
141 Attendees
Location
Austin Convention Ctr
About "Free" is the future of business. Steve Larsen says the world has more than 500,000 open source code bases now -- all free. That's a tall challenge for a huge pile of building material. Linux Journal presents a panel of creative hackers and business crafters to discuss constructing the future.
Speaker Info Doc Searls (Sr Editor, Linux Journal), Katherine Druckman (Webmistress, Linux Journal), William Hurley (founder, evil genius project), Chris Anderson (Wired Magazine), Dave Taylor (filmBUZZ)
Tags interactive panel
3:30 PM
to 4:30 PM
Surviving Scandal: How to Manage Negative Attention in the Internet Age
68 Attendees
Location
Hilton
About With the advent of all-on, all the time Internet attention, there's a very high likelihood of someone in your company doing something to attract negative attention to your organization. This panel will help you rise above your mistakes and take advantage of the spotlight cast upon your presence. The moderator is a former gossip columnist who knows exactly what to do, and not do, to gain attention. Members of the panel include former Reality Show TV stars who have seen their share of attention for their actions.
Speaker Info Megan McCarthy ()
Tags interactive panel
3:30 PM
to 4:30 PM
The Mobile Web for Good: Hype or Reality?
83 Attendees
Location
Austin Convention Ctr
About 80% of the world will access the web first through a mobile -- what does that mean for social good? Panelists will include app developers of mobile web solutions for health, environment, economic empowerment, and social justice. Do they make a difference? Explore cases and key issues in a fast-paced and interactive session.
Speaker Info Daniel Appelquist (Sr Tech Strategist, Vodafone ), Erica Kochi (UNICEF), Merrick Schaefer (Technical Project Mgr, UNICEF), Tatsuki Tomita (Opera Software), Katrin Verclas (Co-Founder, Mobileactive.org)
Tags interactive panel
3:30 PM
to 4:30 PM
The Tale of Two Bruces
23 Attendees
Location
Hilton
About In 1985, a Springsteen album or the live performance cost the same. Today, the album costs almost nothing while the show's ticket price has skyrocketed. Welcome to the next generation of the entertainment industry, where 'live' replaces electronic entertainment as the most important and profitable part of the entertainment economy.
Speaker Info Jim McCarthy (CEO, Goldstar)
Tags interactive panel
3:30 PM
to 4:30 PM
Therapy 2.0: Mental Health for Geeks
77 Attendees
Location
Austin Convention Ctr
About What can you do to stay mentally healthy in a Web 2.0 world? Come share your strategies for staying sane in the world that never really turns off. Learn self-care tips for managing work and stress. Discover how to manage social networking while keeping your boundaries intact.
Speaker Info Thomas Roche (Writer, ), Dr Keely Kolmes ()
Tags interactive panel
3:30 PM
to 4:30 PM
Too Much Text: When I Was Your Age, We Sent Email
84 Attendees
Location
Austin Convention Ctr
About The youngest generation of Internet users have relegated email to the domain of their parents and other "old people". What are the current technical challenges faced by email that threaten it surviving for another decade of use and facing a decline in adoption by new users?
Speaker Info Jay Cuthrell (qthrul, fudge.org)
Tags interactive panel
3:30 PM
to 4:30 PM
Universal by Design
Location Austin Convention Ctr
Location Austin Convention Ctr
About Good designers and developers strive to create intuitive, supportive interfaces that allow people to discover information independently and use products efficiently. Accessibility for the disabled, if considered, is most often an afterthought and sometimes dismissed as "too hard" or "too boring." In this session, James will demonstrate through numerous examples how accessible, universal design benefits not only those with disabilities, but society at large, enabled or disabled? everyone.
Speaker Info James Craig (Apple Inc)
Tags interactive panel
5:00 PM
to 6:00 PM
Are Virtual Worlds a Refuge from the Recession?
20 Attendees
Location
Austin Convention Ctr
About Virtual worlds could be recession-proof because the economy won't change the fundamental desire users have to evolve their identities and express themselves creatively. Virtual worlds allow this in ways never before possible. Some claim that virtual worlds are in a recession, based on low currency spending and falling hours spent.
Speaker Info Lauren Bigelow (GM & SVP Mktg WeeWorld Inc, WeeWorld), Maura Welch (Dir Mktg & Content, WeeWorld)
Tags interactive panel
5:00 PM
to 6:00 PM
Building A Career In The Adult Internet Industry
52 Attendees
Location
Austin Convention Ctr
About Have you ever desired an exciting career where you can work from home? Do you enjoy adult material? Would you like to channel your knowledge of the Internet into creating a salary for yourself? Then this introductory panel led by two adult industry executives with a combined 20+ years experience may just be what you need.
Speaker Info Connor Young (Pres, YNOT Network), Jay Andrew (Cybernet Expo)
Tags interactive panel
5:00 PM
to 6:00 PM
Comics on Handhelds: Taking Webcomics Mobile
45 Attendees
Location
Austin Convention Ctr
About Comics are evolving right off the printed page into an online medium all its own; what do new mobile hardware platforms mean for online/digital comics? Acclaimed webcomics creators discuss what portability means to expanding your readership, creating new business models and exploring new global distribution channels.
Speaker Info Dan Goldman (Lobe Tickler, dangoldmandotnet), Molly Crabapple (Founder, Dr Sketchy's Anti-Art School), Douglas Edwards (CEO, UCLICK), Dave Bort (Staff Software Engineer, Google/Android), Rantz Hoseley (CEO, the LongBox Group), Richard Stevens (Cartoonist/Publisher/Merchandiser, Diesel Sweeties)
Tags interactive panel
5:00 PM
to 6:00 PM
Democracy, Design, and the Future of Work
69 Attendees
Location
Austin Convention Ctr
About In the new world of work, highly successful organizations are operating on the principles of democracy and freedom rather than fear and control. This session will explore the 10 principles of democratic design and present select best practices of companies on the WorldBlu List of Most Democratic Workplaces.
Speaker Info Traci Fenton (Founder + CEO, WorldBlu)
Tags interactive panel
5:00 PM
to 6:00 PM
DRM: The Fight Isn't Over Yet
62 Attendees
Location
Hilton
About Artists like NIN and Radiohead are releasing whole albums for free, DRM-free Amazon is giving iTunes a run for its money, no one buys CDs that may or may not have DRM on them, and Napster has just bet the farm on MP3s. By all accounts the battle against music DRM has been won, but what about the DRM war against the rest of our media? As Bluray gets comfortable with some of the most restrictive DRM in history and Microsoft Vista struggles with convincing its customers what exactly its features are, we should be taking a hard look how we access media. Join us for a discussion on new DRM technologies, recent circumvention attempts, and ruminations on the nature of the beast.
Speaker Info Fred Benenson (Outreach Mgr, Creative Commons)
Tags interactive panel
5:00 PM
to 6:00 PM
From Blog to Book Deal: How-To
95 Attendees
Location
Austin Convention Ctr
About Is traditional publishing dead? Apparently not, as many bloggers are landing book deals that extend and enhance their online work. Learn the ins and outs from bloggers who have done it including how to shape a coherent book from tons of posts and involve your readers in your writing.
Speaker Info Pamela Slim (Escape from Cubicle Nation), Hugh MacLeod (Cartoonist, gapingvoid.com), Stephanie Klein (Author, Greek Tragedy at stephanieklein.com), Kate Lee (literary agent, ICM), Guy Kawasaki (CEO, Alltop)
Tags interactive panel
5:00 PM
to 6:00 PM
From Framing Shots to Pushing Pixels: Crossing Between Film and Video Games
30 Attendees
Location
Austin Convention Ctr
About As the line blurs between film and games, so do the production roles. How do filmmakers translate their skills to game development and vice versa?
Speaker Info Rodney Gibbs (Studio Head, Fizz Factor), Mark Bristol (Writer/Dir, Staticline Productions)
Tags interactive panel
5:00 PM
to 6:00 PM
Mobile Ubiquitous Banking and the Future of Money
64 Attendees
Location
Austin Convention Ctr
About Nearly half the world's population now has a mobile device and more than a thousand cell phones are being activated every minute. The ubiquity of mobile devices will make new services available to billions of people worldwide who have not had access to traditional banks or credit cards. In developing countries such as Kenya - where nearly 80% of the population is excluded from the formal financial sector - text messaging is being used to transfer money to friends and family living in other countries. Moreover, new forms of currency are being created - trading cell phone minutes for goods and services, for example. This panel will explore the challenges and opportunities as banks go mobile, and how the revolution in mobile financial services will change the way we think about money.
Speaker Info Tom Limongello (Sr Dir Business Dev, Crisp Wireless), Sacha Tueni (Group Mktg Mgr Social Networks & Strategy, Vodafone ), Ajay Revels (Design Researcher, Politemachines), Guillaume Lebleu (Sr Principal Systems Architect, Diebold Inc), Kyle Outlaw (Sr Information Architect, Razorfish), Katherine Maher (UNICEF)
Tags interactive panel
5:00 PM
to 6:00 PM
Music 2.0 = Music Discovery Chaos?
88 Attendees
Location
Hilton
About The way we discover music has entirely changed in less than 10 years. Radio's aging demo is presented with safe mainstream offerings. Music discovery is at the forefront of technology and social networks, yet no new standard has successfully been adopted. Websites abound attempt at both data and user generated rating/filter systems. Human VS algorithm: what method can save us?
Speaker Info Elliott Hurst (CEO, Supernova.com), Sandy Hurst (Supernova.com)
Tags interactive panel
5:00 PM
to 6:00 PM
Posse Blogging: Never Blog Alone
40 Attendees
Location
Austin Convention Ctr
About The thrills and tribulations of co-blogging. What's it like riding herd with other bloggers? This panel of gritty bloggers discuss there experience blogging together on the same topic, but separately on their own blog. Be prepared for a shootout at the blog corral as these blog slingers agree and disagree.
Speaker Info Becky Carroll (Pres/Founder, Petra Consulting Group), Jay Ehret (Mktg Mercenary, The Marketing Spot)
Tags interactive panel
5:00 PM
to 6:00 PM
Rawking SXSW Year Round: Staying Inspired
134 Attendees
Location
Austin Convention Ctr
About Tips and techniques on how to brings the energy and enthusiasm of SXSW to your professional pursuits and personal life throughout the year.
Speaker Info Kevin Smokler (Chief Evangelist, BookTour.com), Silona Bonewald (Founder, League of Technical Voters), Corey Denis (reapandsow), Kevin Lawver (Chief Architect, Music Intelligence Solutions), Clarence Smith Jr (Do You KNOW Clarence?)
Tags interactive panel
5:00 PM
to 6:00 PM
The Convergence of High-End Design, Fashion and Technology
78 Attendees
Location
Austin Convention Ctr
About Fashion expresses personal identity. As consumer electronics become everyday accessories -- not just functional tools -- high-end designers and vendors are teaming to offer style-conscious consumers trendsetting products. This panel will feature a look at the new generation of personal devices defined and differentiated by their unique style and design.
Speaker Info Cristina Sanz (VP Mktg Group, Parrot SA), Reena Jana (Innovation Editor, BusinessWeek), Alison Lewis (New School University), Karen Meena (Ron Robinson Inc), Christina Warren (Asst Lead Blogger, Download Squad/Weblogs Inc)
Tags interactive panel
5:00 PM
to 6:00 PM
Using GPS & Location to Enhance Social Networking
182 Attendees
Location
Austin Convention Ctr
About First there were social networks, and then there were location-based social networks, and now GPS and navigation-enhanced mobile social networks. This panel will explore how these emerging platforms integrate with existing social networks (facebook, twitter, etc), leverage GPS navigation functionality, and take location-aware social networking to the next level.
Speaker Info Tom Marchioro (LBS Architect, Garmin International), Daniel Gilmartin (VP Mktg, ULocate Communications), Thor Johnson (SVP Media Markets, GyPSii), Martin May (Founder, Brightkite), John Adams (Operations, Twitter Inc), Bryan Jones (CEO, Mobile Blasts Inc)
Tags interactive panel
5:00 PM
to 6:00 PM
Who Will Check My Email After I Die?
100 Attendees
Location
Austin Convention Ctr
About Ever wondered what will happen to your digital existence after you die? E-mail, images, domain names, social networking content - do you want to leave it behind, "bequeath" it, or delete it? Come discuss legal, technical, and philosophical issues that will define your death and your digital afterlife.
Speaker Info John Romano (Sr Web Developer , Capstrat), Matt Ludwig (Creative Dir/Experience Design, mLdesign)
Tags interactive panel
